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Profile - Heartsoft, Inc. (OTC BB:HTSF.OB)
As of 31-Aug-2001
Enter symbol:
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More Info: Quote | Chart | News | Profile | SEC | Insider | Reports
Recent Events
Aug 31Price hit new 52-week low ($0.20)
Location
3101 North Hemlock Circle
Broken Arrow, OK 74012
Phone: (918) 362-3600
Fax: (800) 285-4018
Employees (last reported count): 30
Financial Links
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 ·Historical Quote Data
 ·Raw SEC Filings at sec.gov
Competitors:
 ·Sector: Technology
 ·Industry: Software & Programming
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Ownership
·Insider and 5%+ Owners: 16%
More From Market Guide
 ·Highlights
 ·Performance
 ·Ratio Comparisons
Business Summary
Heartsoft, Inc. has been historically engaged in the design and publishing its own proprietary educational software products for distribution to the education market and consumer market. The Company's proprietary Internet Safari, a secure Internet browser for children has been under in-house development and, after several delays, is expected to be available prior to the school year beginning fall of 2000. Internet Safari is currently in the final stages of beta testing. One of the Company's proprietary programs currently being marketed is Thinkology, a three titled software series that facilitates learning by helping young children increase their critical thinking and higher order reasoning skills.
More from Market Guide: Expanded Business Description

Financial Summary
Heartsoft, Inc. is engaged in the design and publishing of its own proprietary educational software products for distribution to the education market and the consumer market. For the comparable nine months ended 3/31/01, sales totalled $367 thousand, up from $177 thousand. Net loss rose 43% to $2.1 million. Revenues benefited from higher attendance at trade shows and increased marketing efforts. Net loss reflects increased sales, marketing and administrative expenses.
More from Market Guide: Significant Developments

Officers[Insider Trade Data]
FY2000 Pay

Benjamin Shell, Jr., 37
Chairman, Pres and CEO
$80K
Rodger Graham
CFO
--  
Jimmy Butler, Jr., 36
VP- Devel., Sec.
--  
Juanita Seng, 47
VP of Sales and Marketing
136K
Dana Swift
CTO
--  
Dollar amounts are as of 31-Mar-2000 and compensation values are for the fiscal year ending on that date; "Pay" is salary, bonuses, etc..
More from Market Guide on Officers & Directors:
Expanded List, Bios, Compensation, Options
Statistics at a Glance -- OTC BB:HTSF.OBAs of 31-Aug-2001
Price and Volume
52-Week Low
on 31-Aug-2001
$0.20 
Recent Price$0.22 
52-Week High
on 5-Sep-2000
$2.719
Beta1.60 
Daily Volume (3-month avg)33.0K
Daily Volume (10-day avg)42.0K
Stock Performance
[one-year price graph]
big chart [1d | 5d | 3m | 6m | 1y | 2y | 5y | max]
52-Week Change-91.1%
52-Week Change
relative to S&P500
-88.0%
Share-Related Items
Market Capitalization$3.23M
Shares Outstanding14.7M
Float12.4M
Dividends & Splits
Annual Dividendnone 
Last Splitnone 
Per-Share Data
Book Value (mrq)$
Earnings (ttm)-$0.21 
Earnings (mrq)-$0.06 
Sales (ttm)$0.04 
Cash (mrq)$0.00 
Valuation Ratios
Price/Book (mrq)1617.44 
Price/EarningsN/A 
Price/Sales (ttm)4.86 
Income Statements
Sales (ttm)$531.0K
EBITDA (ttm)-$2.15M
Income available to common (ttm)-$2.52M
Profitability
Profit MarginN/A 
Operating MarginN/A 
Fiscal Year
Fiscal Year EndsJune 30
Most recent quarter31-Mar-2001
Management Effectiveness
Return on Assets (ttm)-187.12%
Return on Equity (ttm)-557.89%
Financial Strength
Current Ratio (mrq)0.34 
Debt/Equity (mrq)99.00 
Total Cash (mrq)$13.0K
Short Interest
Shares ShortN/A 
See Profile Help for a description of each item above;   K = thousands;   M = millions;   mrq = most-recent quarter;   ttm = trailing twelve months;   (as of 31-Mar-2001)

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