n s.a. type sociedad an nima traded as bmad dia industry retail founded las rozas spain 24 july 1966 1966 07 24 headquarters las rozas spain area served spain france portugal turkey argentina brazil china key people ana mar a llopis president ricardo curr s de don pablos ceo revenue us 12.6 billion 2011 1 net income us 127.5 million 2011 number of employees 45 285 1 website www.diacorporate.com distribuidora internacional de alimentaci n s.a. dia is a spanish international hard discount supermarket chain founded in 1979 which as of 2012 operates 6 914 stores internationally making it europe s third largest food sector franchiser . 2 it has also owned schlecker in spain and portugal since 2013 . 3 the company is headed by the venezuelan born ana mar a llopis making it the largest spanish company to be headed by a woman . 4 contents 1 background 2 france 3 references 4 external links background edit dia supermarket in beijing dia is a discount supermarket chain which follows a policy of reduction of prices by means of minimizing operational costs . the furniture and decoration of the store are minimal . costs are also reduced by limiting the choice of products to a narrow selection of european brand name and white label dia brand goods . the chain also sells small appliances . its policy of communication is based on mass media campaigns as well as periodic flyers featuring products which are on special sale . the dia chain was created in spain in 1979 and has undertaken an ambitious plan of international expansion with standard dia stores in argentina brazil spain greece and turkey in portugal with minipre o stores although until 2001 they had dia stores and in france with ed standard . in 2003 dia opened stores in the people s republic of china where the number of openings in a year reached 300 stores . in senegal ivory coast and nigeria stores have been opened under the brand citydia with rapid growth being projected . 5 the provided philosophy by dia is to adapt each store to the needs of the local population . at the end of march 2013 it had 6 914 stores 46 distribution warehouses and approximately 47 500 employees worldwide 6 with a turnover of 11 124 million euros . 7 dia also markets up to 7 500 dia branded products internationally including in countries where it has no stores such as bulgaria and senegal . 8 from 2000 to 2011 dia was part of the carrefour group 6 but following its spin off it became independent and debuted in madrid s ibex 35 stock market on 2 january 2012 . 9 the dia group purchased the operation of schlecker including its 1 127 stores in spain and 41 stores in portugal and four distribution centers for 70.5 million euros . 10 france edit in 2014 dia sold the whole of its business in france to carrefour for 600 million euros . 11 although the shops retain the dia name and logo carrefour own brand products are increasingly replacing dia s. references edit a b dia . forbes . forbes.com llc . retrieved 18 february 2013 . franchises business dia corporate . dia . retrieved 28 may 2015 . developed with webcontrol cms intermark tecnolog as . history company dia corporate . retrieved 28 may 2015 . jimenez miguel 14 may 2011 . dia ser la mayor empresa espa ola presidida por una mujer . el pais in spanish . retrieved 18 february 2013 . retail giant franchisee plans expansion blitz in consumer happy nigeria at least 100 stores by 2020 . retrieved 24 may 2016 . a b about us dia group . dia . retrieved 18 february 2013 . dia statistics . dia . retrieved 18 february 2013 . developed with webcontrol cms intermark tecnolog as . private label brands business dia corporate . retrieved 28 may 2015 . dia group joins ibex 35 . dia . retrieved 28 may 2015 . dia acquires the business of german schlecker in spain and portugal . dia . retrieved 28 may 2015 . dia history external links edit official site v t e carrefour hypermarkets carrefour planet atacad o supermarkets carrefour market carrefour gb convenience stores carrefour city carrefour express march plus hard discount stores dia schlecker ed former stores champion euromarch other carrefour marinopoulos v t e ibex 35 companies of spain abengoa abertis acs amadeus it group arcelormittal banco bilbao vizcaya argentaria banco popular espa ol banco sabadell banco santander bankia bankinter bolsas y mercados espa oles caixabank dia enag s ferrovial fomento de construcciones y contratas gamesa corporaci n tecnol gica gas natural grifols iberdrola inditex indra sistemas international airlines group jazztel mapfre mediaset espa a comunicaci n obrasc n huarte lain red el ctrica de espa a repsol sacyr vallehermoso t cnicas reunidas telef nica viscofan companies portal retrieved from https en.wikipedia.org w index.php title dia supermarket chain & oldid 721874798 categories retail companies established in 1966companies based in the community of madridsupermarkets of francesupermarkets of portugalsupermarkets of spainsupermarkets of turkey1966 establishments in spaindiscount storesibex 35companies listed on the madrid stock exchangespanish brandshidden categories cs1 spanish language sources es use dmy dates from august 2013 navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages catal deutschespa ol fran aisgalegonederlandspolskiportugu s edit links this page was last modified on 24 may 2016 at 15 44 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and 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