hotzvim technology park type public traded as nyse mbly industry automotive founded 1999 ; 17 years ago 1999 jerusalem israel founder ziv aviram amnon shashua headquarters jerusalem israel key people ziv aviram president amnon shashua chairman and cto revenue usd 240.87 million 2015 operating income usd 77.74 million 2015 net income usd 68.45 million 2015 total assets usd 577.61 million 2015 total equity usd 515.47 million 2015 number of employees 543 2015 website mobileye.com mobileye nyse mbly is an israeli technology company that develops vision based advanced driver assistance systems adas providing warnings for collision prevention and mitigation . mobileye n.v. headquarters and main r & d centre is located in jerusalem israel operating under the company name mobileye vision technology ltd. 1 the company has also sales and marketing offices in jericho new york ; shanghai china ; tokyo japan and d sseldorf germany . 2 a mobileeye eyeq2 chip used in a hyundai lane guidance camera module . contents 1 history 2 company timeline 3 technologies 3.1 aftermarket 4 investments 5 awards 6 competition 7 see also 8 references 9 external links history edit mobileye n.v. was founded in 1999 by amnon shashua a researcher of the hebrew university when he evolved his academic research into a technical solution for a vision system which could detect vehicles using only a camera and software algorithms on a processor . 3 after receiving a license to use the technology which was owned by yissum it was possible to incorporate the company . together with ziv aviram he set up the company s r & d headquarters in jerusalem israel . at first the company developed algorithms and a processor chip called the eyeq chip . all of mobileye s proprietary image processing algorithms run on the eyeq chip . after years of testing the chip and software algorithms began to be sold as commercial products to original equipment manufacturer oem customers . the company s first clients were automotive manufacturers such as bmw general motors and volvo whose electronics suppliers integrated mobileye s technologies into these companies cars at first as an optional accessory when buying a new car and later as a standard fit in new cars . 4 in 2006 mobileye set up an aftermarket department which sells finished products manufactured by mobileye at their philippines factory imi . the aftermarket products are sold to an international network of distributors on all continents who sell the products to fleets of trucks and buses to car dealerships and to car accessory shops . 5 in august 2015 tesla motors announced that it is using mobileye s technology to enable its self drive solution which would be incorporated into model s cars from august 2014 . 6 after the first deadly crash of a self driving model s with active autopilot became public in june 2016 mobileye issued a statement that its technology won t be able to recognize a crossing trailer which was the cause of the accident until 2018 . 7 in july 2016 mobileye announced the end of its partnership with tesla after the eyeq3 . 8 9 company timeline edit 1999 mobileye n.v. co founded by mr. ziv aviram and prof. amnon shashua 10 1999 june introduction of the first generation live demonstration system 1999 mobileye received a license from yissum to be able to use the technology . 2000 introduction of the second generation live demonstration system 2001 february introduction of the third generation live demonstration system 2001 may introduction of the fourth generation live demonstration system 2002 introduction of the fifth generation live demonstration system for multi vision applications 2003 mobileye and denso sign cooperation agreement 2003 mobileye and delphi sign cooperation agreement 2004 introduction of the first generation eyeqtm system on a chip soc 2004 mobileye and svdo continental sign a development agreement 2005 mobileye and st microelectrionics sign a chip manufacture and development partnership agreement 11 2006 introduction of the sixth generation live demonstration system for pedestrian detection 2006 introduction of mobileye s aftermarket department 2006 july mobileye and magna electronics announce partnership to develop advanced automotive driver assistance features 12 2007 u.s. investment bank goldman sachs invests 100 million in mobileye 13 2007 mobileye launches multiple series productions for ldw on gm cadillac sts and dts vehicles 14 for ldw on bmw 5 and 6 series vehicles 15 and for radar vision fusion for enhanced adaptive cruise control with collision mitigation by braking on volvo s80 xc90 70 60 and v70 vehicles 16 2007 introduction of the mobileye advanced warning system providing a world s first aftermarket system featuring functions of lane and vehicle detection running on a single processor 17 2008 september mobileye and continental launch a world s first combination of multiple functions of lane departure warning intelligent highbeam control and traffic sign recognition on the bmw 7 series 18 2008 introduction of the second generation eyeq2tm system on a chip soc 19 2009 mobileye and visteon sign cooperation agreement 20 2010 u.s. investment bank goldman sachs leumi partners and menora mivtachim holdings ltd. invest 37 million in mobileye 21 2010 mobileye launches newest aftermarket product the c2 270 collision prevention system with vehicle pedestrian bicycle and motorcycle detection capabilities . 22 2010 mobileye launches a world first vision based pedestrian forward collision warning as part of a radar vision automatic emergency braking system with delphi and volvo on the s60 saloon and v60 estate 2010 mobileye launches lane keeping and support lkas on two hkmc vehicles hyundai i40 and kia optima for us and european introduction . 2011 mobileye launches the world s first vision only based forward collision warning system bundled with multiple other functions of ldw ihc and tsr on the 2011 bmw 1 series 2011 mobileye launches the world s first vision only based u.s. national highway traffic safety administration nhtsa compliant forward collision warning system and lane departure warning system combination on multiple gm vehicles chevrolet equinox and gmc terrain . 