company bse 532822 nse idea industry telecommunications founded 1995 headquarters mumbai india 1 key people kumar mangalam birla chairman products mobile telephony wireless broadband revenue 354 billion us 5.3 billion 2016 2 net income 31.92 billion us 470 million 2015 members 160.08 million 3 june 2015 parent aditya birla group 49.05 % axiata group berhad 19.96 % providence equity 10.6 % website www.ideacellular.com idea cellular commonly referred to as simply idea and stylised as dea is an indian mobile network operator based in mumbai maharashtra . idea is a pan india integrated gsm operator offering 2g 3g and 4g mobile services . idea is india s third largest mobile operator by subscriber base after vodafone india . idea has 182 million subscribers as of 31 december 2015 . 3 contents 1 history 2 operations 3 see also 4 references 5 external links history edit during its inception in 1995 aditya birla group tata group and at & t wireless each held one third equity in the company . following at & t wireless merger with cingular wireless in 2004 cingular decided to sell its 32.9 % stake in idea . this stake was bought by the remaining two stakeholders equally . 4 tata forayed into the cellular market with its own subsidiary tata indicom a cdma based mobile provider and in april 2006 aditya birla group announced the acquisition of the 48.18 % stake held by tata group at inr 40.51 a share amounting to inr 44.06 billion with 15 % of the stake acquired by aditya birla nuvo and the remaining by birla tmt holdings private ltd. both av birla family owned companies . malaysia based axiata bought a 19.96 % stake in the company in 2009 . 5 operations edit idea competes with other major mobile operators including airtel vodafone bsnl reliance communications aircel telenor and tata docomo . while idea competed very closely with the then smaller operators like reliance communications bsnl tata aircel in circa 2006 07 as of 31 dec 2015 idea has gone far ahead of the rest of these competitors clocking a revenue market share of over 18.5 % while the rest remain below 9 % . over the last 3 years idea has cornered an incremental revenue market share of 33 % giving tough competition to market leaders airtel and vodafone by earning 1 3rd of the incremental market way above its fair share of the market . on 19 may 2010 in the 3g spectrum auction idea paid 57.68 billion us 860 million for spectrum in 11 circles . 6 idea launched its first 3g services in 2011 . as of 31 mar 2016 idea cellular offers 3g services on its own spectrum in 13 telecom service areas the latest being delhi ncr and kolkata . idea has now launched its own 4g lte services in over 350 towns across 10 telecom service areas including its leadership service areas like maharashtra kerala mp & cg ap & t punjab and haryana . it now provides 4g services in the service areas of karnataka and tamil nadu covering large metros and mini metros of chennai and bengaluru . idea strengthened its customer base after the launch of mnp in india . as per information available in the public domain idea leads the net port ins and is ahead of both airtel and vodafone in gaining from mobile number portability . see also edit telecommunications statistics in india references edit idea cellular cell phone services . retrieved 28 june 2012 . consolidated result . retrieved 28 june 2012 . a b telecom subscription data june 2015 pdf . trai . retrieved 28 november 2015 . cingular allows agreement to sell stake in indian wireless service provider to expire . u.s. securities and exchange commission . retrieved 2015 06 07 . axiata sees long term gains from india price war . dow jones newswires . total telecom . 14 october 2009 . retrieved 14 october 2009 . pahwa nikhil 19 may 2010 . india s 3g auction ends ; operator and circle wise results . medianama . external links edit official website v t e aditya birla group companies aditya birla group birla corporation grasim industries hindalco industries idea cellular ultratech cement more retail notable non indian companies novelis thai peroxide liaoning birla carbon a.v. group aditya birla minerals ltd swiss singapore overseas enterprises pte ltd thai acrylic fibre thai rayon domsj fabriker school and institutes aditya birla public school renukoot aditya birla public school renusagar notable people kumar mangalam birla baldeo das birla ghanshyam das birla krishna kumar birla madhav prasad birla rameshwar das birla shobhana bhartia aditya vikram birla v t e axiata group group structure as at 12 april 2016 wholly owned subsidiaries celcom smart non wholly owned subsidiaries axis dialog multinet ncell robi xl associates affiliates idea m1 v t e members of the asia mobility initiative celcom dtac idea cellular m1 sun cellular telstra xl v t e major information technology companies largest it companies largest internet companies largest software companies semiconductor sales leaders by year consulting and outsourcing accenture atos booz allen hamilton bt global services caci capgemini cgi group cognizant computer sciences corporation deloitte digital china fujitsu hcl technologies hitachi consulting hewlett packard enterprise services ibm global services indra sistemas infosys kpmg leidos nec ntt data orange business services t systems tata consultancy services tech mahindra unisys wipro imaging canon inc. hp inc. eastman kodak fujifilm konica minolta kyocera lexmark nikon olympus corporation panasonic ricoh samsung electronics seiko epson sharp sony toshiba xerox information storage adata dell technologies dell emc fujitsu hitachi data systems hewlett packard enterprise ibm kingston technology lenovoemc netapp oracle corporation plextor samsung electronics seagate technology silicon power sony toshiba transcend information western digital sandisk internet aol baidu facebook google iac interactivecorp microsoft naver netease