please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . november 2015 learn how and when to remove this template message isentia type public company traded as asx isd founded sydney australia 1982 headquarters sydney australia key people neville jeffress founder john croll md and ceo products media monitoring media evaluation media distribution brand intelligence website isentia.com isentia is a media intelligence group headquartered in sydney australia with locations in new zealand south east asia and greater china . it has a corporate history dating from 1982 . it has offices in melbourne canberra brisbane adelaide perth australia wellington auckland new zealand kuala lumpur malaysia singapore hong kong beijing and shanghai china tokyo manila bangkok jakarta and ho chi minh city . contents 1 overview 2 history 2.1 australian securities exchange listing 2.2 acquisitions 3 services 4 awards 5 references 6 external links overview edit formerly known as sentia media and before that media monitors . the company rebranded to sentia media in 2012 and then moved all its companies under one name isentia in march 2013 . the company became public on 5 june 2014 listing on the australian securities exchange . before listing it was owned by australian private equity group quadrant private equity since july 2010 . acquisitions since 2010 include singapore based social media and online intelligence evaluation company brandtology ; australian social media specialists buzznumbers ; south east asia s largest media intelligence company mediabanc ; and beijing company chinaclipping . isentia also owns diy media tracking service slice media . history edit neville jeffress the owner of a firm that managed the sale and publication of classified advertising began acquiring clipping services in 1982 including nsw country press lynch pidler pty and the australian press cutting agency . 1 2 this service operated as neville jeffress pidler pty ltd. from 1982 to 1993 when it purchased and amalgamated media monitors australia and began operating as media monitors . by the time neville jeffress pidler pty ltd changed its name to media monitors australia pty ltd in 1993 the company had established itself as one of australia s largest media monitoring companies . media monitors stepped out of australasia by opening an office in singapore in 2006 . in 2011 media monitors group was purchased by australian private equity company quadrant . on 9 february 2012 the company unified its brands under one corporate name sentia media and in 2013 the company moved under one name across the asia pacific region isentia . australian securities exchange listing edit in may 2014 isentia lodged a prospectus in preparation for a listing on the australian securities exchange . 3 4 5 6 7 8 9 10 11 isentia listed on the asx in june of the same year . acquisitions edit media monitors acquired new zealand s leading monitoring company media search in 2004 . in january 2006 it acquired carma international asia pacific pty limited the exclusive asia pacific franchise of global media analysis firm carma international inc. a new office was opened in singapore shortly after the acquisition . in june 2006 media monitors announced the acquisition of rehame . shortly thereafter media monitors acquired the remaining 50 % of shares in sponsorship information services sis . in february 2007 media monitors acquired a significant stake in mediapeople nz an auckland based specialist in media targeting . in 2008 the company acquired sinofile information consulting in beijing and asia media monitoring in malaysia to expand its business in greater china and south east asia . the company also opened its hong kong office in the same year . in june 2012 sentia media purchased social media intelligence company buzznumbers . in august 2013 isentia bought social media agency two social extending the reach of the company in the social media sphere . 12 in august 2015 isentia announced its acquisition of content marketing agency king content . in june 2016 isentia acquired social net creator ltd expanding its market into south korea . the company has also completed a bolt on acquisition in thailand and is close to finalising two further acquisitions in vietnam and hong kong . 13 services edit the media monitoring service tracks and monitor news published from newspapers magazines journals television radio internet and social networking sites qualitative and quantitative media analysis content analysis media evaluation with the use of carma methodology mediaportal is an online interface with instant access to user s tracked media coverage and snapshot analytics for media evaluation awards edit in june 2015 isentia won communications research and evaluation company of the year at the international association for media evaluation and communication amec awards . references edit media monitors founder jeffress dies . sydney morning herald . 14 september 2007 . retrieved 2015 11 10 . in 1982 mr jeffress had bought the nsw country press and merged it with clipping agency lynch pidler pty ltd to create neville jeffress pidler pty ltd. the firm grew steadily through acquisitions over the next 10 years buying such assets as australian press cutting agency before taking over media monitors australia in 1993 . isentia share price is a fragile flower . the age . retrieved 2015 11 10 . isentia is the largest firm of its kind in australia enjoying a 90 per cent market share by revenue and counting 87 per cent of the s & p asx 100 as customers . kirsten robb 22 may 2014 . what s in a name sentia takes on isentia in trademark battle . retrieved 2015 11 08 . madeleine heffernan 5 may 2014 . media monitoring firm isentia set for 400m sharemarket float . the age . archived from the original on 1 november 2015 . retrieved 2015 11 01 . nathan bell madeleine 5 june 2014 . isentia shares impress on debut . the age . archived from the original on 1 november 2015 . retrieved 2015 11 01 . madeleine heffernan 7 june 2014 . isentia overvalued says analyst . the age . archived from the original on 1 november 2015 . retrieved 2015 11 01 . madeleine heffernan 1 july 2014 . media monitoring isentia ticks all the boxes says moelis . the age . archived from the original on 1 november 2015 . retrieved 2015 11 01 . madeleine heffernan 29 august 2014 . isentia reaffirms guidance . the age . archived from the original on 1 november 2015 . retrieved 2015 11 01 . trevor chappell 5 june 2014 . isentia makes strong asx debut . the australian . australian associated press . archived from the original on 1 november 2015 . retrieved 2015 11 01 . sally jackson 30 october 2013 . aap sells client list to dominant isentia . the australian . archived from the original on 1 november 2015 . retrieved 2015 11 01 . daniel stacey 19 february 2014 . quadrant delays 451 million ipo of isentia . the wall street journal . archived from the original on 1 november 2015 . retrieved 2015 11 01 . isentia buys social media agency two social . mumbrella . retrieved 17 november 2015 . http www.proactiveinvestors.com.au companies news 69048 isentia group ltd expands media intelligence business into south korea 69048.html external links edit official website http www.adoimagazine.com newhome index.php option com content & view article & id 2113 media monitors come to malaysia & catid 1 breaking news & itemid 5 asia media monitors set up hq in kl new media in practice prca malaysia news carma research papers media content analysis uses benefits & best practice methodology by prof. dr. jim macnamara retrieved from https en.wikipedia.org w index.php title isentia & oldid 737369917 categories media in australiapublic relations companieshidden categories articles needing additional references from november 2015all articles needing additional referencesuse dmy dates from june 2016use australian english from june 2015all wikipedia articles written in australian englishpages using infobox company with unsupported parameters navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 2 september 2016 at 09 22 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about 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