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Home > Company Index > Consumer Products-Non-Durables  > Apparel Footwear & Accessories > Rocky Shoes & Boots, Inc.

Rocky Shoes & Boots, Inc.
Nasdaq: RCKY
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 PROFILE
Rocky wants to protect you. Rocky Shoes & Boots makes and markets premium, quality footwear with names like Workmax, Eliminator, and Bear Claw. About 60% of its sales come from rugged outdoor footwear, including waterproof waders and hunting and hiking boots. Rocky also makes occupational footwear, including steel toe boots, and casual footwear such as oxfords and chukkas. The company's products, which include accessories such as sole supports and GORE-TEX socks, are sold primarily through sporting good stores and mail-order catalogs in the US and Canada. Brothers William and Mike Brooks founded the company in 1932; Mike's grandson, CEO Mike Brooks, owns 8% of its shares.

 COMPETITION
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 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 102.50
1-Yr. Sales Growth: 4.5%
Employees: 1,194
Revenue per employee: $85,845.90

 KEY PEOPLE
• Mike Brooks
    CEO
• Jim McDonald
    CFO

 CONTACT INFO
39 E. Canal St.
Nelsonville, OH 45764
US
Phone: 740-753-1951
Fax: 740-753-4024
Online: Web Site

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