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  September 5, 2001
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Home > Company Index > Diversified Services > Security & Protection Products & Services > Directed Electronics, Inc.

Directed Electronics, Inc.
 PROFILE
Step away from the vehicle. Directed Electronics, Inc. (DEI), one of the world's top designers of auto security systems, delivers products with a bite -- or sting. DEI, which outsources manufacturing to a subcontractor in Taiwan, designs and markets auto security and alarm systems and convenience systems (such as those permitting keyless entry and remote start). Brand names include Viper, Python, Sidewinder, Hornet, and Wasp. DEI also designs car audio equipment, including speakers, amplifiers, and installation tools. Darrell Issa and his wife, Katherine, founded DEI in 1982. Miami-based investment firm Trivest bought DEI from Rep. Issa, who sold the company to focus on his bid for Congress.

 COMPETITION
LoJack Corporation (LOJN)
STRATTEC SECURITY CORPORATION (STRT)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
1999 Sales (mil.): 87.00
1-Yr. Sales Growth: 10.1%
Employees: 170
Revenue per employee: $511,764.71

 KEY PEOPLE
• Jim Minarik
    CEO
• Gary Wilfert
    CFO

 CONTACT INFO
1 Viper Way
Vista, CA 92083
US
Phone: 760-598-6200
Fax: 760-598-6400
Online: Web Site

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