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  September 5, 2001
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Home > Company Index > Consumer Non-Durables > Business Forms & Other Office Supplies > Day Runner, Inc.

Day Runner, Inc.
OTC: DAYR
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 PROFILE
Day Runner helps the organized take it one day at a time. The company is a leading maker of paper-based organizers and planners. Its products, which also include refills, software, wall organizers, and accessories, are sold mostly in the US through office products retailers and mass-market retailers (Wal-Mart, OfficeMax, Office Depot, and Staples combined account for about 50% of its sales). The financially troubled company sold the Filofax brand of organizers, which are popular in Europe, in 2001. Day Runner targets a wide spectrum of customers with organizing products for home, school, and business, including licensed cartoon lines ("Looney Tunes," "The Far Side," and "Dilbert").

 COMPETITION
Fortune Brands, Inc. (FO)
The Mead Corporation (MEA)
Palm, Inc. (PALM)

 DEALS
Deal: Infoseek, Day Runner Partner
Date Announced: 10.25.99
Value of transaction (US $Mil): 0
Description: Portal and provider of personal organizers sign agreement to develop and market co-branded online Web organizer.

 STOCK ANALYSIS
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FURTHER ANALYSIS
• Advanced Charting
• Deals

 FINANCIAL OVERVIEW
Fiscal Year-End: June
2000 Sales (mil.): 171.50
1-Yr. Sales Growth: (12.6)%
Employees: 841
Revenue per employee: $203,923.90

 KEY PEOPLE
• John F. Ausura
    CEO
• David A. Werner
    CFO

 CONTACT INFO
2750 W. Moore Ave.
Fullerton, CA 92833
US
Phone: 714-680-3500
Fax: 714-680-0538
Online: Web Site

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