2011 mobileye launches multi functional bundles including vision based fcw on the opel zafira and opel insignia . 2014 mobileye launched its ipo on the nyse which was the biggest israeli ipo ever in the us raising approx . 1b at a market cap of 5.3 b 23 technologies edit the firm s technology is based on the use of optical vision systems with motion detection algorithms unlike many other systems which use a combination of visual detection radar and laser scanning . the firm s vehicle detection algorithms recognize motorised vehicles such as cars motorcycles and trucks in day and night time conditions . citation needed the firm s version performs its vehicle detection based functions using a single camera mounted in the rear view mirror unlike the usual approach of using radars laser scanners or in some cases stereo cameras . 24 in 2011 the firm introduced the world s first oem production of vision only forward collision warning system nhtsa compliant on multiple bmw gm and opel vehicles . citation needed lane departure warning systems are in vehicle electronic systems that monitor the position of a vehicle within a roadway lane and warn a driver if the vehicle deviates or is about to deviate outside the lane . mobileye s version was launched in multiple production platforms through 2007 and 2008 with gm bmw and volvo . citation needed the firm s pedestrian detection technology is based on the use of mono cameras only using pattern recognition and classifiers with image processing and optic flow analysis . both static and moving pedestrians can be detected to a range of around 30m using vga resolution imagers . citation needed the firm announced in 2008 that by mid 2010 they would launch a world s first application of full emergency braking for collision mitigation for pedestrians mobileye announced in may 2009 as part of the next generation volvo radar vision fusion system which also provides lane departure warning and vehicle detection with radar vision fusion for an enhanced collision mitigation by braking system on the next volvo s60 vehicle . 25 unreliable source since 2008 bmw 7 series cars are equipped with the mobileye traffic sign recognition systems developed in cooperation with automotive supplier continental ag . 26 adaptive highbeam systems automatically raises and lowering the high beams without inconveniencing oncoming or preceding traffic . the firm s version intelligent headlight control is in production on the bmw 7 series . 27 in 2011 the firm introduced multi functional bundles including vision based fcw on the opel zafira and opel insignia . in 2016 mobileye announced a deal to work with renault nissan on digital maps that will help the automaker s move towards driverless cars . 28 aftermarket edit since 2007 the firm has offered a range of aftermarket vision based adas systems based on the same core technology as for production models . they currently offer lane departure warning forward collision warning headway monitoring and warning low speed urban collision warning intelligent headlamp control speed limit indication tsr and pedestrian collision warning including bicycles . these systems have also been integrated with fleet management systems . 29 investments edit between 2007 and 2011 the company raised 160 million . in 2013 the company sold 25 % of its private shares for 400 million to a group of blue chip investors . 30 31 32 awards edit international fleet industry award fleet europe november 2013 33 international fleet industry award fleet europe october 2011 . 34 fleet safety forum award for excellence in the uk for the fleet safety product category for the mobileye c2 170 safety system . 35 brake road safety charity july 2009 . best electronic design 2008 for best automotive design for the eyeq2 vision processor . 36 electronic design december 2008 . entrepreneurial company of the year award in the automotive industry . frost & sullivan december 2006 . 37 selected for the top 100 innovators award . red herring magazine december 2005 . 38 competition edit mobileye faces competition from tier 1 automotive suppliers as well as from other technology companies including potentially google . 39 there is also an increasing competition on the after market space from radar based systems manufacturers such as safe drive systems and others . 40 other competitors developing adas technology include continental ag 41 42 bosch 43 44 nvidia 45 omnivision technologies 46 freescale 47 texas instruments 48 49 toshiba 50 51 renesas electronics corp. denso 52 green hills software 53 intel 54 55 qualcomm 56 57 and tomtom . 58 see also edit science and technology in israel economy of israel start up nation references edit mobileye vision technologies ltd israel company reports search israeli companies . www.israelbizreg.com . retrieved 2016 10 06 . http www.mobileye.com contact us worldwide offices amnon shashua executive profile bloomberg what drives israel s serial entrepreneurs israel21.org nyc taxis to be a little safer thanks to mobileye israeli road safety alert system is being installed in new york cabs to help their operators drive more safely david shamah times of israel 15 june 2015 mobileye s tech powers tesla model nocamels news 23 august 2015 tesla and mobileye disagree on lack of emergency braking in deadly autopilot crash on the verge july 1 2016 bhuiyan johana 26 july 2016 . in the wake of a fatal crash tesla will quit using mobileye s chips for autopilot vision . recode . retrieved 26 july 2016 . korosec kristen 26 july 2016 . mobileye is ending its relationship with tesla on future self driving car tech . fortune . retrieved 26 july 2016 . mobileye s linkedin profile . linkedin.com . retrieved 2011 11 13 . view st microelectronics press release archived september 22 2007 at the wayback machine . view magna press release gabay eran 2008 04 02 . goldman sachs investing 100m in startup mobileye . haaretz.com . retrieved 2011 11 13 . view prnewswire press release . newswiretoday.com . 2008 01 15