| Business Summary | | LifeMinders,
Inc.,
formerly
LifeMinders.com,
Inc.,
is
an
online
direct
marketing
company
that
provides
personalized
content
and
advertisements
via
e-mail
to
a
community
of
members.
E-mail
messages
contain
reminders
and
tips
that
are
designed
to
enable
the
Company's
members
to
better
organize
and
manage
their
lives.
Proprietary
member
information
and
targeting
capabilities
provide
advertising
partners
the
opportunity
to
more
effectively
reach
their
target
audiences.
The
Company's
outsourcing
business
unit
was
launched
late
in
the
second
quarter
of
2000.
The
outsourcing
product
enables
other
companies
to
deliver
targeted
marketing
messages
to
their
own
customers
via
e-mail,
thereby
enhancing
communication
with
their
customers,
driving
increased
revenue
opportunities
and
heightening
brand
awareness.
The
Company
has
two
business
units,
consumer
and
outsourcing. | More
from
Market Guide: Expanded
Business Description |
| Financial Summary | | LifeMinders,
Inc.
is
an
online
direct
marketing
company
that
provides
personalized
content
and
advertisements
via
e-mail
to
a
community
of
members.
For
the
six
months
ended
6/30/01,
revenues
decreased
71%
to
$7.3
million.
Net
loss
increased
62%
to
$50.7
million.
Revenues
reflect
a
significant
deterioration
of
the
online
advertising
market.
Higher
loss
suffered
from
$29.8
million
in
restructuring
and
asset
impairment
charges. | More
from
Market Guide: Significant
Developments |
| | | | FY2000 Pay | |
| Jonathan Bulkeley, 40 Chairman,
CEO | -- | Allison Abraham, 38 Pres,
Director | -- | Joseph Grabias, 51 CFO,
VP | -- | David Mahony, 40 COO,
VP | $272K | John Chapin, 34 Sr.
VP, Member Experience, Sec. | 225K | Dollar amounts are as of 31-Dec-2000 and compensation values are for the fiscal year ending on that date; "Pay" is salary, bonuses, etc.. |
| More
from
Market Guide on Officers & Directors: Expanded
List, Bios,
Compensation,
Options
|
|