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Home > Company Index > Financial Services > Consumer Loans > First USA Bank, N.A.

First USA Bank, N.A.
 NEWS FROM THE STANDARD
Charge It to My Amazon Card
Nov 10 1999 12:00 AM PST

Internet Ad Spending Up 80 Percent in Q1
Oct 15 1999 12:00 AM PDT

War of the Wallets
Sep 27 1999 12:00 AM PDT

The Buck Stops Here
Sep 27 1999 12:00 AM PDT

Shop Till You Drop
Sep 24 1999 12:00 AM PDT

 PROFILE
First USA is a credit to its industry. The BANK ONE subsidiary is one of the US's largest issuers of VISA and Mastercard credit cards. With almost 52 million cardholders, the company issues credit cards under the Bank One, First USA, and First Card names, as well as for more than 2,300 retailers, financial institutions, associations, universities, and sports franchises. First USA is working to reclaim its top spot after its bottom line (and its parent's) was hit by shrinking margins and the flight of dissatisfied customers. Amongst its initiatives are improved customer service and a new marketing ploy, whereby the company is "sponsoring" two college students.

 COMPETITION
Citigroup Inc. (C)
J.P. Morgan Chase & Co. (JPM)
MBNA Corporation (KRB)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
2000 Sales (mil.): 6,581.00
1-Yr. Sales Growth: (35.1)%
Employees: 10,901
Revenue per employee: $603,706.08

 KEY PEOPLE
• Phillip Heasley
    CEO
• Ray Fischer
    CFO

 CONTACT INFO
3 Christina Centre, 201 N. Walnut St.
Wilmington, DE 19801
US
Phone: 302-594-4000
Fax: 302-985-7168
Online: Web Site

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