enterprise marketing management emm founded 1992 by yuchun lee ruby kennedy and david cheung headquarters waltham ma key people yuchun lee ceo kevin shone cfo products unica campaign unica customerinsight unica detect unica interact unica leads unica marketing operations unica netinsight unica nettracker unica predictiveinsight website http www.unica.com unica is a brand within ibm s software group comprising multiple enterprise marketing management products . when purchased by ibm unica was managed by yuchun lee and had around 500 employees . 1 history edit unica was founded in 1992 by yuchun lee ruby kennedy and david cheung . the company is headquartered in waltham massachusetts with additional offices in the us australia france germany india the netherlands singapore spain and the uk . they primarily serve the financial services insurance and healthcare business to business services retail automotive technology telecommunications travel and hospitality media and publishing energy and pharmaceuticals markets . references edit ibm completes acquisition of unica corporation . ibm . 6 october 2010 . retrieved 27 january 2016 . external links edit home page of unica suite products home page of ibm enterprise marketing management this united states software corporation or company article is a stub . you can help wikipedia by expanding it . v t e this article about an it related or software related company or corporation is a stub . you can help wikipedia by expanding it . v t e retrieved from https en.wikipedia.org w index.php title unica corporation & oldid 701992840 categories crm software companiesibm acquisitionsunited states software company stubsinformation technology company stubshidden categories all stub articles navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 27 january 2016 at 20 05 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view