company industry mass media founded 1994 ; 22 years ago 1994 founders shane smith gavin mcinnes suroosh alvi headquarters 49 south second street brooklyn new york city new york united states key people shane smith ceo andrew creighton president eddy moretti cco revenue us 915 million estimated 2015 1 total assets us 2.5 billion 2014 2 parent a & e networks the walt disney company hearst corporation 20 % subsidiaries vice news viceland i d fightland pulse films garage 3 4 starworks website www.vice.com vice media is a canadian american digital media and broadcasting company . originating from the montreal based vice magazine co founded by shane smith gavin mcinnes and suroosh alvi vice expanded primarily into youth and young adult focused digital media including online content verticals and related web series the news division vice news a film production studio and a record label among other properties . in february 2016 vice media launched a cable television network in canada and the united states known as viceland a millennial targeted network which draws upon the resources of the lifestyle oriented verticals of vice . originally based in montreal quebec canada vice re located to new york city in 2001 . in 2014 vice media was the subject of a 10 % us 200 million equity investment by u.s. broadcasting company a & e networks a joint venture of the walt disney company and hearst corporation . disney made a second 10 % us 200 million investment in 2015 . contents 1 history 2 properties 2.1 vice magazine 2.2 vice news 2.3 viceland 2.4 vice books 2.5 vice music 2.6 digital channels 2.7 vbs.tv 2.8 vice films 2.9 the vice guide to everything 2.10 vice hbo series 3 advertising with vice 4 lack of union recognition 5 acquisitions and investments 5.1 carrot creative 5.2 old blue last pub 5.3 i d magazine 5.4 vrse.farm 5.5 pulse films 5.6 global expansion 5.7 garage magazine 6 office expansion in brooklyn 7 see also 8 references 9 external links history edit founded by shane smith suroosh alvi and gavin mcinnes 5 a magazine named voice of montreal was launched in october 1994 in montreal quebec canada with government funding to cover music trends and drug culture not covered in print . they changed the name to vice in 1996 and as the magazine became increasingly popular the company found it difficult to scale their operations while based in canada . 6 as a result vice moved to new york city in 1999 then to williamsburg brooklyn in 2001 . the magazine continued to gain attention and readership due to its content commentary and contributions from the likes of terry richardson ryan mcginley and others . the magazine then rapidly expanded internationally with andrew creighton and andy capper co founding the uk division of vice . the magazine then expanded further into all 5 continents . in 2006 on the advice of creative director spike jonze vice began expanding into digital video launching vbs.tv a new video service as a joint venture with mtv networks . 7 8 vbs gained a fan base with shows like the vice guide to travel epicly later d and toxic . the documentaries on the channel featured unusual subjects and were hosted by young people working at vice media often the founders themselves . in 2006 co founder gavin mcinnes left vice media due to creative differences with the company and co founded an advertising agency where he has since been terminated for having controversial opinions on transgender issues . 9 in 2007 vice media began aggressively expanding its digital video operation launching new channels such as motherboard tech noisey music and the creators project an arts technology site founded in partnership with intel . vice media later would launch sites around electronic music culture thump global news vice news food munchies and sports vice sports . additionally vice media launched virtue worldwide a creative services agency to expand their capabilities for work around their platforms . in 2012 vice media continued to expand its coverage focused around news and current events . in mid august 2013 rupert murdoch s 21st century fox invested us 70 million in vice media resulting in a 5 percent stake . following the announcement smith explained we have set ourselves up to build a global platform but we have maintained control . 10 in 2013 vice media premiered a new 30 minute news program for hbo titled vice executive produced by bill maher . in 2014 the second season of the show won a creative arts emmy award for outstanding informational series or special in the 66th primetime creative arts emmy awards . 11 in 2014 vice media launched its news channel vice news which almost immediately gained global attention for its coverage of protests and conflict in ukraine and venezuela . as of october 2014 the leader of bbc s newsdesk claimed the organization was playing catch up to vice news . 12 vice media has routinely advocated for their immersionist brand of journalism in the pursuit of more authentic and interesting stories . their founders and editors have regularly garnered controversy from the likes of the new york times david carr who bristled in an exchange with shane smith in the 2011 documentary page one inside the new york times in a 2014 time column carr said that vice had since grown into a strong news entity . on july 2 2014 vice media announced that it would be relocating into a warehouse space in williamsburg formerly occupied by music venues 285 kent death by audio and glasslands . vice spent us 20 million to renovate the 60 000 square foot 5 600 m2 building as part of an eight year lease 13 facilitating the establishment of new production facilities with full broadcast capabilities and received an offer of us 6.5 million in tax credits from new york state s empire state development . 