| Business Summary | | Lillian
Vernon
Corporation
is
a
direct
mail
specialty
catalog
and
online
company
concentrating
on
the
marketing
of
gift,
household,
gardening,
kitchen,
Christmas
and
children's
products.
In
fiscal
2000,
the
Company
published
33
catalog
editions,
and
mailed
approximately
166,000,000
catalogs
to
past
and
prospective
customers.
The
Company
derives
a
small
portion
of
its
revenue
from
the
rental
of
its
database
to
direct
mail
marketers
and
other
organizations,
and
from
the
placement
of
advertisements
for
other
companies'
products
in
its
outgoing
packages. | More
from
Market Guide: Expanded
Business Description |
| Financial Summary | | LVC
is
a
direct
mail
specialty
catalog
company
concentrating
on
the
marketing
of
gift,
household,
kitchen,
gardening,
Christmas
and
children's
products.
For
the
13
weeks
ended
5/26/01,
revenues
decreased
5%
to
$39.7
million.
Net
loss
before
accounting
change
totaled
$3.9
million,
up
from
$1.4
million.
Revenues
reflect
the
continued
slowing
of
the
economy
and
decreased
consumer
spending.
Net
loss
also
reflects
increased
S/G/A
expenses
as
a
percentage
of
revenues. | More
from
Market Guide: Significant
Developments |
| | | | FY2001 Pay | |
| Lillian Vernon, 73 Chairman
and CEO | $1.1M | Kevin Green, 43 Pres | 294K | Wayne Palladino, 42 CFO,
Sr. VP | -- | Paul Pecorin, 61 Sr.
VP and CIO | 221K | Norman Foster, 57 Sr.
VP-Retail Stores | -- | Dollar amounts are as of 24-Feb-2001 and compensation values are for the fiscal year ending on that date; "Pay" is salary, bonuses, etc.. |
| More
from
Market Guide on Officers & Directors: Expanded
List, Bios,
Compensation,
Options
|
|