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Home > Company Index > Specialty Retail > Auto Dealers & Distributors > Greenlight.com

Greenlight.com
 NEWS FROM THE STANDARD
Reluctant Test-Drive
Feb 26 2001 12:00 AM PST

 PROFILE
Greenlight.com lets customers have a go at one-stop car buying -- minus the test drive. The online car retailer allows customers to customize features, compare prices and models, and arrange for delivery. Greenlight.com, with the help of a network of local dealers, operates in about 25 cities across the country. It plans to continue expansion. The company was started in 1999 and is backed by venture firm Kleiner Perkins Caufield & Byers, as well as Asbury Automotive, the US's #3 auto dealer. Online mega-retailer Amazon.com has a 5% stake in Greenlight.com. The company also has a deal to sell cars through the Amazon.com homepage. Greenlight.com has agreed to be acquired by rival CarsDirect.com

 DEALS
Deal: CarsDirect.com Acquires Greenlight.com
Date Announced: 01.31.01
Value of transaction (US $Mil): 0
Description: Online car-buying service acquires automotive marketer.

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 KEY PEOPLE
• Todd Collins
    CEO
• Rick Ruiz
    CFO

 CONTACT INFO
66 Bovet Rd.
San Mateo, CA 94402
US
Phone: 650-356-5700
Fax: 650-356-5720
Online: Web Site

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