online advertising founded march 30 2003 ; 13 years ago 2003 03 30 1 new york city new york u.s. headquarters new york city new york u.s. key people michael walrath ceo bill wise president christine hunsicker coo john roberts cfo jonah goodhart board of directors noah goodhart board of directors products ad serving ad network parent yahoo website www.rightmedia.com right media inc. is an online advertising company that operates the right media exchange rmx a marketplace that enables advertisers publishers and ad networks to trade digital media . technology providers develop services for the exchange via apis . right media was founded by michael walrath and brothers noah and jonah goodhart . on october 17 2006 yahoo makes a strategic investment in right media . 2 since the yahoo acquisition on april 29 2007 3 right media has been integrated with yahoo s offerings to small businesses . right media s customers included yahoo also an investor 4 and fox interactive media . on april 30 2007 yahoo announced the acquisition of right media in a total transaction valued at approximately 680 million . 5 references edit rightmedia.com whois dns & domain info domaintools . whois . retrieved 2016 07 19 . yahoo inc. company timeline . wayback machine . 2008 07 13 . archived from the original on july 13 2008 . retrieved 2016 07 19 . http techcrunch.com 2007 04 29 panama not enough to battle google yahoo acquires rightmedia yahoo leads investment in ad auction company right media auchard eric . yahoo to buy rest of right media for 680 mln . reuters . retrieved april 30 2007 . external links edit official website of right media inc. right media s big ambitions businessweek 2007 03 06 the quest for the perfect online ad business 2.0 magazine 2007 02 26 yahoo leads investment in ad auction company right media techcrunch 2006 10 17 rmx direct alternative ad networks battle for your blog techcrunch 2006 08 12 buying and selling ads based on performance clickz 2005 11 22 click for dollars fortune magazine 2005 04 04 how i did it mike walrath founder right media inc. magazine 2005 04 04 v t e yahoo advertising apt from yahoo brightroll flurry panama right media search marketing development developer network boss query language ui library web portal and search engine auctions japan hong kong taiwan autos celebrity finance health homes local movies music news search shine shopping sports time capsule travel tv wallet communication answers groups mail rivals publishing flickr geocities japan only polyvore tumblr software messenger versions toolbar co branded isps at & t bt frontier rogers international yahoo7 yahoo japan yahoo maktoob discontinued or sold 360 altavista axis babel fish briefcase blo.gs broadcast.com buzz yahoo china delicious dialpad fire eagle foxytunes gallery games geocities outside of japan go mobile yahoo indonesia jobs jumpcut kelkoo kickstart yahoo korea live meme maps mash music jukebox music radio music unlimited mybloglog next pipes photos yahoo philippines podcasts publisher network rocketmail screen searchmonkey site explorer the all seeing eye upcoming voice voices webring widgets corporate acquisitions criticism history timeline people marissa mayer jerry yang david filo maynard webb sue james max levchin peter liguori thomas j. mcinerney retrieved from https en.wikipedia.org w index.php title right media & oldid 737130024 categories internet companies of the united statesinternet advertising services and affiliate networkscompanies based in new york citycompanies established in 2003yahoo advertisingyahoo acquisitions navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 31 august 2016 at 23 06 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view