primary sources . please improve this by adding secondary or tertiary sources . february 2010 learn how and when to remove this template message teletrax type wholly owned by civolution industry broadcasting founded london united kingdom incorporated 2002 headquarters london united kingdom key people andy nobbs president and managing director stephen o neill svp sales and business development john utley vp global product management h l ne chabran svp client services kevin hamilton head of global operations website www.teletrax.tv teletraxis based on civolution s powerful watermarking and fingerprinting technologies to provide broadcast intelligence services global television internet and radio content tracking solution . it enables clients such as entertainment studios news organizations sports bodies tv syndicators music labels artists advertisers and corporations to determine precisely when where and how long their multimedia content is being used around the world on television internet and radio . contents 1 history and ownership 2 technology 3 global operations 4 affiliations 5 references 6 external links history and ownership edit teletrax was formed as a subsidiary of medialink worldwide incorporated and philips electronics with medialink owning 76 % and philips 24 % . it was launched in 2002 . on 14 august 2008 it was announced that philips content identification would take full control of teletrax by purchasing all of medialink s shares in the business . 1 on 20 october 2008 the business known as philips content identification including teletrax announced the completion of its spin out from philips corporate technologies under the new name of civolution . technology edit teletrax uses an underlying technology that is patent protected by both digimarc and civolution . teletrax s technology embeds a digital watermark and fingerprint into video whenever it is edited transmitted broadcast or duplicated . 3 domains radio monitoring tracks songs on radio and internet with accurate and reliable identification of music segments . the information provided allows making detailed reports listing which station the song was aired on when the song started how long it was played how many times it was played and if partially played which segment of the original song was played . internet monitoring to identify control and monetize content as it travels around the internet track a wide variety of internet sources via massive searches including peer to peer file sharing networks millions of video sharing and social media websites live streaming websites usenet newsgroups chat rooms forums and blogs . the aim of teletrax for the television monitoring is to automatically verify where when and how long their content was broadcast via terrestrial cable or satellite television and generates tracking reports for the content owners . the reported information can be used for contractual compliance media intelligence management decisions client renewals or competitive analysis . supplemented by teletrax onview the system makes for the critical perspective of context with the ability to view how and in what manner content is used . the enhanced video streaming and search capabilities allow users to see what actually aired as well as saving and emailing clips . global operations edit global operations for teletrax are managed by civolution with offices in eindhoven netherlands london new york city and los angeles . physical maintenance of the teletrax network takes place at global co locations and data and processing centers in eindhoven london and new york . teletrax currently monitors the broadcast of over 1 700 channels in more than 50 countries globally . affiliations edit teletrax is among the 12 founding members of the digital watermarking alliance an organization that was formed to promote and educate the public about the benefits of digital watermarking technology . references edit medialink board approves philips assuming full ownership of teletrax . teletrax . pr newswire . august 14 2008 . retrieved 2008 08 15 . external links edit 1 retrieved from https en.wikipedia.org w index.php title teletrax & oldid 738710837 categories broadcastingmedia companies of the united kingdomhidden categories articles lacking reliable references from february 2010all articles lacking reliable referencespages using infobox company with unsupported parameters navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 10 september 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