the slang term see w00t . for other uses see woot disambiguation . this article has multiple issues . please help improve it or discuss these issues on the talk page . learn how and when to remove these template messages this article needs additional citations for verification . please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . february 2012 learn how and when to remove this template message this article possibly contains original research . please improve it by verifying the claims made and adding inline citations . statements consisting only of original research should be removed . august 2010 learn how and when to remove this template message this article contains content that is written like an advertisement . please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view . july 2015 learn how and when to remove this template message learn how and when to remove this template message woot inc. type subsidiary industry retail founded 2004 headquarters carrollton tx key people matt rutledge founder and former ceo products electronics household goods etc. revenue us 164 million 2008 39.7 % from 2007 1 2 number of employees 140 parent amazon.com website woot.com woot is an american internet retailer based in the suburb of carrollton texas in dallas . founded by electronics wholesaler matt rutledge it debuted on july 12 2004 . 3 woot s main web site generally offers only one discounted product each day often a piece of computer hardware or an electronic gadget . other woot sites offer daily deals for t shirts wine children s items household goods and two other sites that offer various items . on june 30 2010 woot announced an agreement to be acquired by amazon.com . 4 contents 1 sales model 2 marketing style 3 customer service 4 special events 4.1 2 for tuesday 4.2 world of wootcrap 5 related sites 5.1 wine.woot 5.2 shirt.woot 5.2.1 supplier 5.3 sellout.woot 5.4 kids.woot 5.5 deals.woot 5.6 moofi.woot 5.7 home.woot 5.8 sport.woot 5.9 electronics.woot 5.10 tools.woot 5.11 accessories.woot 5.12 computers.woot 6 see also 7 references 8 bibliography 9 external links sales model edit woot s tagline is one day one deal . 5 originally woot offered one product per day until its stock of that item is sold out or until the product is replaced at midnight central time with the next offering . if a product sold out during its run the next item would not appear until midnight except during woot off promotions . however post acquisition from amazon if a product sells out fast enough generally before noon cst a new product will be offered for purchase . products are never announced beforehand . this sales model means that defective products can not be replaced only refunded . the company also does not provide customer support for the products it sells ; in case of problems customers are advised to seek support either from the manufacturer or through the online user community on the woot forums . woot operates within the one deal a day business model . customers may buy up to three of the day s item although the site has occasionally limited product quantity to one per customer . woot does not reveal sales figures unless the item sells out or a new item is for sale . except for shirt.woot items are shipped only to the united states using fedex ground fedex smartpost or united parcel service . all items regardless of size or weight are shipped for a flat fee . woot sometimes sells items that it does not have in stock ; this occasionally causes shipping delays . 6 7 woot sometimes sells refurbished items . in 2011 sales of 6 200 refurbished motorola xooms included a small number about 100 which weren t refurbished properly and may have been sold with data from the devices previous owners . 8 marketing style edit the company s marketing style is irreverent and often acknowledges its community of customers . citation needed product descriptions commonly mock the product the customer or woot itself . product drawbacks are preemptively acknowledged and buyers are advised to beware . for those only interested in serious details official information about the product is always listed below the woot written description . community users often do their own product research and post their opinions on the user forums . woot staff tags the most useful posts and features them at the top of the forum . woot s main site previously featured a daily podcast by matthew shultz that briefly described the item up for sale and included a humorous song or skit . this has since when been replaced by a weekly video podcast . photoshop contests among woot forum users for prizes including cash free shipping on woot orders and the monkey prize typically a random monkey related item of little or no value were other promotional events . citation needed community members have contributed back to the site by offering woot related services . these include status checkers dashboard widgets and windows sidebar widgets to report when the next product is listed ; there are also webcasts and other means to monitor the site s status . woot has an official twitter account which is among the 100 most followed accounts on twitter as of may 24 2010 . 9 10 customer service edit as of june 1 2016 the better business bureau had reported 505 complaints closed in the last three years with 136 of those closed in the last twelve months . a majority of complaints dealt with problems concerning product service and delivery issues . the bbb has given woot an a rating on an a to f scale . 