of movie gallery . industry computer and video games fate liquidation founded 1998 ; 18 years ago 1998 defunct may 2010 2010 05 headquarters wilsonville oregon u.s. parent hollywood video website gamecrazy.com gamecrazy was a video game retailer based in wilsonville oregon . it was a subsidiary of movie gallery . the stores were often but not always located adjacent to hollywood video rental stores . all except two of gamecrazy s locations both located in salem oregon have closed after parent company movie gallery s bankruptcy and liquidation . 1 contents 1 history 2 downfall 3 store information 4 see also 5 references 6 external links history edit gamecrazy attached to a hollywood video store in 1999 2 to compete in a growing video game market hollywood entertainment launched a store within a store 3 concept called gamecrazy . it featured the ability to buy sell and trade video games systems and accessories inside of hollywood video stores . 4 each respective location offered video games for all next generation platforms in both new and used conditions . select locations offered products for older systems such as the nes and sega genesis . gamecrazy enabled customers to play a particular title new or used prior to purchase . this try before you buy option was a staple gamecrazy policy . movie gallery launched a similar store within a store initiative called game zone . these stores were developed and implemented for use within movie gallery locations while gamecrazy was generally used within hollywood video stores . while many locations operated these areas as completely separate brands i.e. both game zone gamecrazy operated with segregated staff and management others operated using a single unified staff . while the majority of gamecrazy stores were located within their respective rental partner the company did expand their chain to include standalone gamecrazy stores . as of december 31 2006 there were 634 gamecrazy locations which were generally located within the same building as hollywood video . 5 the construction of standalone concept stores were ongoing at the time of the chain s closure the most recent being opened in las vegas nevada . gamecrazy contributed 13 % to movie gallery s revenue for 2006 with 70 % of its revenue coming from new and used software and 30 % from new and used hardware products . 5 gamecrazy competed with both other specialty retail video game stores such as gamestop and the fast growing video game franchise play n trade as well as big box retailers such as target walmart and best buy . downfall edit the company began having financial difficulties despite its major efforts to respond to business challenges . in october 2007 movie gallery filed for chapter 11 bankruptcy protection under the u.s. bankruptcy code . because of these troubles the stock price fell below 1 per share and was no longer listed on the nasdaq stock exchange in november 2007 . on september 28 2009 wilsonville oregon based movie gallery which owned gamecrazy announced it would close 200 of its 680 stores by the end of october 2009 due to financial problems brought on from the failing video stores . 6 movie gallery s stock price fell from 1.25 at close in october 2009 to .05 at close on december 2009 and many locations fell behind on rent . as a result the company hired restructuring firm moelis & company giving it a 60 day grace period to negotiate with lenders and landlords . but it was forced into bankruptcy a second time in february 2010 . during a company wide conference call on april 30 2010 it was announced that all u.s. hollywood video movie gallery and gamecrazy stores would file for chapter 7 bankruptcy in may 2010 and wind down business . 7 analysts generally believe that movie gallery & hollywood video s unprofitability caused by competition from blockbuster inc. and online retailers such as netflix and redbox was one of the major factors in the company s decision to close the retail chain . 8 as of december 15 2011 the gamecrazy.com site has been relaunched as a gaming blog 9 but has ceased to update since late october 2014 . 10 store information edit as a video game specialty store gamecrazy dealt primarily in new and used video game related products such as consoles accessories and games . remuneration for video game and accessory trade ins was provided in the form of cash or store credit . consoles were provided with a credit value as cash was not given for previously used video game systems . noteworthy was the gamecrazy price matching policy whereby the retailer would generally exceed the trade in value offered by a physical retailer and or competitor by 5 % . citation needed midnight launches for highly anticipated titles were common but not compulsory . citation needed gamecrazy instituted a wishlist and special order feature which allowed the gamer the ability to procure elusive video game related product . the wish list notified the staff once a desired product had been traded in by flagging that particular item in the point of sale pos system . for immediate action a special order could be placed where the desired item was shipped from the nearest gamecrazy to the consumer s local store . the most valuable player mvp was a service offered by gamecrazy which provided customers with a 10 % discount on used games and accessories as well as a 10 % increase in video game trade in value . most recently gamecrazy launched an upgraded discount card called mvp plus . this not only provided the 10 % discount on used games and accessories but also could be used at other businesses . it also provided a 5 % cash back incentive to a member through the mvp plus login website where a form was printed out and relevant purchase receipts were mailed off . the card member then received a check in the mail for the 5 % cash back . there was a yearly fee to carry this card . 11 competitors with a similar business model include gamestop and their subsidiary eb games which also specialize in new and used video games . in addition to customer trade ins the store sold used games once offered for rental in hollywood video stores . see also edit list of companies based in oregon references edit jeanine poggi . blockbuster boost movie gallery goes dark . thestreet . game crazy careers and employment indeed.com . indeed.com . plunkett s entertainment and media industry almanac 2008 plunkett s retail industry almanac 2009 by jack w. plunkett a b http www.investor.reuters.wallst.com stocks company profile.asp rpc 66 & ticker movi.o game crazy closing 200 locations in october . platform nation . game crazy liquidation confirmed . the escapist . 5 may 2010 . game crazy closes . 27 march 2010 via youtube . about . the new game crazy . alien isolation might be the scariest game of all time . the new game crazy . the new game crazy . the new game crazy . external links edit game crazy official site list of game crazy stores shutting down retrieved from https en.wikipedia.org w index.php title gamecrazy & oldid 737476975 categories defunct retail companies of the united statesvideo rental servicescompanies based in wilsonville oregoncompanies disestablished in 2010companies that have filed for chapter 7 bankruptcy1998 establishments in oregonhidden categories all articles with unsourced statementsarticles with unsourced statements from january 2010 navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages svenska edit links this page was last modified on 3 september 2016 at 02 02 . 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