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Home > Company Index > Diversified Services > Market & Business Research Services > The NPD Group, Inc.

The NPD Group, Inc.
 NEWS FROM THE STANDARD
E-Shoppers Want Quick Service, Don't Get It
Dec 14 2000 05:22 AM PST

The Independents Strike Back
Dec 04 2000 12:00 AM PST

Posts
Jul 24 2000 12:00 AM PDT

 PROFILE
The NPD Group helps clients fatten their coffers by giving them the skinny on consumer purchases and behavior. The market research firm's offerings include brand tracking, usage studies, concept testing, customer satisfaction studies, and market share measurement. The company tracks consumer buying behavior both online and in stores through consumer panels and electronic feeds from cash registers. Its more than 700 clients span multiple industries, ranging from apparel to housewares to toys. The company operates globally through a dozen offices. The company also owns a 13% stake in Internet traffic monitoring firm Jupiter Media Metrix. Chairman and CEO Tod Johnson owns NPD, which was founded in 1953.

 COMPETITION
ACNielsen Corporation (dossier)
Information Resources, Inc. (IRIC)
Taylor Nelson Sofres plc (TNN)

 DEALS
Deal: Ipsos Buys NPD Research Department
Date Announced: 03.05.01
Value of transaction (US $Mil): 0
Description: French research firm acquires marketing data provider's custom market research group.

 FINANCIAL OVERVIEW
Fiscal Year-End: September
2000 Sales (mil.): 164.90
1-Yr. Sales Growth: 22.1%
Employees: 1,250
Revenue per employee: $131,920.00

 KEY PEOPLE
• Tod Johnson
    CEO
• Michelle Iversen
    CFO

 CONTACT INFO
900 West Shore Rd.
Port Washington, NY 11050
US
Phone: 516-625-0700
Fax: 516-625-2347
Online: Web Site

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