an advertisement . please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view . december 2008 learn how and when to remove this template message citycell pacific bangladesh telecom limited type limited industry telecommunication founded 1989 headquarters 8th floor pacific center 14 mohakhali c a dhaka bangladesh area served 61 districts and 470 thanas key people mehboob chowdhury ceo david lee coo products telephony cdma evdo parent pacific motors limited 37.95 % far east telecom limited 17.51 % singtel asia pacific investments pte ltd. 44.54 % 1 website www.citycell.com citycell 2 bengali pacific bangladesh telecom limited is the oldest mobile operator of bangladesh . it is the only mobile operator in the country using cdma and evdo technology . as of january 2016 citycell s total mobile subscriber base is 0.867 million . 3 citycell is currently owned by singtel with 45 % stake and the rest 55 % owned by pacific group and far east telecom . it is the smallest mobile operator of bangladesh in terms of subscribers . contents 1 history 1.1 2010 reshuffle 2 numbering scheme 3 products offered 3.1 prepaid 3.2 postpaid 3.3 zoom ultra 4 customer care center 5 performance citation needed 6 criticism and penalty 7 see also 8 references 9 external links history edit previous citycell logo . in 1989 bangladesh telecom limited btl was awarded a license to operate cellular paging and other wireless communication networks . then in 1990 hutchison bangladesh telecom limited hbtl was incorporated in bangladesh as a joint venture between btl and hutchison telecommunications bangladesh limited . hbtl began commercial operation in dhaka using the amps mobile technology in 1993 and became the 2nd cellular operator in south asia after sri lanka s celltell established on 1989 . later that year pacific motors bought 50 % of btl . by 1996 hbtl was renamed as pacific bangladesh telecom limited pbtl and launched the brand name citycell digital to market its cellular products . by the end of 2007 citycell had refurbished its old brand identity and introduced a new logo and corporate identity ; the new logo is very reminiscent of the old logo . however the slogan because we care has remained unchanged . 2010 reshuffle edit in early 2010 citycell s senior management was reshuffled . a new ceo mehboob chowdhury was brought in as well as a coo david lee . in february chowdhury took office . he is an experienced executive as he has had involvement with aktel now robi warid now airtel banglalink chief commercial officer 2005 2006 and grameenphone director of sales and marketing 1998 2005 4 numbering scheme edit citycell uses the following numbering scheme for its subscribers 88 011 n1n2n3n4n5n6n7n8 where 880 is the international subscriber dialing code for bangladesh and is needed only in case of dialing from outside bangladesh . 11 is the prefix for citycell as allocated by the government of bangladesh . omitting 880 will require to use 0 in place of it instead to represent local call hence 011 is the general prefix . the number n1 to n8 is the subscriber number . products offered edit citycell offers both prepaid and postpaid plans . since citycell operates in cdma technology it offers r uims instead of sims . currently it only sells zte s183 handset at bdt 2000 . prepaid edit citycell currently offers nine different prepaid plans . citycell started offering prepaid plans from 2003 . it was the first to offer a prepaid plan with bttb connectivity in the same year . in 2005 it launched the aalap call me plan the first phone plan with negative tariff in the country . citation needed in the plan customers got credit added to their balance when they received calls from other citycell subscribers . in the same year citycell launched aalap super plan . subscribers of this plan could make free calls to other citycell subcribers during late night hours . this espoused numerous copycat products from its competitors . later that year the regulator btrc ordered all phone companies to cease offering free call facility . in 2006 citycell launched hello 0123 plan . the name 0123 signified tariff of tk 0 for calls to one citycell number of the subscriber s choice tk 1 for calls to two other citycell numbers tk 2 for calls to all other citycell numbers and tk . 3 for calls to all other networks . this plan was followed up with a string of other spinoff plans that continued into 2007 . postpaid edit the postpaid plan is branded as citycell one . the postpaid subscribers enjoy 4 fnf numbers to other operators 30 sec pulse applicable for all outgoing zoom data service etc. in additional . besides two newly launched postpaid plans are available . in dhaka international tread fair 2009 citycell introduced a postpaid service called voice data plan with cheaper tariff voice call and sms on any operator and bttb nwd and 0.25 tk minute voice call and sms on any citycell number . zoom ultra edit zoom ultra is a data plan where the customer receives an internet dongle to surf the web wherever citycell has coverage . zoom ultra comes with a choice of prepaid or postpaid . zoom came with either one of two modems huawei ec321 or zte mg880 . zoom ultra uses better technology as it uses ev do technology . zte ac782 or tianjian e618 is the dongle given with zoom ultra . huawei ec5321 router is also offered for zoom ultra service . zoom ultra provides download speeds up to 512kbit s. customer care center edit there are 6 customer care centers of citycell in the country . one for each division and there are another 500 customer care points scattered around the country . citation needed performance citation needed edit world operator rank by connections 258th market share 4.5 % market penetration 1.1 % data q2 2008 criticism and penalty edit citycell has been fined tk . 1.5 billion by the bangladesh telecommunication regulatory commission for its involvement in illegal voip or international call termination . citycell s involvement in illegal voip was discovered in may 2007 during a raid in the company s mohakhali office by the btrc . 5 see also edit telecommunications in bangladesh telecom system in bangladesh references edit citycell nothing happened for licence cancelling . dhaka tribune . retrieved 17 oct 2015 . http www.citycell.com mobile operators lose users for biometric sim registration . the daily star . retrieved 2016 02 21 . 1 citycell gets new ceo and coo e mela.com home of bangladesh external links edit citycell s homepage v t e mobile network operators of bangladesh airtel banglalink citycell grameenphone robi teletalk retrieved from https en.wikipedia.org w index.php title citycell & oldid 735434899 categories mobile phone companies of bangladeshhidden categories articles with a promotional tone from december 2008all articles with a promotional tonepages using infobox company with unsupported parametersarticles 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