founded 1998 headquarters cairo egypt key people ahmed essam ceo products mobile phone services parent vodafone group website www.vodafone.com.eg vodafone egypt is the largest mobile phone company in egypt in terms of active subscribers . 1 it was launched in 1998 under its former name click gsm . it covers various voice and data exchange services as well as 3g adsl and broadband internet services . vodafone egypt was initially headquartered in maadi cairo since 1998 and until 2003 ; when vodafone moved its headquarters to the sixth of october city . currently all of vodafone s core operations are run from vodafone s campus at the smart village technology park . contents 1 license and establishment 2 market position 3 subsidiaries 4 vodafone egypt foundation 5 criticism during the 2011 egyptian revolution 6 see also 7 references 8 external links license and establishment edit logo of click gsm 1998 2001 in march 1998 the egyptian ministry of telecommunications announced that misrfone group of which vodafone owned a 30 % share was awarded the second license for gsm operations in egypt under the brand name of click gsm . this decision was part of the move to privatize and liberalize the egyptian market at the time . the first license had been given to the national incumbent which had launched the first mobile service in 1996 the company is now orange egypt . in 2007 the telecommunications market in egypt grew further and became more competitive when the third entrant to the market etisalat misr was awarded the third license for gsm operations . click vodafone logo 2001 in january 2007 egypt s national telecom regulatory agency ntra awarded vodafone egypt a 15 year 3g licence . 2 vodafone s campus at smart village vodafone s building sixth horizon at sixth of october city market position edit in 2011 vodafone became th market leader in terms of revenue share and with the largest customer base . vodafone egypt provides its services for both individuals and enterprises in egypt focusing on telecommunication services from voice to data and internet services . as part of that strategy vodafone egypt initially acquired 51 % of raya telecom in september 2006 which offered a variety of resources that would help vodafone expand . it had a geographically dispersed network within egypt and a solid experience in the fixed line data communication field . as raya telecom s resources provided an ideal match for vodafone s growth strategy the remaining portion of raya telecom was acquired and in june 2007 vodafone egypt assumed full ownership . in 2015 vodafone egypt had the top market position in the mobile market with 36 % of the market . 3 subsidiaries edit vodafone international services vis vis is a vodafone egypt subsidiary dedicated to delivering business process outsourcing bpo and information technology outsourcing ito services for sister vodafone operators and beyond . vodafone international services started to provide services to vodafone uk with 4 it professionals in 2002 . sarmady in 2008 vodafone egypt acquired sarmady formerly sarcom . established in 2001 sarmady led some of egypt s popular internet content and services fixed and mobile including sports film music city guides classifieds and social network . it became the digital arm delivering vodafone s internet experience in egypt . vodafone egypt foundation edit vodafone egypt foundation makes long term social investments and was registered in 2003 as a corporate donor in the egyptian ministry of social solidarity . the foundation is registered as a separate legal entity from vodafone egypt governed by an independent board of trustees that includes a number of prominent figures in the area of development and social work in egypt . vodafone egypt foundation is among 23 vodafone foundations around the world and is part of vodafone s commitment to be a responsible global citizen and member of society . the foundation is driven by vodafone s strategic goal of being a leading responsible business by engaging in various forms of social investment aiming at improving the livelihood for marginalized people in egypt . vodafone egypt foundation implements all its projects through ngos by granting funds to implement projects in addition to in kind and volunteering support by vodafone egypt employees . in february 2011 vodafone egypt foundation launched the literacy initiative a nationwide program in cooperation with the unesco and the life makers association as well as several civil society organization and relevant entities and in coordination with the egyptian ministry of education to tackle a major problem in egyptian society illiteracy . the initiative aims to eradicate the illiteracy of 17 million egyptians by 2017 . criticism during the 2011 egyptian revolution edit during the 2011 egyptian revolution vodafone was heavily criticized by the egyptian republic for switching off services the other operating networks as of then mobinil and etisalat did the same when protests against former president hosni mubarak began . but the egyptian authorities then ordered to switch the network back on in order to send unsolicited text messages under egypt s then enacted emergency laws . 4 in response to the criticisms regarding those text messages vodafone announced that the egyptian government forced all telecom operators to send pro hosni mubarak text messages to its customers in that country . the company says it protested to the authorities that the current situation regarding these messages is unacceptable . 5 vodafone also faced a backlash in egypt over an advert suggesting it helped inspire this year s revolution in the country . the three minute commercial featured excerpts from a previous vodafone ad campaign entitled our power . the video goes on to show images from protest rallies in cairo s tahrir square before claiming we didn t send people to the streets we didn t start the 2011 egyptian revolution we only reminded egyptians how powerful they are . vodafone has strongly disassociated itself from the commercial which was produced by the international marketing firm jwt . the company does not have any connection to this video and had no prior knowledge of its production or posting on the internet said hatem dowidar . 6 see also edit telecom egypt orange egypt etisalat misr references edit ntra quarterly report . . april 2012 . vodafone egypt awarded 3g licence . telegeography . vodafone egypt market share in 2015 . evolita . vodafone network hijacked by egypt . bbc news . 3 february 2011 . sherman erik . vodafone egypt made us send those pro mubarak texts . critics so . cbs interactive inc. shenker jack 3 june 2011 . fury over advert claiming egypt revolution as vodafone s video scorned because phone company obeyed mubarak s order to shut down network during protests . london the guardian . external links edit vodafone egypt vodafone group telecom egypt sarmady a vodafone company v t e egyptian mobile network operators etisalat orange vodafone v t e vodafone subsidiaries and divisions albania czech republic egypt germany ghana greece hungary india ireland italy malta netherlands new zealand northern cyprus portugal qatar romania spain turkey united kingdom vodafone global enterprise kabel deutschland vodafone automotive shareholdings australia 50 % fiji 49 % kenya 40 % vodacom 65 % south africa dr congo lesotho mozambique tanzania partners afghanistan armenia austria azerbaijan bahrain belgium benin botswana bulgaria canada channel islands chile china croatia cyprus denmark dominican republic estonia faroe islands finland france guam hong kong iceland iraq japan jordan kuwait luxembourg macedonia malaysia norway northern mariana islands philippines poland russia saudi arabia serbia singapore slovenia south korea sri lanka sweden switzerland taiwan thailand turkmenistan ukraine united arab emirates uzbekistan vietnam products and services m pesa betavine corporate directors gerard kleisterlee chairman vittorio colao ceo andy halford cfo steve pusey cto michel combes ceo europe region john buchanan alan jebson samuel jonah nick land anne lauvergeon simon murray luc vandevelde tony watson philip yea sponsorships vodafone mclaren mercedes 2007 13 team vodafone 2007 12 other airtouch arcor cable & wireless worldwide cheeka ihug mannesmann verizon wireless vodafone live zoozoo category commons retrieved from https en.wikipedia.org w index.php title vodafone egypt & oldid 742753489 categories vodafonemobile phone companies of egyptprivately held companiescompanies established in 19981998 establishments in egyptcompanies based in cairohidden categories pages using infobox company with unsupported parameters navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout 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