14 in june 2014 it was reported that time warner was negotiating to acquire a minority stake in vice media ; among the company s plans were to give vice media control over the programming of hln a spin off network of cnn which had recently struggled in its attempts to re focus itself as a younger skewing social media oriented news service . however the deal fell through as the companies were unable to agree on a proper valuation 15 and vice media chose to partner with a & e networks for a 10 % minority stake . 16 a & e s co owner disney made a second investment of 200 million 17 on october 30 2014 vice media announced a cdn 100 million joint venture with rogers communications that to facilitate the construction of production facilities in toronto as well as the introduction of a vice branded television network and digital properties in canada in 2015 . rogers ceo guy laurence described the proposed studio as a powerhouse for canadian digital content focused on 18 to 34 year olds that will be exciting and provocative . the content of the partnership will be aimed primarily toward digital platforms . 18 19 in november 2014 vice media announced that alyssa mastromonaco who formerly worked in the obama administration would come on board as the company s chief operating officer in january 2015 20 and that james schwab who had previously advised vice and dreamworks on media deals would be joining as co president . 21 in november 2015 vice and a & e networks announced viceland a then upcoming cable network that would feature vice produced content . 22 23 24 in march 2016 vice acquired controlling stake in uk television and film production company pulse films 3 properties edit vice magazine edit main article vice magazine vice is a print magazine and website focused on arts culture and news topics . founded in 1994 in montreal quebec canada the magazine later expanded into vice media which consists of divisions including the magazine and website a film production company a record label and a publishing imprint . as of february 2015 the magazine s chief creative officer is eddy moretti andrew creighton is president the editor in chief is ellis jones 25 and alex miller is the global head of content . as of october 2014 29 vice bureaus exist on every continent except africa and antarctica . the monthly publication is frequently focused on a single theme . vice news edit main article vice news vice news is the name of vice media s current affairs brand consisting primarily of documentaries . it was created in december 2013 as a division of vice media inc. vice news promotes itself on its coverage of events that may not be as well covered by other news sources . vice news creates content daily distributing written articles and video on its website and youtube channel . 26 viceland edit main article viceland viceland is a cable television network operated by vice in partnership with a & e networks in the u.s. and rogers media in canada primarily featuring documentary style programs targeted toward millennials . 22 23 24 vice books edit vice media through its magazine vice has published the collections the dos and don ts book and the vice guide to sex and drugs and rock and roll . in 2008 the photograph compilation the vice photo book was released and featured published works from previous editions of the magazine . 27 vice music edit vice records parent company vice media founded 2002 2002 status active as of 7 27 2016 website is nonfunctional genre various country of origin united states location brooklyn new york london official website www.vicerecords.com vice records or vice music founded in 2002 has released albums and singles by the following artists through various major label distributors 120 days acrassicauda action bronson almighty defenders the black lips bloc party boredoms charlotte gainsbourg chromeo death from above 1979 deniro farrar fucked up growing justice king khan and the shrines off rich boy snoop dogg the raveonettes the stills the streets team spirit vybz kartel v t e atlantic records herb abramson ahmet erteg n nesuhi ertegun jerry wexler i lhan mimaro lu sublabels 300 entertainment asylum records atco records big beat records big tree records cat records cotillion records cte world eardrum records east west records america first priority music fueled by ramen interscope records lasalle records little david records luke records mammoth records matador records maybach music group modern records saja records tag recordings vice records virgin records vortex records related atlantic records discography list of current atlantic records artists list of former atlantic records artists digital channels edit name launch 1 genre vice 000000002011 01 01 00002011 culture vice news 000000002013 01 01 00002013 news noisey 000000002012 01 01 00002012 music motherboard 000000002010 01 01 00002010 technology and science broadly 000000002015 01 01 00002015 women s interest munchies 000000002014 01 01 00002014 food and cooking vice sports 000000002014 01 01 00002014 2 sports the creators project 000000002010 01 01 00002010 arts and creativity thump 000000002013 01 01 00002013 electronic music i d 000000002013 01 01 00002013 fashion fightland 000000002014 01 01 00002014 mixed martial arts vice gaming 2015 28 video games launch refers to year where the first vice produced video was released on their respective youtube channels . in 2014 vice media took over the youtube funded channel the noc which was launched in 2012 . vbs.tv edit main article vbs.tv in 2006 on the advice from the company s creative director spike jonze vice began expanding into digital video launching vbs.tv a new video focused web only video channel . vbs immediately gained a fan base with shows like the vice guide to travel epicly later d and toxic . the immersive documentaries on the channel featured unusual subjects and were hosted by young people working at vice often by the founders themselves . vbs.tv began as a