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Home > Company Index > Leisure > Restaurants > KFC Corporation
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KFC Corporation |
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NEWS FROM THE STANDARD |
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Marketers Take It to the Streets
Feb 18 2001 03:05 PM PST
PROFILE |
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KFC is happy to give you the bird -- chicken, that is. The #1 US fast-food chicken chain, formerly known as Kentucky Fried Chicken, owns or franchises some 11,300 outlets -- nearly half of them in the US. With 53% of the US market, KFC sells its trademark fried chicken, as well as chicken sandwiches, chicken pot pies, crispy strips, and potato wedges. Along with Pizza Hut and Taco Bell, KFC is a division of TRICON Global Restaurants (a PepsiCo spinoff), the world's #2 fast-food company after McDonald's. In a concept known as co-branding, TRICON is grouping its brands under one roof as growth in the US fast-food industry slows. KFC has pledged to open 50 new stores a year in the UK through 2005.
COMPETITION |
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AFC Enterprises, Inc. (AFCE)
Chick-fil-A Inc. (dossier)
McDonald's Corporation (MCD)
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FINANCIAL OVERVIEW |
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Fiscal Year-End: December
2000 Sales (mil.): 2,448.00
1-Yr. Sales Growth: (6.7)%
KEY PEOPLE |
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Cheryl Bachelder
CEO
Kathy Corsi
CFO
CONTACT INFO |
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1441 Gardner Ln.
Louisville, KY 40213
US
Phone: 502-874-1000
Fax: 502-874-8291
Online: Web Site
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Hoover's Company Capsule
Copyright © 2001, Hoover's Inc. Austin, Texas.
For changes and updates, contact Hoover's directly.
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