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Home > Company Index > Diversified Services > Marketing & Public Relations Services > Harte-Hanks, Inc.
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Harte-Hanks, Inc. |
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NEWS FROM THE STANDARD |
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Marketing the DoubleClick Way
Mar 06 2000 12:00 AM PST
Allen Wants All of ZDTV
Nov 19 1999 12:00 AM PST
PROFILE |
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Direct marketing and advertising shoppers are meat and potatoes to Harte-Hanks, one of the largest US producers of shoppers (coupons and advertising circulars sent by mail). Although its shopper circulation is nearly 10 million a week (California and Florida), direct marketing is Harte-Hanks' fastest-growing business, accounting for about two-thirds of sales. Its direct-marketing efforts include response management (dealing with buyer inquiries for its clients), database marketing, printing, and interactive marketing functions such as Web site development. The family of co-founder Houston Harte (including vice chairman Houston H. Harte) owns about 16% of the company.
COMPETITION |
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ADVO, Inc. (AD)
The Interpublic Group of Companies, Inc. (IPG)
Omnicom Group Inc. (OMC)
DEALS |
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Deal: Harte-Hanks Allies With Exchange Applications
Date Announced: 02.14.01
Value of transaction (US $Mil): 0
Description: Customer-relationship management firm will offer campaign-analytics software company's products.
> Search all deals for this company
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STOCK ANALYSIS |
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FURTHER ANALYSIS
Advanced Charting
Deals
FINANCIAL OVERVIEW |
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Fiscal Year-End: December
2000 Sales (mil.): 960.80
1-Yr. Sales Growth: 15.8%
Employees: 8,849
Revenue per employee: $108,577.24
KEY PEOPLE |
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Larry Franklin
CEO
Jacques Kerrest
CFO
CONTACT INFO |
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200 Concord Plaza Dr.
San Antonio, TX 78216
US
Phone: 210-829-9000
Fax: 210-829-9403
Online: Web Site
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