an advertisement . please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view . april 2015 learn how and when to remove this template message designworks founded 1972 founder charles pelly headquarters newbury park california united states key people laurenz schaffer president number of employees 130 2010 parent bmw website www.bmwgroupdesignworks.com designworks a bmw group company is a global design consultancy based in newbury park california united states with design studios in munich germany and shanghai . established independently in 1972 by charles pelly it was acquired by bmw in 1995 and is now a wholly owned subsidiary of bmw group . its current president is laurenz schaffer . 1 contents 1 history 2 services 3 references 4 external links history edit the design studio was founded in 1972 by designer charles pelly . the company opened in malibu canyon with only three designers and grew out of southern california s design trends that took root in a vibrant car culture . early customers included hyster and the otis elevator company . in 1978 the company expanded and moved to van nuys and set up its first sister studio d2 in detroit . in 1986 because of its extensive knowledge in seating design and ergonomic development designworksusa received its first bmw project the bmw 850 seat . in the same year the company moved to agoura . in 1988 designworksusa moved to newbury park and began designing for nokia and siemens . designworks s reputation grew in the 1990s when the firm began working with nokia compaq siemens and adidas . in 1991 bmw acquired a large percentage of the company and designworks started its first car exterior design project in 1993 for the 1998 bmw 3 series e46 . in may 1995 bmw ag purchased the remaining percentage of designworks . at this time artist david hockney painted an art car in the studio . in 1998 designworks opened a studio in munich and in 1999 henrik fisker was named president . in 2001 adrian van hooydonk became president and in 2002 . designworks expanded its automotive studio in newbury park . verena kloos was president from 2004 to 2009 . in january 2006 the company opened a new studio in singapore and in 2007 unveiled their new studio wing in newbury park . on december 1 2009 laurenz schaffer formerly director of designworks s munich studio became president . in april 2012 designworks opened a new studio in shanghai . 2 in april 2015 designworksusa changed their name to designworks and updated their website and corporate identity to better reflect their growth into a leading global company . services edit designworks provides design and consulting services in the following areas product transportation automotive environmental and interaction design design communication research and strategy sustainability consulting creative engineering color material and finish design 3d visualization and modeling recent clients have included hewlett packard microsoft starbucks coca cola boeing business jets embraer phenom 100 and phenom 300 3 pilatus john deere advanced medical optics bavaria yachts dornbracht acer head and singapore airlines . references edit http www.autoweek.com article 20091016 carnews 910169994 neil dan may 5 2012 . the ferrari with the dragon tattoo . the wall street journal . p. d2 . gerzanics mike 27 april 2010 flight test embraer phenom 300 flightglobal reed business information archived from the original on 4 may 2012 retrieved 28 march 2015 external links edit designworks website forbes magazine bmw s idea lab v t e bmw brands marques active bmw bmw motorrad mini rolls royce zinoro3 dormant defunct dixi riley triumph former land rover rover husqvarna other bmw i m progressive activity series sports activity series x series divisions subsidiaries and joint ventures current bmw brilliance 50 % bmw india bmw m bmw mexico bmw motorsport bmw us manufacturing company designworksusa here 33 % mini financial services rolls royce motor cars former and defunct bmw marine2 fahrzeugfabrik eisenach1 hans glas1 rover group2 land rover husqvarna motorcycles2 predecessors automobilwerk eisenach bayerische flugzeugwerke otto flugmaschinenfabrik rapp motorenwerke products services and technologies vehicles bmw concept motorcycles husqvarna mini rolls royce other bmw assist bmw xdrive cleanenergy engines aircraft engines global hybrid cooperation idrive vanos motorsport motorsport bmw in motorsport bmw in formula one bmw grand prix results bmw m1 procar championship formula bmw kumho bmw championship team rmg team schnitzer team rbm team mtek team rll team schubert places and facilities bmw central building bmw headquarters bmw museum bmw welt goodwood plant plant oxford people designers fritz fiedler raymond freymann max friz paul g. hahnemann susanne klatten eberhard von kuenheim gustav otto helmut panke bernd pischetsrieder franz josef popp karl rapp norbert reithofer herbert quandt ian robertson anders warming adrian van hooydonk