car sharing founded 2009 2009 boston massachusetts founder shelby clark headquarters san francisco california area served nationwide in the us key people shelby clark founder & chief community officer andre haddad ceo services car sharing car rentals cars number of employees 110 website https turo.com turo formerly relayrides is a company that operates a peer to peer carsharing marketplace . it allows private car owners to rent out their vehicles via an online and mobile interface . the company is based in san francisco . from 2013 to 2014 relayrides was the subject of an investigation in new york over violations of state vehicle insurance law that resulted in 200 000 in fines . forbes included it among 14 hottest on demand startups in 2015 . contents 1 history 2 services 3 see also 4 references 5 external links history edit shelby clark founded relayrides in 2009 along with harvard business school classmates nabeel al kady and tara reeves . the peer to peer carsharing concept was inspired by similar online marketplaces such as airbnb and ebay . deciding to leverage underutilized vehicles as a resource 1 clark proposed a model for the community by the community . 2 the service was first launched in boston in june 2010 . 3 in late 2010 it expanded to san francisco where it is now headquartered 4 and in march 2012 it launched nationwide in the us . 5 in 2012 turo partnered with major automaker general motors and their onstar division to help renters unlock gm cars with their mobile phones . 6 in september of 2013 however relayrides announced they would be discontinuing their onstar technology integration to strategically focus on the fastest growing part of their business long duration car rentals . 7 in may 2013 the new york state department of financial services issued a consumer alert warning that relayrides was misrepresenting insurance coverage for users of its program 8 and a cease and desist letter ordering relayrides to stop operations in new york . 9 relayrides suspended operations in the state 10 and was eventually fined 200 000 for false advertising unlicensed insurance activity and other violations . 11 new york is now the only u.s. state where turo is not available . 12 while the company originally focused on short term hourly car rentals over time the majority of its growth was driven by longer duration rentals of 1 day or more . in 2013 relayrides acquired wheelz 13 one of its competitors and discontinued support for hourly pricing of car rentals turning its focus to long duration rentals . citation needed the average rental for the company is now more than five days . 14 it started targeting travelers when it piloted the option to search by airport in 2013 and launched a delivery option in 2014 the owner of the car drives it to a pick up point . 15 from 2010 to 2014 relayrides received 52.5 million in funding from canaan partners 16 august capital google ventures 17 shasta ventures and trinity ventures . 18 in november 2015 relayrides rebranded as turo ; the company claimed this was to reflect the company s shift away from short term rides 19 and raised another 47 million in series c funding led by kleiner perkins caufield & byers . 20 forbes included it among 14 hottest on demand startups in 2015 with a valuation of 311 million . 21 the company announced it would expand to canada in 2016 . 22 usa today also listed it among the best technology to take on a trip 23 and it has also been listed as a best travel app . 24 25 services edit on its website and app for ios and android 26 turo offers more than 800 makes and models of vehicles . owners offer their cars sometimes including delivery in more than 2 500 cities and 300 airports across the u.s. 22 14 unlike traditional car rental services turo neither owns the vehicles nor maintains them . rather they offer a platform for car owners and renters to connect 27 resulting in reduced rental costs as compared to traditional car rental services . 1 28 people who wish to generate income from their cars while they re not being used can register the cars online to be rented by other turo members . the car owner states the time and place where the car will be available . a traveler wishing to rent a car reserves a specific time slot for the car online 29 and pays for the amount of time they signed up for . 30 car owners can set their own prices or use turo s dynamic pricing suggestions and the company takes 25 % . 31 the travelers pay around 35 percent less on average than a traditional rental company . 30 turo covers vehicles with up to 1 million of liability insurance to protect car owners against lawsuits for injuries and property damage . 22 19 cars listed must be 2006 or newer with an odometer reading below 130 000 miles with some exceptions . all turo users are screened for trust and safety purposes . 