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  September 5, 2001
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Home > Company Index > Food, Beverage & Tobacco > Sugar & Confectionery > Paradise, Inc.

Paradise, Inc.
OTC: PARF
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 PROFILE
Paradise proves that there really is more than just one fruitcake that gets passed back and forth each year. The company is the US' largest manufacturer of candied fruits -- used in fruitcakes -- which it sells to commercial bakers and institutional users. Wal-Mart rings up about 15% of its sales. Its candied fruit brand names include Dixie, Mor-Fruit, and Sun-Ripe. The company also produces molded-plastic containers for its own products and third parties. Paradise also grows and sells fresh and frozen strawberries, when harvests are good, to institutional users. President and CEO Melvin Gordon owns about 37% of the firm.

 COMPETITION
Dole Food Company, Inc. (DOL)
Seneca Foods Corporation (SENEA)
Suiza Foods Corporation (SZA)

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 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 23.30
1-Yr. Sales Growth: 8.1%
Employees: 275
Revenue per employee: $84,727.27

 KEY PEOPLE
• Melvin S. Gordon
    CEO
• Eugene L. Weiner
    CFO

 CONTACT INFO
1200 Dr. Martin Luther King Jr. Blvd.
Plant City, FL 33566
US
Phone: 813-752-1155
Fax: 813-754-3168

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