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  September 5, 2001
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Home > Company Index > Diversified Services > Car & Truck Rental & Leasing > ADA

ADA
 PROFILE
Traveling in France can be done by plane, train, or automobile. ADA hopes you'll choose the latter. Primarily a franchise car-rental company, ADA has a fleet of approximately 15,000 vehicles at about 450 locations. The company offers vehicles of all sizes, from economy class (Opel Corsa, Citroën Saxo) to minivan (Peugeot 806, Opel Sintra). Founded in 1984, ADA has an alliance with Thrifty Car Rental in Europe. ADA boasts it is one of the cheapest car-rental options in France, largely due to its independence (thus, no overhead royalties). The company operates locations at nearly all the major airports in France, including Charles de Gaulle and Orly. Customers can make reservations by phone or via the Internet.

 COMPETITION
Accor (AC)
Avis Europe plc (AVE)
Sixt Aktiengesellschaft (SIX3)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
1999 Sales (mil.): 98.00
Employees: 342
Revenue per employee: $286,549.71

 KEY PEOPLE
• Nicolas Rousselet
    CEO

 CONTACT INFO
22-28 rue Henri Barbusse
92585 Clichy Cedex, France
Phone: 33-1-41-27-49-00
Fax: 33-1-41-27-49-49
Online: Web Site

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