articles link to it . please introduce links to this page from related articles ; try the find link tool for suggestions . february 2009 trueanthem industry social earned media measurement & analytics headquarters san francisco key people chris hart ceo josh pink cro website trueanthem.com 1 trueanthem corp. is a social media analytics company based in san francisco that launched on april 4 2008 . contents 1 business model 2 competition 3 see also 4 references 5 external links business model edit trueanthem is an advertiser supported promotion marketing and online music distribution company focused on the monetization of social networks . the company provides online and offline services to promote both independent and signed artists and bands . leveraging the viral nature of information distribution on the internet music and video content is released for download via the company s proprietary truewidget which fans can grab and post to social network platforms or other websites . the company matches brand advertisers with musicians who introduce songs with short personalized ads allowing music to be shared legally and free . trueanthem is a product of the larger web 2.0 movement as it applies to the music industry and the evolving new music economy . competition edit qtrax is a music service that offer ad supported free music downloads . a major launch event held at the cannes music festival in january 2008 fell flat when it was discovered that qtrax had effectively signed no agreements with any of the four major music labels . qtrax has signed with emi & universal music group for recording rights and emi warner chappell sony atv and umg bmg for publishing . qtrax has over 800 000 tracks and whole albums can be downloaded in two minutes or less depending on your internet connection . we7 is a uk based ad supported music service co founded by peter gabriel a digital music pioneer . it offers free downloads and streaming from mixture of mainstream international artists and indie artists from sony bmg v2 sanctuary records big fish media iris ingrooves bfm digital and many other unsigned artists for tastemakers . ruckus network is a free ad supported online music service available to students at all american colleges . with its official launch in september 2004 ruckus became the first online music service focused exclusively on the college market . ruckus uses microsoft s windows media drm system allowing the possibility of loading files onto compatible playforsure portable media players . their service offers over three million tracks free to its users . see also edit qtrax spiralfrog imeem guvera references edit tradevibes 2 company information on trueanthem crunchbase 3 trueanthem company profile the deal.com 4 angel backed trueanthem slips audio ads into music widgets the deal.com 5 napster s children killerstartups.com 6 trueanthem.com connecting fans bands and brands gigdoggy.com 7 trueanthem add a 3 second advertisement to your song ... venturebeat 8 trueanthem raises 2 million to pollute music with pre song ads listio.com 9 web 2.0 apps review digitalmediawire 10 online music label trueanthem raises 2 million external links edit trueanthem.com retrieved from https en.wikipedia.org w index.php title trueanthem & oldid 743700293 categories web analyticscompanies based in san franciscohidden categories use mdy dates from december 2014orphaned articles from february 2009all orphaned articles navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 10 october 2016 at 19 48 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view