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Home > Company Index > Diversified Services > Marketing & Public Relations Services > Marketing Services Group, Inc.

Marketing Services Group, Inc.
Nasdaq (SC): MSGI
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 NEWS FROM THE STANDARD
Terra Lycos Appoints Top U.S. Exec
Feb 26 2001 01:28 PM PST

 PROFILE
Guess what Marketing Services Group (MSGI) does. The company develops direct marketing programs for nearly 5,000 commercial and not-for-profit organizations such as American Express, the Salvation Army, and Walt Disney. Its integrated services include strategic planning, database management, telemarketing, media buying, Web development and hosting, and e-commerce consulting. MSGI has grown through an aggressive acquisition strategy that includes about a dozen purchases since 1997. The struggling company has hired an advisor to explore the possible sale of the company or other strategic alternatives. CEO J. Jeremy Barbera owns about 10% of MSGI; General Electric Capital and CMGI also own minority stakes.

 COMPETITION
Acxiom Corporation (ACXM)
Experian Information Solutions Inc. (dossier)
Harte-Hanks, Inc. (HHS)

 DEALS
Deal: Marketing Services Group Enters Alliance With Firstream
Date Announced: 03.13.01
Value of transaction (US $Mil): 0
Description: Marketing Services Group will sell Paris-based Firstream's ISP and digital distribution services to U.S. customers.

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 STOCK ANALYSIS
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 FINANCIAL OVERVIEW
Fiscal Year-End: June
2000 Sales (mil.): 128.60
1-Yr. Sales Growth: 56.4%
Employees: 2,780
Revenue per employee: $46,258.99

 KEY PEOPLE
• J. Jeremy Barbera
    CEO
• Rudy Howard
    CFO

 CONTACT INFO
333 7th Ave., 20th Fl.
New York, NY 10001
US
Phone: 917-339-7100
Fax: 212-629-6040
Online: Web Site

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