30 see also edit sustainable development portal alternatives to the automobile car rental car sharing carpooling momo car sharing european demonstration project on carsharing easycar club company offering a similar service in the uk references edit a b ken belson 10 september 2010 . baby you can rent my car . the new york times . retrieved 20 january 2016 . erin kutz 22 june 2010 . relayrides out to be the community powered zipcar hits the ground with pilot rental program . xconomy . car sharing revs up teaming up with the joneses . the economist . 22 april 2010 . retrieved 20 january 2016 . levy ari 14 december 2010 . zipcar competitor relayrides comes to s.f. . sfgate . anthony ha 5 march 2012 . peer to peer carsharing goes national with relayrides big launch . techcrunch . ryan lawler 9 september 2012 . how relayrides gm onstar partnership unlocks doors and a potential 15m cars for its fleet . techcrunch . long duration rentals fuel 3x growth at relayrides . relayrides . new york consumers should not participate in relay rides online car sharing program until further notice . new york department of financial services . superintendent lawsky orders relayrides car sharing service to cease and desist its repeated false advertising and violations of insurance law company will stop doing business in new york until further notice . new york state department of financial services . suspending new rentals in ny . relayrides . cuomo administration announces relayrides car sharing service to pay 200 000 penalty for insurance law and other violations . new york department of financial services . amy zipkin 25 september 2015 . the sharing economy attracts older adults . the new york times . lawler ryan 2013 05 14 . relayrides acquires wheelz to boost inventory and improve hardware for its peer to peer car rentals . techcrunch . a b alex konrad 4 november 2015 . with 47 million and a new name car sharing startup relayrides seeks rebirth . forbes . sarah kessler 3 november 2015 . relayrides takes a page from airbnb rebrands as turo . fast company . lawler ryan 2014 06 24 . car sharing startup relayrides raises 25 million in funding led by canaan partners . techcrunch . lynley matthew 2010 12 14 . google drops bank in relayrides to turn your car into a zipcar . the new york times . lawler ryan 2014 08 12 . relayrides adds 10 million from trinity and looks to expand peer to peer airport rentals . techcrunch . a b turo turns strangers into car sharers . the columbian . 26 december 2015 . connie loizos 3 november 2015 . relayrides rebrands as turo raises 47 million led by kleiner . techcrunch . brian solomon 29 december 2015 . the hottest on demand startups of 2015 . forbes . a b c turo car sharing company aiming to expand to canada . cbc news . 13 january 2016 . jolly jennifer 8 september 2015 . the best technology to take on a trip . usa today . retrieved 10 february 2016 . samiljan tom 6 april 2015 . 50 apps and websites to optimize your vacation . travel leisure . retrieved 10 february 2016 . steinmetz krystal 10 august 2015 . guide to the best and worst travel apps . moneytalk news . retrieved 10 february 2016 . jennifer jolly 8 september 2015 . the best technology to take on a trip . usa today . cody barbierri 1 december 2009 . relayrides launches first peer to peer carsharing service . venturebeat . marc levy 17 july 2010 . relayrides challenges zipcar marketing with teams on foot . cambridge day . retrieved 20 january 2016 . rogers roo botsman rachel 2010 . what s mine is yours . a b c anieca ayler 23 february 2015 . the airbnb of cars can save or make you money . 5280 the denver magazine . kirsner scott 2010 04 12 . relayrides like zipcar without the car fleet . boston.com . retrieved 2010 06 01 . external links edit official website v t e vehicle rental brands car rental ace rent a car advantage rent a car alamo rent a car auto europe avis rent a car budget rent a car carzonrent citer dollar rent a car enterprise rent a car europcar firefly hertz kemwel localiza national car rental payless car rental redspot car rentals rent a wreck sixt thrifty car rental taxiforsure meru cabs carsharing autolib autoshare buffalo carshare cambio carsharing car next door car2go city car club city carshare cityhop communauto vrtucar community carshare drivenow enjoy enterprise carshare evo car share flexicar flinkster getaround go op gocar goget greenwheels hertz 24 7 justshareit mobility carsharing modo momo car sharing mylescar reachnow rideshare delaware stadtmobil turo uhaul car share yourdrive zipcar zoom recreational vehicles bunk campers canadream cruise america wicked campers truck rental budget truck rental enterprise rent a truck hertz moving truck rental northgate penske truck rental ryder u haul united rentals defunct flexcar i go phillycarshare streetcar tilden rent a car whizzgo retrieved from https en.wikipedia.org w index.php title turo car rental & oldid 741502613 categories car sharingpeer to peeronline marketplaceshidden categories pages using infobox company with unsupported parametersall articles with unsourced statementsarticles with unsourced 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