industry direct marketing founded 1981 headquarters vienna virginia united states key people ron kanfer president david a. kunko secretary website www.responsedynamicsinc.com response dynamics inc. is a privately held vienna virginia based direct marketing company . it was founded in 1981 and specializes in political fundraising and direct mail marketing . most direct mail fundraising firms cater to a particular partisan segment and rdi considered one of the top firms servicing conservative causes . 1 the company boasts in house copy editing art design database management and a list brokerage service . rdi s aggressive marketing strategy received national attention after it was revealed that the company targeted the elderly with deceptive practices including repeated solicitations and using misleading letterhead and language . fundraising solicitations from the college republican national committee in 2004 appeared to be solicitations for republican national committee or bush cheney 2004 misleading many elderly contributors . 2 3 prior to writing romance and religious novels neesa hart worked at response dynamics inc. writing fundraising letters . 4 see also edit direct mail fundraising direct marketing associations microtargeting references edit brunner jim 2004 11 29 . some college republicans regret donors were misled . the seattle times . archived from the original on 2004 11 22 . retrieved 2008 04 16 . o donnell meghan 2003 09 25 . young money college republicans show how to play the fund raising game . center for public integrity . retrieved 2008 09 19 . edsall thomas 2005 06 23 . money raises the stakes for college republicans . washington post . archived from the original on 2008 09 19 . retrieved 2008 09 19 . friedenberg robert 1997 . communication consultants in political campaigns ballot box warriors . 221 greenwood publishing group . isbn 9780275952075 . this advertising related article is a stub . you can help wikipedia by expanding it . v t e this united states corporation or company article is a stub . you can help wikipedia by expanding it . v t e retrieved from https en.wikipedia.org w index.php title response dynamics & oldid 738921106 categories companies based in vienna virginiadirect marketingadvertising stubsunited states company stubshidden categories all stub articles navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 11 september 2016 at 19 54 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view