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  September 5, 2001
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Home > Company Index > Consumer Products-Non-Durables  > Luxury Goods > Christian Dior SA

Christian Dior SA
 PROFILE
Though it once let too many hands handle its brand, Christian Dior is cleaning up its image. The holding company's operating unit, Christian Dior Couture, headed by designer John Galliano, makes haute couture, luxury ready-to-wear fashions, and accessories, and it operates about 90 boutiques. But almost all of Christian Dior's sales stem from its 43% stake in luxury giant LVMH. Christian Dior has tightened its control of the Dior brand and terminated the product licenses that had cheapened the brand's image (such as $7 polyester ties). The company plans to open about 12 clothing boutiques each year. Chairman and CEO Bernard Arnault controls Christian Dior.

 COMPETITION
Chanel S.A. (dossier)
Gianni Versace SpA (dossier)
Gucci Group N.V. (GUC)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 11,176.80
1-Yr. Sales Growth: 26.7%
Employees: 42,240
Revenue per employee: $264,602.27

 KEY PEOPLE
• Bernard Arnault
    CEO
• Denis Dalibot
    CFO

 CONTACT INFO
30, avenue Montaigne
75008 Paris, France
Phone: 33-1-44-13-24-98
Fax: 33-1-44-13-27-86
Online: Web Site

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