11 special events edit the site occasionally deviates from the one product per day model for a woot off . a woot off lasts for an unannounced length usually 24 72 hours . 12 during a woot off products usually sell out quickly and when one product sells out it is replaced within a minute or two by a new product . a percentage bar shows how much stock of the current product remains . however woot never gives the exact quantity available until after the item has sold out . beginning with the gamma launch of the neuros mpeg 4 recorder on february 9 2005 13 woot has occasionally partnered with another company to launch a new product with a one day exclusive woot sale . . starting in july 2005 woot began occasionally offering a blind grab bag officially called random crap in lieu of typical product sales . while today its accompanying picture of a paper lunch bag with a question mark has kept its unofficial name bag of crap boc it was originally dubbed bag of crap during the early years of the site when a physical bag of some kind notebook iomega zipper bags etc. was sold with the 1 3 craps and was part of what you were buying . 14 today the boc contains at least three crappy items and one bag 15 whose value and quality are not guaranteed but sometimes expensive items are included . the boc typically triggers millions of order requests and sells out within seconds causing server lag and even a server crash . citation needed during the january 25 2011 selling the website received a record 3.1 million requests and the product was sold out within eight seconds . during april fool s day 2008 woot staged a woot off offering the same product repeatedly 16 except for a few brief periods when woot sold bags of crap instead . three years later on april fools day woot staged a bag of crap flash game which users were instructed to play in order to win the privilege of buying bags of crap . on april 1 2011 eight thousand bags of crap were sold . later in the day once the bag of crap selling period was over a woot admin said that there were over seven million attempts to get the bags of crap . 17 debuting on march 10 2010 woot ran limited one hour versions of the woot off called happy hour . these events were promoted solely via twitter and did not appear on woot.com s front page . 18 happy hour didn t quite work out and was put on an indefinite hold by august 2011 . 19 2 for tuesday edit on january 10 2006 citation needed woot began offering two packs of products every tuesday . woot has also used this day to offer quantities greater than 2 such as 3 for tu3sday 4 for 4uesday 5 for tue5day 6 for tue6day 10x tuesday 12 for tu12day two dozen tuesday 24 for tue2day and three dozen tuesday 36 for tu36day . on june 28 2011 woot decided to take a step back from the two for tuesday promotions to focus on quality over quantity though noting that they have not completely retired the idea . world of wootcrap edit a special event was held on july 11 2014 celebrating woot.com s tenth birthday . 20 related sites edit woot has created several spin off sites some following a similar business model as the main site others providing other retail related services . wine.woot edit wine.woot was launched in the summer of 2006 and offers wine and wine related products . it initially offered one item per week often a set of multiple bottles from the same winery but has since expanded to offer a new item every day . unlike the main woot site wine.woot will occasionally offer new deals outside of the regular schedule if an item sells out . due to wine shipping laws in the united states wine.woot items may only be delivered to a limited number of states . as the wineries are the seller of record not wine.woot the list of states to which any given offer may be shipped is dependent on where the current winery has a license to ship and will change from offer to offer . shirt.woot edit shirt.woot sold its first shirt in july 2007 citation needed after a short beta test . the website began by offering one new t shirt design every weekday . since september 2007 shirts have been offered on saturday and sunday as well . citation needed the designs are silk screened in woot s carrollton texas facility . shirt design submissions are reviewed and selected by an editor in the seattle washington offices of woot . 21 most designs are from established artists but woot also conducts a weekly design competition the derby where users submit their own design ideas . the three most popular designs as determined by a public vote are produced and sold ; the winners receive 1 000 each plus 2 for every shirt sold after the first day . shirts are sold on their day of release at a discounted price . before november 12 2012 shirt.woot offered between 28 and 34 different designs depending on the day of the week . citation needed each week seven shirts with the lowest sales were dropped from the production line through a process called the reckoning and discontinued . beginning november 12 2012 shirt.woot began offering every shirt design in their catalog for sale except those originally using special effects such as glow in the dark ink or those with rights issues . unlike shirts in active rotation the back catalog shirts are digitally printed and sell for a higher price than shirts in active rotation . 22 unlike the main woot site shirt.woot offers international shipping and 5.00 standard shipping for an entire order in the us . next day delivery is available for an additional fee . supplier