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Home > Company Index > Consumer Products-Durables > Appliances > Royal Appliance Mfg. Co.
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Royal Appliance Mfg. Co. |
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PROFILE |
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Royal Appliance Mfg. wants you to make a bargain with a Devil. The company makes Dirt Devil Hand Vac, the best-selling handheld vacuum in the US. Royal also sells upright vacuums (#3 in US behind Maytag and Electrolux AB) and other floor cleaners under the Dirt Devil name, as well as accessories and replacement parts. About 60% of Royal's sales are made through discount chains Wal-Mart, Kmart, and Target. Plastic products (vacuums, electric brooms, mops) account for more than 90% of sales. Royal's metal vacuums are sold through a network of independent dealers for home and commercial use. John Rochon, CEO of cosmetics company Mary Kay, owns about 20% of Royal through his Richmont Capital Partners investment group.
COMPETITION |
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The Black & Decker Corporation (BDK)
AB Electrolux (ELUX)
Maytag Corporation (MYG)
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STOCK ANALYSIS |
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FURTHER ANALYSIS
Advanced Charting
Deals
FINANCIAL OVERVIEW |
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Fiscal Year-End: December
2000 Sales (mil.): 408.20
1-Yr. Sales Growth: 0.0%
Employees: 730
Revenue per employee: $559,178.08
KEY PEOPLE |
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Michael J. Merriman
CEO
Richard G. Vasek
CFO
CONTACT INFO |
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7005 Cochran Rd.
Glenwillow, OH 44139
US
Phone: 440-996-2000
Fax: 440-996-2030
Online: Web Site
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