verification . please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . september 2014 learn how and when to remove this template message krcw tv salem portland oregon united states city salem oregon branding portland s cw general kgw news newscasts channels digital 33 uhf virtual 32 psip subchannels 32.1 the cw 32.2 antenna tv 32.3 this tv translators krcw lp 5 vhf portland affiliations the cw 2006 present owner tribune broadcasting krcw llc first air date may 8 1989 ; 27 years ago 1989 05 08 call letters meaning rose city cw or keeping rose city wonderful unofficial motto slogan former callsigns kutf 1989 1992 kebn 1992 1995 kwbp 1995 2006 former channel number s analog 32 uhf 1989 2009 former affiliations dt1 independent 1989 1992 1994 1995 silent 1992 1994 the wb 1995 2006 dt2 the tube 2006 2007 dt3 universal sports 2011 2012 transmitter power 1 000 kw height 523 metres 1 716 feet facility id 10192 transmitter coordinates 45 30 58 n 122 43 58 w 45.51611 n 122.73278 w 45.51611 ; 122.73278 licensing authority fcc public license information profile cdbs website portlandscw32.com krcw tv virtual channel 32 uhf digital channel 33 is a cw affiliated television station serving portland oregon united states that is licensed to salem . the station is owned by the tribune broadcasting subsidiary of the tribune media company . krcw maintains studios located on southwest arctic drive in beaverton and its transmitter is located in the sylvan highlands section of portland . it operates a low powered fill in translator in portland krcw lp channel 5 which operates its transmitter alongside krcw s digital signal . contents 1 history 1.1 krcw lp 2 digital television 2.1 digital channels 2.2 analog to digital conversion 3 translators 4 programming 5 newscasts 6 references 7 external links history edit the station was launched on may 8 1989 under the call sign kutf standing for keep up the faith its original transmitter was located outside molalla . the station s original programming format almost entirely consisted of religious programs . it was originally operated by dove broadcasting then sold to eagle broadcasting on july 17 1991 . on february 11 1992 the station s callsign was changed to kebn standing for eagle broadcasting network . the previous kutf calls now reside on the daystar owned and operated station in logan utah . on april 26 1992 it was announced that kebn would adopt a general entertainment programming format as oregon s new eagle 32 . on october 1 the station went off the air but returned on september 5 1994 airing a number of infomercials public domain movies and brokered shows for eight hours a day it expanded to 24 hours by labor day of that year . james r. mcdonald owned the station via channel 32 inc. kwbp logo under acme ownership used until 2003 . kebn became a charter affiliate of the wb upon its launch on january 11 1995 and changed its call letters to kwbp to reflect its new affiliation on october 2 . by the fall of that year bartered syndicated programming including cartoons and some older sitcoms and dramas were added to the station s schedule . it also relayed the o. j. simpson trial from future sister station ktla in los angeles . after becoming a wb affiliate kwbp significantly upgraded its on air look and schedule . it acquired several first run syndicated sitcoms and talk shows . it grew even further after being purchased by acme communications in 1997 . at that point a low power relay kwbp lp originally operating on channel 4 now on channel 5 was established in downtown portland to address signal issues in that area . by the start of the new millennium kwbp had established itself as a solid competitor to established non big three stations kptv and kpdx . kwbp logo after purchase by tribune used from 2003 2006 . on december 30 2002 acme sold kwbp and kplr tv in st. louis missouri to the tribune company for 270 million 70 million of which was declared as the purchase price for kwbp . kwbp s growth continued also helped in part by the decline of kpdx after its affiliation switch to upn that fall . on january 24 2006 the warner bros. unit of time warner and cbs corporation announced that the two companies would shut down the wb and upn and combine the networks respective programming to create a new fifth network called the cw . 1 2 kwbp was announced as portland s cw affiliate through a 16 station group affiliation agreement with tribune while the market s upn affiliate kpdx tv channel 49 owned by the meredith corporation was named as the portland affiliate of mynetworktv another new network created by news corporation as a result of the formation of the cw . nw 32 tv logo used from 2009 2012 . krcw portland s cw 32 logo used from 2012 2015 . on september 16 2006 kwbp changed its call letters to the current krcw tv . it affiliated with the cw when it launched on september 18 2006 . on april 6 2009 krcw joined other tribune owned cw affiliates in phasing out the network s branding from the station s own on air brand referring to itself as nw 32 tv . the station reinstated cw branding in august 2012 rebranding as portland s cw 32 . krcw lp edit in 1993 a small low power station by the call letters k04og was launched . it was licensed to reedville with a transmitter on cooper mountain and carried programming from america one . originally broadcasting on vhf channel 4 then kwbp lp moved to channel 5 when paxson communications petitioned the federal communications commission fcc to move kpxg tv channel 