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Home > Company Index > Media > Publishing - Periodicals > Red Herring Communications, Inc.

Red Herring Communications, Inc.
 NEWS FROM THE STANDARD
Red Herring Lays Off 20% of Staff
May 17 2001 04:38 PM PDT

Wired Names New Editorial Chief
Apr 11 2001 12:33 PM PDT

Business 2.0 Looks for a New Parent
Mar 07 2001 05:13 PM PST

Another Round of Layoffs at Red Herring
Dec 18 2000 04:17 PM PST

Red Herring Magazine Lays Off More Staff
Dec 18 2000 02:23 PM PST

 PROFILE
Red Herring Communications swims through the murky waters of the technology industry to fish out and analyze important trends. The company publishes "Red Herring," a 315,000-circulation monthly magazine focusing on technology issues, trends, and companies. It also provides news and analysis through its Red Herring Online Web site, which has a separate editorial staff and boasts more than 10 million page views per month. In addition, the company sponsors industry conferences such as Venture Market (business presentations) and NDA (summits on the future of technology) and distributes the "Catch of the Day" newsletter. Investors include ZDNet and Broadview Capital Partners. As the market for content about the New Economy cools, Red Herring laid off about 20% of its staff and announced it is looking to sell all or part of the company.

 COMPETITION
Forbes, Inc. (dossier)
Imagine Media, Inc. (dossier)
Upside Media Inc. (dossier)

 DEALS
Deal: Red Herring Gets $28 Million
Date Announced: 02.11.00
Value of transaction (US $Mil): 28
Description: Internet economy magazine and Web resource lands $28 million in equity investment.

 TRACKERS
May 17, 2001 - LAYOFF TRACKER
54 laid off
Description: Cuts represent 20% of its staff and affect employees in all departments.

Dec. 18, 2000 - LAYOFF TRACKER
32 laid off
Description: Layoffs represent 10% of staff – 25 of the 32 employees worked on StockMaster.com, a site it acquired in May, while the other seven employees were from its editorial department. Also planning to outsource its technology and hosting operations.

More LAYOFF NEWS

 FINANCIAL OVERVIEW
Fiscal Year-End: March
2000 Sales (mil.): 100.00
1-Yr. Sales Growth: 212.5%
Employees: 125
Revenue per employee: $800,000.00

 KEY PEOPLE
• Hilary A. Schneider
    CEO
• Tracy Martin
    CFO

 CONTACT INFO
1550 Bryant St., Ste. 450
San Francisco, CA 94103
US
Phone: 415-865-2277
Fax: 415-865-2280
Online: Web Site

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