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Home > Company Index > Food, Beverage & Tobacco > Meat Products > Colorado Prime Corporation

Colorado Prime Corporation
 PROFILE
Food supplier Colorado Prime brings the supermarket directly to its customers' freezers with home delivery of about 300 food products, including beef, fresh fish poultry, and prepared gourmet entrees. To complement food it dubs "restaurant quality at home," the firm also sells appliances (freezers, microwaves, and big screen TVs) and housewares (cookware, flatware, and crystal). Colorado Prime uses telemarketers and agents who visit homes to sell its products in 30-plus states. Investigation into the company's sales tactics resulted in a number of lawsuits in 2000. Thayer Equity Investors own a controlling stake in Colorado Prime Holdings, while current and former management own about 15%.

 COMPETITION
The Great Atlantic & Pacific Tea Company, Inc. (GAP)
The Kroger Co. (KR)
Webvan Group, Inc. (dossier)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
1999 Sales (mil.): 144.80
1-Yr. Sales Growth: 5.1%
Employees: 2,100
Revenue per employee: $68,952.38

 KEY PEOPLE
• Paul Roman
    CEO
• Fred Spivak
    CFO

 CONTACT INFO
500 Bi-County Blvd., Ste. 400
Farmingdale, NY 11735
US
Phone: 631-694-1111
Fax: 631-694-4064
Online: Web Site

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