netflix tencent twitter yahoo yandex cloud computing amazon web services google ibm microsoft oracle corporation rackspace salesforce.com e commerce only alibaba group amazon.com ebay groupon jd.com rakuten mainframes fujitsu ibm mobile devices acer inc. amazon.com apple asus bbk electronics oppo vivo blackberry limited hisense htc huawei i mobile karbonn mobiles lava mobiles lenovo motorola mobility lg electronics meizu micromax mobile microsoft nokia panasonic samsung sony tcl corporation true xiaomi zte networking equipment avaya cisco systems ericsson fujitsu hewlett packard enterprise huawei juniper networks motorola solutions nec nokia qualcomm zte oems celestica compal electronics flextronics foxconn jabil circuit pegatron quanta sanmina corporation tpv technology wistron corporation personal computers and servers acer inc. apple inc. asus dell fujitsu hp inc. lenovo lg electronics nec panasonic samsung electronics toshiba servers only cisco systems hewlett packard enterprise inspur oracle corporation point of sale casio ncr panasonic samsung electronics seiko epson sharp star micronics toshiba wincor nixdorf semiconductors advanced micro devices broadcom fujitsu infineon technologies integrated micro electronics inc. intel lg electronics marvell technology group mediatek micron technology nvidia nxp semiconductors freescale on semiconductor panasonic qualcomm renesas electronics samsung electronics sk hynix sony stmicroelectronics texas instruments toshiba via technologies foundries globalfoundries tsmc united microelectronics corporation smic equipment lam research tokyo electron software adobe systems apple inc. ca technologies google hewlett packard enterprise ibm intuit microsoft oracle corporation sap se symantec vmware telecommunications services bharti airtel am rica m vil at & t bell canada bharat sanchar nigam limited bt group centurylink china mobile china telecom china unicom comcast deutsche telekom hutchison asia telecommunications idea cellular kddi kpn kt corporation mahanagar telephone nigam mtn mts nippon telegraph and telephone ntt docomo oi orange s.a. reliance communications sk telecom softbank mobile sprint corporation tata teleservices telecom italia telef nica telenor true verizon communications vimpelcom vivendi vodafone video games activision blizzard electronic arts nintendo microsoft sony take two interactive tencent methodology fy2014 15 applicable revenues of over group 1 3 6 12 us 3 billion ; group 4 us 2 billion ; group 5 16 us 1 billion ; group 13 us 20 billion v t e telecommunication companies of india mobile network operators aircel airtel cellone idea jio mtnl mts reliance t24 mobile tata docomo telenor vodafone defunct mobile operators loop mobile orange s tel spice telecom videocon virgin mobile internet service providers airtel broadband bbnl beam fiber bsnl gailtel hathway mtnl primenet railtel reliance jio sify spectranet spice communications tata teleservices tikona broadband dth operators abs free dish airtel digital tv dd free dish dish tv reliance digital tv sun direct tata sky videocon d2h zing digital v t e major indian companies economy of india list of companies of india automotive ashok leyland bajaj auto eicher motors hero motocorp hindustan motors mahindra & mahindra tafe tata motors tvs aerospace and defence bharat electronics drdo hal ordnance factories conglomerates aditya birla adani avantha bajaj bharti essar essel gmr godrej gvk hinduja itc jaypee jindal kirloskar jsw l & t lanco mahindra muthoot murugappa ramoji reliance adag reliance rpg sahara shapoorji pallonji sun tata tvs torrent ub videocon wadia civil aviation air india indigo jet airways consumer goods and retail britannia industries dabur flipkart future group godrej consumer hindustan unilever itc nirma reliance retail tata global beverages energy and natural resources bharat petroleum cairn india chennai petroleum coal india gail essar oil hindustan petroleum indian oil corporation l & t national aluminum nhpc nmdc nlc ntpc oil india ongc power finance power grid rinl reliance infrastructure recl sci sesa goa suzlon energy tata power finance andhra bank axis bank bank of baroda bank of india canara bank central bank of india hdfc bank icici bank idbi bank ing vysya bank jammu & kashmir bank kotak mahindra bank lic mudra bank muthoot finance ltd punjab national bank sbi tamilnad mercantile bank union bank of india yes bank healthcare pharmaceutical & biotech aurobindo pharma cadila healthcare cipla glenmark pharmaceuticals dr. reddy s idpl iil lupin sun pharmaceutical manufacturing and heavy industries acc ambuja apollo tyres bengal chemicals and pharmaceuticals bhushan bhel dlf gammon india havells hcc hindalco india cements jindal steel jsw mrf sail tata steel ultratech information technology hcl technologies infosys tata consultancy services tech mahindra wipro media sun group the times group living media telecommunications aircel airtel bsnl idea cellular micromax mobile mtnl reliance communications tata communications benchmark fy 2015 16 revenues of over us 1 billion retrieved from https en.wikipedia.org w index.php title idea cellular & oldid 741083891 categories companies based in mumbaitelecommunications companies of indiaaxiataaditya birla groupmobile phone companies of indiaprivate equity portfolio companiesprovidence equity partners companiesinternet service providers of indiacompanies established in 1995companies listed on the bombay stock exchangeindian brandshidden categories use dmy dates from june 2016use indian english from june 2016all wikipedia articles written in indian englishpages using infobox company with unsupported parameters navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages deutschfran ais edit links this page was last modified on 25 september 2016 at 08 46 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view