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Home > Company Index > Metals & Mining > Steel Production > Rouge Industries, Inc.

Rouge Industries, Inc.
NYSE: ROU
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 NEWS FROM THE WIRES
Rouge Industries reports Q2 profit gain
Jul 25 2001 02:24 PM PDT

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 PROFILE
Rouge Industries is sanguine about steel. The company's Rouge Steel unit makes flat-rolled carbon steel products (hot-rolled, cold-rolled, electrogalvanized, and hot-dip galvanized) sold largely to automakers, with Ford being its largest customer (about 38% of sales). Other customers are converters and service centers who make roof decking, pipes, grating, and other commercial products. Rouge Industries has joint ventures with a handful of specialized steel processors to increase its line of value-added products. CEO Carl Valdiserri owns about 55% of the company. Rouge Industries has been in the red, in part because of a mill fire in 1999 (which slowed production) and a sharp industry downturn in 2000.

 COMPETITION
AK Steel Holding Corporation (AKS)
National Steel Corporation (NS)
Nucor Corporation (NUE)

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 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 1,099.80
1-Yr. Sales Growth: 13.7%
Employees: 2,881
Revenue per employee: $381,742.45

 KEY PEOPLE
• Carl L. Valdiserri
    CEO
• Gary P. Latendresse
    CFO

 CONTACT INFO
3001 Miller Rd.
Dearborn, MI 48121
US
Phone: 313-317-8900
Fax: 313-845-0199
Online: Web Site

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