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Home > Company Index > Diversified Services > Advertising > DoubleClick Inc.

DoubleClick Inc.
Nasdaq: DCLK
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 NEWS FROM THE WIRES
Online ad stocks fall after 24/7 Media decision
Aug 14 2001 09:40 AM PDT

Lehman's Becker calls ad forecasts too aggressive
Aug 10 2001 02:00 PM PDT

Lehman's Becker calls ad forecasts too aggressive
Aug 10 2001 01:57 PM PDT

INTERVIEW-DoubleClick says still on acquisition trail
Aug 08 2001 11:35 AM PDT

Bayer, telecoms and techs slam eurostocks =2
Aug 08 2001 11:35 AM PDT

More WIRE STORIES about this company

 NEWS FROM THE STANDARD
Can the Spam
Aug 24 2001 03:11 PM PDT

Super-Charging the Banner Ad
Aug 24 2001 03:05 PM PDT

More Questions Than Answers at Online Advertising Conference
Aug 10 2001 12:57 PM PDT

Up With Productivity
Aug 07 2001 09:28 AM PDT

DoubleClick CFO to Step Down
Aug 07 2001 07:34 AM PDT

 PROFILE
DoubleClick wants to double, at least, how many times you click on online banner ads. The company provides targeted ad serving for more than 2,000 Web sites using its proprietary DART technology. DART collects and analyzes audience behavior and predicts which ads will be most effective, measures ad effectiveness, and provides data for Web publishers and advertisers. The company also licenses its technology to third-party publishers and ad agencies. In addition, the firm is expanding into e-mail marketing services and sells ad space across its network of sites such as AltaVista (about 11% of sales). DoubleClick has acquired 60% of online sweepstakes management firm Flashbase, with plans to buy the remaining shares.

 COMPETITION
24/7 Media, Inc. (TFSM)
Engage, Inc. (ENGA)
The NPD Group, Inc. (dossier)

 DEALS
Deal: DoubleClick Secures MessageMedia
Date Announced: 06.01.01
Value of transaction (US $Mil): 41
Description: DoubleClick will acquire e-mail marketing company, MessageMedia for $41 million in stock.

Search all deals for this company

 TRACKERS
Mar. 21, 2001 - LAYOFF TRACKER
206 laid off
Description: Consolidating ad sales departments into one group. Layoffs represent 10% of its workforce.

Dec. 04, 2000 - LAYOFF TRACKER
0 laid off
Description: Eliminating between 100 and 150 positions. Layoffs are a result of "better aligning employees under new executives."

More LAYOFF NEWS

 STOCK ANALYSIS
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FURTHER ANALYSIS
• Advanced Charting
• Deals

 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 505.60
1-Yr. Sales Growth: 95.7%
Employees: 1,929
Revenue per employee: $262,104.72

 KEY PEOPLE
• Kevin P. Ryan
    CEO
• Stephen Collins
    CFO

 CONTACT INFO
450 West 33rd St.
New York, NY 10001
US
Phone: 212-683-0001
Fax: 212-889-0062
Online: Web Site

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