committee . for the international anti corruption institution see global organization of parliamentarians against corruption . gopac education fund inc trading name gopac industry politics founded 1979 founder governor pete du pont headquarters 2300 clarendon boulevard suite 1305 arlington va 22201 key people david avella chairman frank donatelli former chairman revenue 400 057 2013 slogan educating and electing a new generation of republican leaders website www.gopac.org gopac gopac education fund inc is a republican gop state and local political training organization . although often thought of as a pac or political action committee it is actually a 527 organization . it describes itself as the premier training organization for republican candidates in elected office on the state and local levels . contents 1 history 2 gopac memo of 1994 3 references 4 external links history edit gopac was founded by delaware governor pierre s. du pont iv in 1978 in an effort to build a farm team of republican officeholders who could then run for congress or higher state offices later . 1 on february 1 2007 former maryland lieutenant governor michael steele became the chairman and served until his election as chairman of the republican national committee in january 2009 . the current chairman on gopac is david avella . 2 others who have chaired gopac include former oklahoma governor frank keating former georgia representative and secretary of the army bo callaway california representative david dreier arizona representative john shadegg former oklahoma representative j.c. watts and former speaker of the house newt gingrich of georgia . instructional tapes used to train aspiring republican politicians from 1986 to 1994 were selected by the library of congress as a 2010 addition to the national recording registry for their influence in shaping political discourse . the library of congress selects recordings annually that are culturally historically or aesthetically significant . 3 gopac memo of 1994 edit the gopac memo called language a key mechanism of control was written and distributed to members of the republican party by gingrich in 1994 . it contained a list of contrasting words and optimistic positive governing words that gingrich recommended for use in describing democrats and republicans respectively . for example words to use against opponents include decay failure fail collapse ing deeper crisis urgent cy destructive destroy sick pathetic lie liberal they them unionized bureaucracy compassion is not enough betray consequences limit s shallow traitors sensationalists ; words to use in defining a candidate s own campaign and vision included share change opportunity legacy challenge control truth moral courage reform prosperity crusade movement children family debate compete active ly we us our candid ly humane pristine provide . the cover page of the memo said the words in that paper are tested language from a recent series of focus groups where we actually tested ideas and language . 4 5 the comic strip doonesbury mentions the memo in a strip calling it the magna carta of attack politics . 6 references edit http www.gopac.com gopac chairmans corner.php chairman s corner . gopac . retrieved 2016 03 04 . the national recording registry 2010 . library of congress . retrieved april 10 2011 . fair.org gopac memo utk.edu gopac memo http www.gocomics.com doonesbury 2008 09 21 external links edit official website gopac s 2013 990 form pdf this article related to the politics of the united states is a stub . you can help wikipedia by expanding it . v t e retrieved from https en.wikipedia.org w index.php title gopac & oldid 738355418 categories republican party united states organizations527 organizationsmemorandaunited states politics stubshidden categories all stub articles navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 8 september 2016 at 13 19 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view