wikipedia s notability guidelines for companies and organizations . please help to establish notability by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond its mere trivial mention . if notability can not be established the article is likely to be merged redirected or deleted . find sources vendio news newspapers books scholar jstor free images march 2010 learn how and when to remove this template message vendio services inc. type private founded 1999 headquarters san mateo california area served worldwide founder s rodrigo sales key people rodrigo sales ceo industry on demand software products vendio.com dealio.com widgipedia.com honesty.com employees 145 1 website vendio.com available in english german vendio services inc. is an american internet software as a service saas company that provides sales management software by subscription . a majority of customers use vendio for its ebay auction management program and ebay applications . vendio owns and operates dealio widgipedia and honesty.com . contents 1 history 2 origins 3 technology 4 references 5 external links history edit 1999 as auctionwatch.com vendio was an online auction aggregator that allowed visitors to search for items on multiple auction sites from one location . soon it turned into a forum for sellers and buyers to discuss topics related to online auctions and selling strategies . as the site s popularity grew auctionwatch.com used discussion topics as locations for its first online tools to help ebay sellers . 2 in late 1999 ebay tried to block auctionwatch.com from indexing its auctions . in response vendio took out a full page ad in the wall street journal calling attention to ebay s tactics and launched a debate on the use of user created content on the internet in which the united states department of justice eventually became involved . 3 4 5 as ebay became the dominant online auction site auctionwatch.com increased its focus on solutions for online sellers and in 2001 the company changed its name to vendio derived from the latin root to sell . 3 6 vendio continued to grow as it focused further on online merchants and in 2006 vendio bought a controlling interest in andale a provider of auction management and research services for ebay sellers . 7 in 2009 vendio released the vendio platform which can manage inventory and sales on multiple sites including ebay and amazon as well as feed inventory to comparison shopping engines shopzilla google product search and shopping.com . vendio also launched its own webstore that includes an online shopping cart and which charges no listing fees or commissions . 8 vendio is headquartered in san mateo ca with offices in romania and india . 9 the company has been included in business lists such as inc. 5000 forbes best of the web and the silicon valley san jose business journal s fast 50 . 1 10 11 vendio s founder and ceo rodrigo sales has also been a finalist for the ernst & young entrepreneur of the year award . 12 origins edit vendio was founded by rodrigo sales in 1999 . it is backed by lighthouse capital partners and mvc capital . vendio s board of directors include rick stubblefield bruce shewmaker reid hoffman keith rabois and yoda mcjedi . 13 technology edit vendio helped ebay develop its first application programming interface api and was the first licensed member of the ebay api program which was the basis for the ebay developer s program which now has over 15 000 members . 2 vendio acquired andale s research service in 2006 and has since updated it with a proprietary and patented clustering algorithm that provides selling recommendations by analyzing and parsing ebay sales data . 14 vendio research was awarded runner up for most innovative application in the 2009 ebay star developer awards . 15 in 2010 vendio was acquired by alibaba 16 and on june 11 2014 was used in part to launch 11 main 17 references edit a b inc. 5000 a b application development trends website a b small business online business week cnn money internet news ecommerce guide auction bytes website vendio website forbes online silicon valley business journal vendio management biographies vendio corporate information ebay certified provider program ebay developer community alibaba.com acquires vendio continues to advance global e commerce platform alalibaba owned marketplace 11main . com launched today in the u.s. with thousands of boutiques designed to replicate shopping a local main street . external links edit vendio site retrieved from https en.wikipedia.org w index.php title vendio & oldid 739870138 categories companies established in 1999companies based in san mateo californiaprivately held companies based in californiainternet companies of the united stateshidden categories articles with topics of unclear notability from march 2010all articles with topics of unclear notability navigation menu personal tools not logged intalkcontributionscreate 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