22 s digital signal from uhf channel 20 to channel 4 . on december 1 1998 the call letters were changed to keny lp to reflect the founder of the station kenny j. seymour . in 2000 keny lp was bought by acme communications and became a repeater station for kwbp . the transmitter was moved to sylvan highlands to provide better coverage to the downtown portland area . the station changed its calls to kwbp lp . in 2006 to coincide with its parent call letter change the repeater became krcw lp . in 2014 krcw lp flash cut to a digital signal . digital television edit digital channels edit the station s digital channel is multiplexed channel video aspect psip short name programming 3 32.1 1080i 16 9 krcw tv main krcw programming the cw 32.2 480i antenna antenna tv 32.3 krcw sd this tv in addition to krcw s main channel the station s digital subchannels are carried on the digital tiers of local cable providers ; digital channel 32.3 is carried on comcast channel 303 and frontier fios digital channel 463 while digital subchannel 32.2 is carried on comcast channel 304 and frontier fios digital channel 462 . the this tv affiliation on digital subchannel 32.3 was added on june 25 2012 replacing the second digital subchannel of abc affiliate katu as that network s affiliate for the portland market katu replaced this tv on its 2.2 subchannel with the network s then sister network me tv . analog to digital conversion edit krcw tv shut down its analog signal over uhf channel 32 on june 12 2009 the official date in which full power television stations in the united states transitioned from analog to digital broadcasts under federal mandate . the station s digital signal remained on its pre transition uhf channel 33 4 using psip to display the station s virtual channel as its former uhf analog channel 32 . translators edit in addition to its rebroadcast on krcw lp krcw tv is repeated on the following low power translator stations call letters channel city of license k20es 20 pendleton k24dx 24 monument k31gn d 31 la grande k31hk d 31 longview washington programming edit syndicated programming on the station includes seinfeld how i met your mother modern family the jerry springer show and maury among others . the station serves as the over the air television home for the seattle mariners major league baseball team in the portland market . newscasts edit from 2003 to 2005 nbc affiliate kgw channel 8 produced a nightly 10 p.m. newscast called northwest newschannel 8 at 10 on pax for the area s pax tv owned and operated station kpxg tv which is now with pax successor ion television . the program was moved over to kwbp on october 3 2005 through a news share agreement that was struck between kgw and kwbp . renamed as northwest newschannel 8 at 10 on portland s wb it was the first news program of any kind ever to be broadcast on this station . the program title was changed on september 18 2006 when krcw made the affiliation switch to the cw . on january 21 2008 kgw became the first television station in the portland market to begin broadcasting its local newscasts in high definition the krcw broadcast was included in the upgrade . on july 22 2014 krcw s newscast was retitled kgw news at 10 on portland s cw 32 in accordance with kgw s retiring of the northwest newschannel 8 brand after 20 years . the prime time production originates from kgw s studios on southwest jefferson street in downtown portland and competes with the hour long and in house 10 o clock broadcast that airs on fox affiliate kptv channel 12 . kgw advertises the krcw newscast as having the most important news of the day along with an updated weather forecast in the first ten minutes of the program . in turn kptv promotes its broadcast as having the first weather forecast at 10 . the kgw newscast on krcw is similar to news share agreements that tribune maintains in select other markets where a station of theirs does not operate a news department such as the wpvi tv produced 10 p.m. newscast that airs on philadelphia sister station wphl tv . in addition since november 14 2011 krcw produces local news and weather cut ins under the name portland s morning news during the tribune produced eyeopener program ; the cut ins are anchored by ken ackerman in studio and weather segments are anchored by tim joyce . references edit gilmore girls meet smackdown ; cw network to combine wb upn in cbs warner venture beginning in september cnnmoney.com january 24 2006 . upn and wb to combine forming new tv network the new york times january 24 2006 . rabbitears tv query for krcw dtv tentative channel designations for the first and second rounds pdf . retrieved 2012 03 24 . external links edit krcw tv portland s cw kgw query the fcc s tv station database for krcw tv query the fcc s tv station database for krcw lp v t e television in portland salem oregon and vancouver washington full power stations katu 2.1 abc 2.2 metv 2.3 comet koin 6.1 cbs 6.2 gettv 6.3 decades koac tv pbs opb 7.1 hd 7.2 plus 7.3 fm kgw 8.1 nbc 8.2 justice 8.3 estrella tv kopb tv pbs opb 10.1 hd 10.2 plus 10.3 fm kptv 12.1 fox 12.2 cozi tv 12.3 laff kpxg 22.1 ion 22.2 qubo 22.3 ion life 22.4 ion shop 22.5 qvc over air 22.6 hsn 22.7 tmd knmt 24.1 tbn 24.2 tcc 24.3 juce tv smile 24.4 enlace 24.5 tbn salsa krcw tv 32.1 the cw 32.2 antenna tv 32.3 this tv kpdx 49.1 mntv 49.2 escape low power stations krcw lp 5 the cw kors cd 16.1 silent unknown kwvt ld 17.1 youtoo 27.1 rtv 37.1 aza kjwy lp 21 religious kjyy ld 26.1 religious kslm