please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . february 2015 learn how and when to remove this template message goldgenie type privately held company predecessor midas touch international founded march 1995 founder laban roomes headquarters london united kingdom area served global key people james caan entrepreneur services gold plating and customisation website www.goldgenie.com goldgenie is a company that specialises in providing customization of household items . the service is primarily used to customize mobile phones games consoles and household items with gold copper nickel chrome and platinum plating solid gold swarovski crystals and diamonds . customers order products via the internet or send their own items to be customised . the brand does not have any retail outlets but sells selected items via high street stores including hmv apple premium resellers and selfridges & co. citation needed it sells some items as pre customised units . these include apple ipods and ipads as well as mobile phones and video game consoles . a service is also available by which customers can choose designs and materials from pre set schemes or design their own . laser engraving is also offered . contents 1 locality 2 celebrity customisation 3 in the media 4 references 5 external links locality edit the firm operates internationally using a franchising model of business 1 with franchises in africa russia cyprus the channel islands and turkey . celebrity customisation edit goldgenie has created a number of customised items for celebrities of its own accord and gifted these to the celebrities as a marketing ploy 2 3 4 the firm also supplies the uk reality tv show the x factor with competition prizes . 5 in the media edit the brand has been featured in print media in part due to its appearance on dragon s den and the partial gold plating of neasden temple . recently goldgenie bike was on different newspapers all over the world . http www.dailymail.co.uk news article 2872721 gold plated racing bike sold goldgenie costs ferrari set staggering 250 000.html http www.techtimes.com articles 21796 20141209 this 24 carat gold plated goldgenie bike sells for 390 000 forget ferrari.htm http www.independent.co.uk news uk home news happiness at any price what christmas gift would you buy for the millionaire in your life 9923361.html references edit http www.goldgenie.com goldgenie business opportunity.php lamps meltdown . the sun . london . 30 july 2010 . http www.pocket lint.com news 21925 elton john blinged charity ipods http www.ubergizmo.com 2010 04 goldgenie usain bolt limited edition signature gold ipod touch http midastouch.goldgenie.com tag x factor finale external links edit official website retrieved from https en.wikipedia.org w index.php title goldgenie & oldid 707365486 categories metal platingcompanies based in londoncompanies established in 1995online companiesprivately held companies of the united kingdomhidden categories articles needing additional references from february 2015all articles needing additional referencesuse british english from september 2011all articles with unsourced statementsarticles with unsourced statements from april 2013use dmy dates from september 2011 navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 28 february 2016 at 12 37 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view