sideman website oddcast.com oddcast is an online marketing company located in new york city and founded in 1999 . 1 2 their software photoface allows an uploaded picture to be turned into a 3d face and then allows the manipulation of the features . they have used this in various marketing campaigns for numerous major corporations . contents 1 background 2 accomplishments 3 references 4 external links background edit the company was founded in 1999 by former israeli army paratrooper and documentary filmmaker adi sideman 3 4 who as of 2012 is the company s chief executive officer . accomplishments edit for mcdonald s in europe they created a promotion called avatarize yourself which encouraged people to go to a website and use a photograph of themselves to change into a na vi from the film avatar . 5 they have worked with careerbuilder to create monk e mail which allows people to send messages with images of talking chimpanzees they can customize . over 160 million messages have been sent thus far . 6 7 ford s theme song a tron 8 tide s talking stain 4 volkswagen s babymaker 7 7 eleven s brainfreeze laboratory used to promote its slurpee beverage . 9 officemax s elfyourself . 10 monk e mail references edit about us . oddcast . retrieved 2012 02 02 . ahrens frank 15 july 2006 . the nearly personal touch ; marketers use avatars to put an animated face with the name . the washington post . krewen nick 11 january 2004 . dot.com dreams dashed yet again . toronto star . a b oddcast s character oddcast adi sideman s avatars have starred in some very successful viral marketing campaigns . the new york enterprise report . retrieved 2 february 2012 . elliott stuart 2010 02 08 . campaign spotlight this campaign is wet and wild . nytimes.com . retrieved 2012 02 02 . elliott stuart january 13 2011 . the game plan returning to what works . the new york times . retrieved february 4 2012 . external link in publisher help a b barrett rick 4 april 2009 . briggs & stratton milwaukee journal sentinel noting oddcast campaigns including monk e mail tide s talking stain and volkswagen s babymaker ... 23 april 2008 . ford focus theme song a tron becomes a viral success oddcast.com verifying ford campaign mediapost publications 7 eleven launches brainfreezing online viral campaign 03 20 2009 . mediapost.com . retrieved 2012 02 02 . 19 may 2008 . oddcast creates bridezillas viral campaign mediapost.com external links edit official website monk e mail retrieved from https en.wikipedia.org w index.php title oddcast company & oldid 641021101 categories marketing companies of the united stateshidden categories cs1 errors external links navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 5 january 2015 at 01 12 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view