| Business Summary | | Puma
AG
Rudolf
Dassler
designs,
develops
and
markets
footwear,
apparel,
equipment
and
other
sports-related
accessories.
Puma
has
been
focusing
on
the
development
of
four
main
concepts
for
2000:
Cellerator,
Sports
Lifestyle
(SLS),
Nuala
and
Lateral.
Cellerator
was
developed
to
span
across
categories,
such
as
running,
tennis
and
soccer.
SLS
will
be
segmented
through
a
label
classification
system
to
cover
market
trends
ranging
from
original
performance
shoes
to
high-end,
fashion-forward
designs.
Nuala,
Puma's
response
to
the
growing
women's
market
overall,
is
a
concept
geared
towards
the
spiritually
focused
training
among
women,
such
as
Tai
Chi,
Yoga.
Lateral
will
serve
as
a
platform
for
all
future
outdoor
products
including
extreme
sports.
This
concept
will
be
divided
into
four
systems,
consisting
of
Mountain
for
hiking
shoes
and
boots;
Aqua
for
performance
water
sandals
and
socks;
Snow
for
performance-oriented
snowboarding
boots,
and
Cement
for
performance-oriented
skate/BMX
shoes. | More
from
Market Guide: Expanded
Business Description |
| Financial Summary | | Puma
AG
Rudolf
Dassler
Sport
designs,
develops
and
markets
high
quality
footwear,
apparel,
equipment
and
other
sports-related
accessories.
For
the
six
months
ended
6/30/01,
revenues
increased
21%
to
EUR295.6
million.
Net
income
increased
55%
to
EUR11.7
million.
Results
reflect
increased
sales
in
the
Company's
footwear
and
accessories
divisions,
along
with
improved
margins
and
a
decrease
in
interest
expense. | More
from
Market Guide: Significant
Developments |
| Officers | |
| Position | Jochen Zeitz | Chairman | Horst Zyder | Controller |
| More
from
Market Guide on Officers & Directors: Expanded
List, Bios,
Compensation,
Options
|
|