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Home > Company Index > Food, Beverage & Tobacco > Other Processed & Packaged Goods > Frito-Lay, Inc.

Frito-Lay, Inc.
 NEWS FROM THE STANDARD
Still on Their Feet
Jul 16 2001 12:00 AM PDT

The Other Chip Wars
Feb 26 2001 12:00 AM PST

Net Ad Group Lands a CEO
Jan 31 2001 12:53 PM PST

Gig Tracker
Jan 15 2001 12:00 AM PST

Joe Galli Goes Old-School
Jan 08 2001 09:22 AM PST

 PROFILE
Salty, cheesy, and crunchy best describe the products of Frito-Lay, the largest snack-food maker in the world. The company makes some of the top-selling snack-food brands in the country, including Cheetos, Doritos, Fritos, Lay's, Ruffles, Santitas, SunChips, Rold Gold, and Tostitos. It also makes Grandma's cookies, Funyuns onion-flavored rings, Cracker Jack candy-coated popcorn, and Smartfood popcorn. Frito-Lay's WOW! line of chips are made with the fat substitute olestra. The company holds about 40% of the world's salty-snack market and about 60% of the US market. Its products are sold in about 120 countries. Frito-Lay products ring up about two-thirds of parent PepsiCo's sales and profits.

 COMPETITION
Keebler Foods Company (dossier)
Kraft Foods Inc. (KFT)
The Procter & Gamble Company (PG)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 12,881.00
1-Yr. Sales Growth: 10.9%
Employees: 37,392
Revenue per employee: $344,485.45

 KEY PEOPLE
• Abelardo E. Bru
    CEO
• Dave Rader
    CFO

 CONTACT INFO
7701 Legacy Dr.
Plano, TX 75024
US
Phone: 972-334-7000
Fax: 972-334-2019
Online: Web Site

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