chris bangle joji nagashima karim habib other alpina bmw art car bmw car club of america bmw championship pga tour bmw guggenheim lab bmw international open bmw of north america inc. v. gore bmw open eisenacher motorenwerk the hire history of bmw history of bmw motorcycles hofmeister kink when rover met bmw 1integrated into other bmw divisions or business groupings 2sold 3a marque of bmw brilliance category commons v t e automotive industry in the united states automotive industry economy of the united states transportation in the united states american vehicle manufacturers list agco challenger tractor massey ferguson allied specialty vehicles champion bus collins eldorado national e one fleetwood goshen coach holiday rambler laymor wheeled coach am general american expedition vehicles american growler amp electric vehicles anteros coachworks arcimoto armour group inc. atk motorcycles aurica motors autocar blue bird boulder electric vehicle brammo brunton stalker caterpillar fca us chrysler dodge jeep ram cnh industrial case ce case ih commuter cars cushman cycle scoot delorean chenowth racing products eagle bus environmental performance vehicles equus elio motors faraday future ford lincoln svt general dynamics land systems general motors buick cadillac chevrolet gmc gillig glaval bus greentech harley davidson hdt global hennessey hme john deere karma automotive legacy local motors lockheed martin lingenfelter lenco industries mack trucks millennium luxury coaches morgan olson mosler automotive motoczysz motor coach industries myers motors navistar international ic bus international nissan commercial vehicles north american bus industries oka oshkosh pierce paccar kenworth peterbilt panoz phoenix motorcars polaris industries global electric motorcars indian victory saleen shelby american ssc north america starcraft bus superformance tesla motors textron marine & land systems trans tech transtar racing ultimaster via motors visionary vehicles wheego electric cars zap zimmer motorcars foreign vehicle manufacturers with us operations ab volvo usa bmw us manufacturing company byd auto america changan usa daimler north america daimler trucks north america thomas freightliner western star faw group usa fiat usa fhi america honda of america acura hyundai usa isuzu america kia motors america mazda america mitsubishi motors north america nissan usa peugeot usa saic motor usa suzuki america toyota motor sales u.s.a. lexus scion volkswagen group of america wanxiang america active factories general motors factories fiat chrysler factories ford factories honda of america factories tesla factory tema factories volkswagen group of america factories components companies allison borgwarner caterpillar cummins dephi detroit diesel eaton firestone goodyear nexteer remy international timken visteon insurance and finance companies allstate ecompass insurance esurance ally financial erie insurance group farmers insurance group 21st century insurance farmers insurance gm financial gmac insurance kemper direct progressive safe auto state farm design studios calty design research designworks by state massachusetts former manufacturers 1 coda fmc defunct vehicle manufacturers allis chalmers american austin american lafrance american motors hudson essex terraplane nash rambler armor holdings armored motor car company auburn automobile avanti motor corporation avery bmc carbon motors corporation checker motors corporation commonwealth cord case cnh global duesenberg durant flint locomobile mason rugby star excalibur fca us eagle plymouth street & racing technology still used as a trim for dodge vehicles fiberfab fitch four drive force protection ford continental edsel mercury general motors cartercar elmore gm diesel geo hummer lasalle marquette mclaughlin oakland oldsmobile pontiac saturn scripps booth sheridan viking yellow coach green vehicles grumman henney international harvester jeffery kaiser frazer allstate frazer henry j kaiser willys marmon roosevelt marvel motors matbro mercer monaco coach muntz car company oliver farm equipment packard peerless motor company pierce arrow sebring vanguard sterling trucks studebaker erskine rockne stutz twentieth century motor car corporation united defense vl white wildfire defunct factories general motors factories closed fiat chrysler factories closed ford factories closed brampton assembly amc packard automotive plant related topics aaa chicago auto show interstate highway system national highway traffic safety administration new york international auto show north american international auto show sae international 1 former meaning the company is no longer in the automotive manufacturing business category portal retrieved from https en.wikipedia.org w index.php title designworks & oldid 692575540 categories bmwbmw designerscompanies based in ventura county californiadesign companies of the united 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