| | Business Summary | | The
Sportsman's
Guide,
Inc.
is
a
marketer
of
value-priced
outdoor
gear
and
general
merchandise,
with
a
special
emphasis
on
outdoor
clothing,
equipment
and
footwear.
The
Company
markets
and
sells
its
merchandise
through
two
primary
channels,
main
and
specialty
catalogs,
and
a
network
of
e-commerce
Websites.
The
Company's
main
and
specialty
catalogs
and
Websites
offer
products
at
low
prices.
Its
catalogs
are
advertised
as
The
"Fun-to-Read"
Catalog,
and
its
primary
Website
is
advertised
as
the
"Fun-to-Browse"
Website.
The
Company's
network
of
Websites
includes
www.sportsmansguide.com,
its
online
retail
store
modeled
on
its
print
catalogs,
www.bargainoutfitters.com,
its
online
liquidation
outlet
and
www.guideoutdoors.com,
its
new
community/destination
portal
for
the
outdoor
enthusiast. | | More
from
Market Guide: Expanded
Business Description |
| | Financial Summary | | The
Sportsman's
Guide
is
catalog
retailer
and
Internet
E-tailer
of
outdoor
gear
and
general
merchandise,
with
a
special
emphasis
on
outdoor
clothing,
equipment
and
footwear.
For
the
26
weeks
ended
6/30/01,
sales
rose
7%
to
$70.7
million.
Net
loss
decreased
79%
to
$374
thousand.
Revenues
reflect
higher
sales
generated
through
the
Internet.
Loss
also
benefited
from
a
more
effective
mail
plan
and
lower
costs
due
to
various
marketing
and
organizational
changes. | | More
from
Market Guide: Significant
Developments |
| | | | FY2000 Pay | |
| Gary Olen, 59
Chairman | $342K | Gregory Binkley, 52
Pres,
CEO, Director | 196K | Charles Lingen, 56
CFO,
Exec. VP-Fin. and Admin., Sec., Treasurer, Dire | 151K | John Casler, 50
Exec.
VP of Merchandising, Marketing and Creative Services | 149K | | Dollar
amounts are as of 31-Dec-2000 and compensation values are for the fiscal year ending on that date; "Pay" is salary, bonuses, etc.. |
| More
from
Market Guide on Officers & Directors:
Expanded
List, Bios,
Compensation,
Options
|
|
![[one-year price graph]](http://chart.yahoo.com/c/0b/s/sgde.gif)