PROFILE |
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At Mirato, getting personal is strictly business. The company is a leading Italian manufacturer of personal hygiene products, including deodorants, soaps, bubble baths, feminine hygiene products, aftershave, and fragrances, account for over 60% of sales. Mirato's hair care products, at about 30% of sales, include shampoos and conditioners, mousses, and styling gels. Brands include Gomgel, Intesa, Malizia, and Splend'or. The company also sells household cleaning products. Mirato's products are sold through a variety of retailers and mass merchandisers, mostly in Italy, but also in 65 other countries worldwide. Four members of the Ravanelli family, including chairman Corrado Ravanelli, own 51% of Mirato.
COMPETITION |
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Henkel KGaA (HENKY)
The Procter & Gamble Company (PG)
Unilever (dossier)
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FINANCIAL OVERVIEW |
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Fiscal Year-End: December
1999 Sales (mil.): 95.00
1-Yr. Sales Growth: (4.0)%
Employees: 151
Revenue per employee: $629,139.07
KEY PEOPLE |
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Corrado Ravanelli
CEO
Roberto Petrosino
CFO
CONTACT INFO |
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Strada Provinciale Est Sesia
28060 Landiona, Italy
Phone: 39-03-2182-7711
Fax: 39-03-2182-8273
Online: Web Site
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