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Profile - CoActive Marketing Group (NasdaqSC:CMKG)
As of 31-Aug-2001
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Location
415 Northern Boulevard
Great Neck, NY 11021
Phone: (516) 622-2800
Fax: (516) 625-3575
Email: deb545@getcoactive.com
Employees (last reported count): 241
Financial Links
 ·Top Institutional Holders
 ·Top Mutual Fund Holders
 ·Historical Quote Data
 ·Raw SEC Filings at sec.gov
Competitors:
 ·Sector: Services
 ·Industry: Business Services
Company Website
 ·Home Page

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Ownership
·Insider and 5%+ Owners: 72%
·Over the last 6 months:
 · 4 insider sells; 44.0K shares
  (1.2% of insider shares)
·Institutional: 9% (31% of float)
(6 institutions)
·Net Inst. Buying: 14.0K shares (+3.10%)
(prior quarter to latest quarter)
More From Market Guide
 ·Highlights
 ·Performance
 ·Ratio Comparisons
Business Summary
CoActive Marketing Group Inc. is a full service marketing, sales promotion and interactive new media services and e-commerce provider organization that designs, develops and implements turnkey customized national, regional and local consumer and trade promotion programs principally for Fortune 500 consumer product companies. The Company's programs are designed to enhance the value of its clients' budgeted expenditures and achieve, in an objectively measurable way, its clients' specific marketing and promotional objectives. In addition to offering a full range of traditional marketing and sales promotional services consisting of strategic marketing, creative services, direct marketing, multi cultural marketing, event marketing, entertainment marketing, and in-store sampling and merchandising, the Company is a provider of interactive new media services consisting of Internet Website designing and hosting, e-commerce tools, electronic sales tools and computer based training.
More from Market Guide: Expanded Business Description

Financial Summary
CoActive Marketing is a full service marketing, sales promotion and interactive new media services and E-commerce provider which designs, develops and implements customized consumer and trade promotion programs. For the three months ended 6/30/01, sales rose 4% to $13.1 million. Net income before acct. chg. fell 71% to $143 thousand. Revenues are attributable to a greater amount of contracted sales. Earnings reflect increased salaries and S/G/A expenses.
More from Market Guide: Significant Developments

Officers[Insider Trade Data]
FY2001 Pay

John Benfield, 80
Chairman, Pres, CEO
$258K
Donald Bernard, 68
CFO, Exec. VP, Sec., Director
258K
Brian Murphy, 44
Director, CEO of U.S. Concepts, Inc.
274K
Paul Amershadian, 53
Exec. VP of Sales and Marketing, Treasurer, Director
258K
Dollar amounts are as of 31-Mar-2001 and compensation values are for the fiscal year ending on that date; "Pay" is salary, bonuses, etc..
More from Market Guide on Officers & Directors:
Expanded List, Bios, Compensation, Options
Statistics at a Glance -- NasdaqSC:CMKGAs of 31-Aug-2001
Price and Volume
52-Week Low
on 22-Dec-2000
$0.75 
Recent Price$2.12 
52-Week High
on 8-May-2001
$3.00 
Beta0.08 
Daily Volume (3-month avg)2,909 
Daily Volume (10-day avg)1,000 
Stock Performance
[one-year price graph]
big chart [1d | 5d | 3m | 6m | 1y | 2y | 5y]
52-Week Change+19.0%
52-Week Change
relative to S&P500
+59.7%
Share-Related Items
Market Capitalization$10.6M
Shares Outstanding5.02M
Float1.40M
Dividends & Splits
Annual Dividendnone 
Last Split: 5 for 4 on 15-June-1998
Per-Share Data
Book Value (mrq)$2.64 
Earnings (ttm)$0.10 
Earnings (mrq)$0.03 
Sales (ttm)$9.10 
Cash (mrq)$0.23 
Valuation Ratios
Price/Book (mrq)0.80 
Price/Earnings (ttm)21.41 
Price/Sales (ttm)0.23 
Income Statements
Sales (ttm)$49.2M
EBITDA (ttm)$3.34M
Income available to common (ttm)$536.0K
Profitability
Profit Margin (ttm)1.1%
Operating Margin (ttm)3.3%
Fiscal Year
Fiscal Year EndsMar 31
Most recent quarter30-June-2001
Management Effectiveness
Return on Assets (ttm)1.50%
Return on Equity (ttm)4.08%
Financial Strength
Current Ratio (mrq)0.77 
Debt/Equity (mrq)0.41 
Total Cash (mrq)$1.14M
Short Interest
As of 8-Aug-2001
Shares Short0 
Shares Short
(Prior Month)
0 
Daily Volume3,000 
See Profile Help for a description of each item above;   K = thousands;   M = millions;   mrq = most-recent quarter;   ttm = trailing twelve months;   (as of 30-June-2001)

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