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Home > Company Index > Media > TV Broadcasting > The Liberty Corporation

The Liberty Corporation
NYSE: LC
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 NEWS FROM THE STANDARD
Hit the Road, Mark
Aug 16 2001 08:11 AM PDT

Liberty Media Group Plans to Acquire 6 German Cable Firms
Jun 21 2001 03:18 AM PDT

Kraft Raises $8.7 Billion in Second-Largest U.S. IPO
Jun 12 2001 03:06 PM PDT

Viacom Opts for TCI Music Play
May 19 1999 12:00 AM PDT

 PROFILE
The Liberty Corporation has freed itself from its insurance operations to become a media mogul. The company sold its insurance businesses (which accounted for about 45% of sales) in 2000 to Royal Bank of Canada to focus on its Cosmos Broadcasting subsidiary. Cosmos owns and operates 15 network-affiliated TV stations in 12 midwestern and southern states. It also owns cable advertising sales company CableVantage, video production company Take Ten, and broadcast equipment dealer Broadcast Merchandising Corp. In addition, Cosmos operates in the direct mail coupon business through SuperCoups USA. Liberty plans to expand its broadcasting holdings through acquisitions.

 COMPETITION
Belo Corp. (BLC)
Hearst-Argyle Television, Inc. (HTV)
Sinclair Broadcast Group, Inc. (SBGI)

 STOCK ANALYSIS
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 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 173.70
1-Yr. Sales Growth: (68.8)%
Employees: 1,500
Revenue per employee: $115,800.00

 KEY PEOPLE
• W. Hayne Hipp
    CEO
• Howard L Schrott
    CFO

 CONTACT INFO
2000 Wade Hampton Blvd.
Greenville, SC 29615
US
Phone: 864-609-8111
Fax: 864-609-4390
Online: Web Site

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