PROFILE |
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The Blue Cross and Blue Shield Association coordinates more than 45 chapters that provide health insurance to at least 80 million Americans through HMOs, preferred provider organizations, point-of-service plans, and fee-for-service plans. The chapters also administer Medicare plans for the federal government. To compete with managed care companies that can reject poor insurance risks, Blues are merging within the national alliance, creating for-profit units, forming joint ventures with for-profit providers, or dropping their not-for-profit status and going public. Accordingly, the national association is increasingly acting as a brand manager and marketing organization for licensees.
COMPETITION |
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Aetna Inc. (AET)
Health Net, Inc. (HNT)
Kaiser Foundation Health Plan, Inc. (dossier)
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FINANCIAL OVERVIEW |
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Fiscal Year-End: December
2000 Sales (mil.): 125,000.00
1-Yr. Sales Growth: 33.4%
Employees: 150,000
Revenue per employee: $833,333.33
KEY PEOPLE |
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Scott P. Serota
CEO
Ralph Rambach
CFO
CONTACT INFO |
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225 N. Michigan Ave.
Chicago, IL 60601
US
Phone: 312-297-6000
Fax: 312-297-6609
Online: Web Site
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