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Home > Company Index > Food, Beverage & Tobacco > Diversified Food - Other > Rich Products Corporation

Rich Products Corporation
 NEWS FROM THE STANDARD
The Marquee's Dark Side
Jan 29 2001 12:00 AM PST

 PROFILE
Starting in 1945 with "the miracle cream from the soya bean," Rich Products has grown from a niche maker of soy-based whipped toppings and frozen desserts to a major US frozen foods manufacturer. Since the 1960s the company has developed new products, such as Coffee Rich (nondairy coffee creamer), and expanded through acquisitions to include frozen bakery and pizza doughs and ingredients for the food service and in-store bakery markets, plus SeaPak (seafood) and Byron's (barbecue). Rich Products markets some 2,300 products in about 70 countries. The company, owned and operated by the founding Rich family, also owns the Wichita Wranglers and Buffalo Bisons minor league baseball teams.

 COMPETITION
ConAgra Foods, Inc. (CAG)
Kraft Foods Inc. (KFT)
Nestlé S.A. (NSRGY)

 FINANCIAL OVERVIEW
Fiscal Year-End: December
1998 Sales (mil.): 1,400.00
1-Yr. Sales Growth: 7.7%
Employees: 6,000
Revenue per employee: $233,333.33

 KEY PEOPLE
• Robert E. Rich
    CEO
• Charles R. Trego
    CFO

 CONTACT INFO
1150 Niagara St.
Buffalo, NY 14213
US
Phone: 716-878-8000
Fax: 716-878-8765
Online: Web Site

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