| Business Summary | | CoActive
Marketing
Group
Inc.
is
a
full
service
marketing,
sales
promotion
and
interactive
new
media
services
and
e-commerce
provider
organization
that
designs,
develops
and
implements
turnkey
customized
national,
regional
and
local
consumer
and
trade
promotion
programs
principally
for
Fortune
500
consumer
product
companies.
The
Company's
programs
are
designed
to
enhance
the
value
of
its
clients'
budgeted
expenditures
and
achieve,
in
an
objectively
measurable
way,
its
clients'
specific
marketing
and
promotional
objectives.
In
addition
to
offering
a
full
range
of
traditional
marketing
and
sales
promotional
services
consisting
of
strategic
marketing,
creative
services,
direct
marketing,
multi
cultural
marketing,
event
marketing,
entertainment
marketing,
and
in-store
sampling
and
merchandising,
the
Company
is
a
provider
of
interactive
new
media
services
consisting
of
Internet
Website
designing
and
hosting,
e-commerce
tools,
electronic
sales
tools
and
computer
based
training. | More
from
Market Guide: Expanded
Business Description |
| Financial Summary | | CoActive
Marketing
is
a
full
service
marketing,
sales
promotion
and
interactive
new
media
services
and
E-commerce
provider
which
designs,
develops
and
implements
customized
consumer
and
trade
promotion
programs.
For
the
three
months
ended
6/30/01,
sales
rose
4%
to
$13.1
million.
Net
income
before
acct.
chg.
fell
71%
to
$143
thousand.
Revenues
are
attributable
to
a
greater
amount
of
contracted
sales.
Earnings
reflect
increased
salaries
and
S/G/A
expenses. | More
from
Market Guide: Significant
Developments |
| | | | FY2001 Pay | |
| John Benfield, 80 Chairman,
Pres, CEO | $258K | Donald Bernard, 68 CFO,
Exec. VP, Sec., Director | 258K | Brian Murphy, 44 Director,
CEO of U.S. Concepts, Inc. | 274K | Paul Amershadian, 53 Exec.
VP of Sales and Marketing, Treasurer, Director | 258K | Dollar
amounts are as of 31-Mar-2001 and compensation values are for the fiscal year ending on that date; "Pay" is salary, bonuses, etc.. |
| More
from
Market Guide on Officers & Directors: Expanded
List, Bios,
Compensation,
Options
|
|