improve it or discuss these issues on the talk page . learn how and when to remove these template messages the topic of this article may not meet wikipedia s notability guidelines for companies and organizations . please help to establish notability by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond its mere trivial mention . if notability can not be established the article is likely to be merged redirected or deleted . find sources be2 news newspapers books scholar jstor free images march 2010 learn how and when to remove this template message this article needs additional citations for verification . please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . march 2010 learn how and when to remove this template message learn how and when to remove this template message be2 type llc founded 2004 owner be2 llc website be2.com be2 1 internationally be2 is represented in 37 countries . 2 contents 1 history 2 facts 3 membership 4 criticism 5 international 6 references 7 external links history edit be2 was originally founded as a german matchmaking service in 2004 by online entrepreneur robert wuttke . the german service went live on april 1 2004 . 3 the same year the spanish and italian service were added . since its foundation be2 has expanded rapidly mainly through a strategy of internationalisation . 4 facts edit be2 has almost 30 million registered members worldwide . 5 today when more than 20 000 new members join be2 daily . 6 however it remains unclear how many of these members are active and how many have a premium membership . according to company data 7 the male to female ratio is balanced with a slight surplus of women 57 % . be2 conducts surveys among its members and publishes the results . 8 membership edit be2 is based on a scientific model of analysis that uses psychological anthropological and sociological criteria to assess the compatibility of two personalities for finding not just any partner but the one that is right for a specific user . 9 the registration personality test and the basic matchmaking service are free of charge . in order to write messages and see other members profile photos members need to purchase a premium membership . be2 protects personal data of its users via internal mail system which makes it possible to communicate with members without personal information being exposed in any way . 10 however according to research this system is flawed see criticism bottom paragraph . criticism edit blogs review sites and online forums repeatedly report complaints about the company . the investigator in thehookupguy and meetwomenonline concluded we were more than disappointed in this scam dating website . a better word for it would be mortified . 11 a blog was created for the exclusive purpose of such complaints antibe2scam.blogspot.co.uk anti be2 scam . sitejabber published 41 reviews as of 12 may 2015 mostly scathing detailing aggressively misleading marketing practices hidden charges unwanted subscription into recurring expensive payment charges applied to dormant accounts obstructions to termination of contract and profile and so forth . other sites such as datingscams.co.uk and scambook report similar findings . in particular the pricing of premium memberships are regular causes for complaint . 12 the membership is in fact a subscription which is automatically renewed unless the membership is cancelled in due time . however complaints were received where premium account cancellation was in fact impossible . 13 although the online address makes the company appear to be registered in the uk be2.co.uk it is actually based in luxembourg . its practices are considered illegal by the danish consumer council . the journalist troels j rgensen from tv station dr has rated be2 s matching system as flawed . wildly different profiles were matched to exactly the same potential partners in a test performed for consumer rights programme kontant . also membership is extended without consent which is illegal according to the danish consumer council . 14 this is also illegal in sweden according to the swedish consumer council . 15 all the questions raised by the danish journalist in the programme have since been addressed by the company . be2 made several changes to its service in denmark in response to the programme . citation needed international edit internationally be2 is active in 37 countries on all continents ; it is in argentina australia austria belgium brazil chile denmark france finland great britain hong kong india ireland italy canada croatia colombia mexico netherlands new zealand norway philippines poland portugal russia sweden switzerland singapore south africa spain taiwan czech republic ukraine venezuela and the united states . 16 references edit http venturebeatprofiles.com company profile be2 overlay 1 http www.nma.co.uk news be2 uses online push for uk launch 37766 . article http www.ftd.de karriere management management enable warum in die ferne schweifen 294783.html it development for be2 financial times deutschland http www.onlinepersonalswatch.com news 2008 12 robert wuttke be2 ceo and founder interview.html online personals watch interview http www.be2.com be2 homepage http www.be2.com be2 international.html http corporate.be2.com corporate page http www.prnewswire.co.uk news releases a new be2couk survey 50 of those registered on dating sites are ashamed 160497315.html be2.co.uk survey 50 % of those registered on dating sites are ashamed http www.top10irishdatingsites.org rating be2 ie.html http www.be2.com.au v2 static why be2 works meet women online.co.uk site reviews http onlinedatingpost.com archives 2008 11 be2 raises e15 million http www.guardian.co.uk money 2009 oct 10 be2 online dating http fpn.dk rettigheder markedsforing article2317580.ece http goteborg.se wps portal press media pressmeddelanden pressmeddelande pressmeddelanden 44eb2d06 ecaa 4908 962e a2fd917bb6cb ut p b1 hzbjkqpaaetp4ghogpixikiilkaxcbschjbj6jig4fttp0dhz11gvmxlbamiearivcksam4gewzjwwrd2t2z5l9ppbtr0fv0pmft6jjqotgcph6pt64ainculvpbubwl08wfga32zkwn2yeaztzykq5gubwphjmeappmxmxggpts teyizenvdjdarc52p6pjkw13l2tyxrdoemffenassj22 zoegbpohzjgfj h4zr4dlmnhho0s5ms1fyxelkh lhwfyfwobfqxa bghf0sd 9svfwd5t0dcwadnkks0mntrqrevwtw3debmk3ocebg xgksm bf1ogyxeybhlt erpdcz4fhfzh4fxdl9a1zafzycaejgxefk2x9gt 8qglilirxilkq1uayrwlxbcsyts91i 5xp7njmcl2 xnggfocx2in ef7 qr89xmdl68fjsn8nu nltcfc3oqhbzaw fll0l06jgk2lenhajsgqr1e1cy 5t2cbfkwtbfomkhmz e1wcwbmt6bwp73rwmfxie2wtwbqyy9yoptndpzsyohx6zyjvumrhn4jlsjrdtd4ypwqnds9he01gb2o4jvg j3hhsdqlauovqrl 4hyzikrtagxirmtvoe3yzgvcpmmr1s9d26hz dl4 d5 l2dbisevz0fbis9nqseh http www.be2.com be2 international.html external links edit corporate page retrieved from https en.wikipedia.org w index.php title be2 & oldid 742736880 categories online dating serviceshidden categories articles with topics of unclear notability from march 2010all articles with topics of unclear notabilityarticles needing additional references from march 2010all articles needing additional referencespages using infobox company with unsupported parametersvague or ambiguous time from september 2016all articles with unsourced statementsarticles with unsourced statements from november 2012 navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages danskespa olsvenska edit links this page was last modified on 5 october 2016 at 13 31 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view