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Home > Company Index > Media > Internet & Online Content Providers > BET Interactive, LLC

BET Interactive, LLC
 NEWS FROM THE STANDARD
An Urban Mystery Man Revealed
Feb 05 2001 08:57 AM PST

An Urban Mystery Man Revealed
Feb 05 2001 12:00 AM PST

 PROFILE
BET Interactive (formerly BET.com) is hoping to be the online cultural connection for African-Americans. Backed by majority owner BET Holdings II (which Viacom acquired in 2001), as well as Liberty Media, Microsoft, News Corp., and USA Networks, the BET.com portal offers African-Americans a medley of content and services. The Web site provides information on topics including news, health, music, and careers. In addition, it offers e-mail and chat services as well as streaming music and plans to introduce e-commerce features once the site has built an audience. BET Interactive also owns hip-hop music and culture Web site 360hiphop.com.

 COMPETITION
AOL Time Warner Inc. (AOL)
Yahoo! Inc. (YHOO)

 DEALS
Deal: MSNBC.com, BET.com Forge Alliance
Date Announced: 02.15.01
Value of transaction (US $Mil): 0
Description: Internet news site partners with African American-targeted Web site in content distribution alliance.

Search all deals for this company

 FINANCIAL OVERVIEW
Employees: 30

 KEY PEOPLE
• Robert L. Johnson
    CEO
• Kathryn J. Engebretson
    CFO

 CONTACT INFO
2000 M St. NW, Ste. 602
Washington, DC 20036
US
Phone: 202-533-1990
Fax: 202-533-1999
Online: Web Site

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