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Home > Company Index > Diversified Services > Marketing & Public Relations Services > Synapse Group, Inc.

Synapse Group, Inc.
 PROFILE
Synapse Group is putting its brainpower to work selling magazine subscriptions. The company offers subscription and renewal services through its affiliate programs to a number of top magazine publishers. Through credit card companies Capital One Services and First USA, airline frequent flyer programs, and online companies priceline.com and AOL Time Warner, Synapse signs up subscribers using a credit card, then bills renewals automatically -- saving the cost of sending renewal notices. Chairman and CEO Michael Loeb and priceline.com founder Jay Walker founded the company as NewSub Services in 1991. Loeb and Walker control 43% and 15% of the company, respectively. Time Inc. controls another 23%.

 COMPETITION
American Family Enterprises (dossier)
Publishers Clearing House (dossier)
The Reader's Digest Association, Inc. (RDA)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
1999 Sales (mil.): 277.40
1-Yr. Sales Growth: 31.6%
Employees: 259
Revenue per employee: $1,071,042.47

 KEY PEOPLE
• Michael R. Loeb
    CEO
• Douglas J. Alpuche
    CFO

 CONTACT INFO
4 High Ridge Park
Stamford, CT 06905
US
Phone: 203-595-8255
Fax: 203-329-7020
Online: Web Site

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