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Profile - FragranceNet.com, Inc. (OTC BB:FRGN.OB)
As of 31-Aug-2001
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More Info: Quote | Chart | News | Profile | SEC | Insider | Financials
Location
909 Motor Parkway
Hauppauge, NY 11788
Phone: (631) 582-5204
Fax: (631) 582-8433
Email: dma@fragrancenet.com
Employees (last reported count): 19
Financial Links
 ·Top Institutional Holders
 ·Top Mutual Fund Holders
 ·Historical Quote Data
 ·Raw SEC Filings at sec.gov
Competitors:
 ·Sector: Services
 ·Industry: Retail (Catalog & Mail Order)
Company Website
 ·Home Page

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Ownership
·Insider and 5%+ Owners: 93%
More From Market Guide
 ·Highlights
 ·Performance
 ·Ratio Comparisons
Business Summary
FragranceNet.com, Inc. is an Internet discount fragrance store offering more than 3,000 brand-name fragrances. The Company operates an online store that specializes in the sale of brand-name fragrances, bath and body products, gels, powders and soaps directly to the consumer. The Company sells women's and men's products and does not sell any imitations or knock-offs. FragranceNet offers its products at discounts of up to 60%. In addition, FragranceNet offers free shipping within the United States and a free gift with every purchase. The products sold by the Company include major brands and hard-to-find and discontinued items. The Company's online store has search capability by price, name, and type of scent.
More from Market Guide: Expanded Business Description

Financial Summary
FRGN operates an Internet discount fragrance store at www.fragrancenet.com, offering over 3,000 brand name fragrances at low prices shipped free of shipping and handling fees. For the three months ended 6/30/01, sales rose less than 1% to $1.8 million. Net loss rose 1% to $41 thousand. Revenues reflect the basically same level of sales as in the comparable period in 2000. Earnings were offset by increased rent and personnel costs.
More from Market Guide: Significant Developments

Officers[Insider Trade Data]
FY2000 Pay

Philip Gunn, 48
Chairman
--  
Jason Apfel, 27
Pres, CEO
$180K
Dennis Apfel, 54
Vice Chairman, CFO, Sec.
90K
Dollar amounts are as of 31-Mar-2000 and compensation values are for the fiscal year ending on that date; "Pay" is salary, bonuses, etc..
More from Market Guide on Officers & Directors:
Expanded List, Bios, Compensation, Options
Statistics at a Glance -- OTC BB:FRGN.OBAs of 31-Aug-2001
Price and Volume
52-Week Low
on 9-Apr-2001
$0.15 
Recent Price$0.37 
52-Week High
on 17-Oct-2000
$1.125
Beta-1.58 
Daily Volume (3-month avg)227 
Daily Volume (10-day avg)0 
Stock Performance
[one-year price graph]
big chart [1d | 5d | 3m | 6m | 1y | 2y | 5y | max]
52-Week Change-67.1%
52-Week Change
relative to S&P500
-55.9%
Share-Related Items
Market Capitalization$6.28M
Shares Outstanding17.0M
Float1.20M
Dividends & Splits
Annual Dividendnone 
Last Splitnone 
Per-Share Data
Book Value (mrq)-$0.01 
Earnings (ttm)-$0.01 
Earnings (mrq)-$0.00 
Sales (ttm)$0.48 
Cash (mrq)$0.01 
Valuation Ratios
Price/BookN/A 
Price/EarningsN/A 
Price/Sales (ttm)0.76 
Income Statements
Sales (ttm)$7.93M
EBITDA (ttm)-$87.0K
Income available to common (ttm)-$105.0K
Profitability
Profit Margin (ttm)-1.3%
Operating Margin (ttm)-1.6%
Fiscal Year
Fiscal Year EndsMar 31
Most recent quarter30-June-2001
Management Effectiveness
Return on Assets (ttm)-16.36%
Return on EquityN/A 
Financial Strength
Current Ratio (mrq)0.73 
Debt/EquityN/A 
Total Cash (mrq)$165.0K
Short Interest
Shares ShortN/A 
See Profile Help for a description of each item above;   K = thousands;   M = millions;   mrq = most-recent quarter;   ttm = trailing twelve months;   (as of 30-June-2001)

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