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Home > Company Index > Insurance > Property & Casualty Insurance > Midland Financial Group, Inc.

Midland Financial Group, Inc.
 PROFILE
Midland Financial Group courts the down-and-out. The company, a wholly owned subsidiary of The Progressive Corporation, specializes in nonstandard auto insurance for high-risk drivers. The company's products include short-term policies for those with spotty driving records and minimum coverage for clunkers. Midland also actively targets the Chapter 13 bankruptcy market by offering damage insurance directly to bankruptcy judges and trustees to protect creditors' interests in cars used by people who are bankrupt. Its marketing targets insurance agents, whom it considers its primary clientele.

 COMPETITION
The Allstate Corporation (ALL)
State Farm Insurance Companies (dossier)
Vesta Insurance Group, Inc. (VTA)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
1996 Sales (mil.): 158.00
1-Yr. Sales Growth: (18.1)%
Employees: 424
Revenue per employee: $372,641.51

 KEY PEOPLE
• Elena Barham
    CEO
• Elena Barham
    CFO

 CONTACT INFO
965 Ridgelake Blvd., Ste. 201
Memphis, TN 38120
US
Phone: 901-680-9100
Fax: 901-680-9085

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