production company founded 2006 headquarters sweden key people christopher sandberg ceo creative director founder staffan jonsson managing director martin ericsson senior designer mike pohjola founder website www.thecompanyp.com the company p is a swedish production company that creates participant based pervasive and transmedia entertainment . the company p is known for its emmy award winning production the truth about marika and emmy award nominee the conspiracy for good . marika is known as the first fully immersive tv tie in . contents 1 television and transmedia credits 2 dollplay 3 awards and recognition 4 references 5 external links television and transmedia credits edit the truth about marika 2007 dollplay 2009 the conspiracy for good 2011 dollplay edit on feb. 9 2009 fox launched dollplay a participation drama centered on dollhouse . as an interactive webisodes and forum dollplay is more content to the canons of the show as well as a viral marketing campaign . the campaign asked users on the fox dollhouse website to save hazel hazel is a character trapped inside the dollhouse in real time . the campaign is called dollplay according to the official fox press release . dollplay is created by the company p a radical production outfit from sweden . 1 five videos released in a four hour span show hazel entering a room turning on the light and messing with a computer . that s when the room locks her in and it starts to move . she approaches the camera and yells for help and the transmission cuts off . 2 on feb. 12 2009 fox opened the website up to further exploration and interaction with the main character is now possible via webcam . it is not yet clear how the character in the viral marketing campaign relates to the tv show dollhouse but both deal with science fiction and mind control . 3 on feb. 28 2009 the dollplay alternate reality game ended with players saving the fictional hazel . after hazel is saved she tells people that there are dollhouses all over the world that imprint them and change them ; these include schools parents religion and government . she essentially tells people to think for themselves and then leaves the container she is trapped in and the game ends . 4 awards and recognition edit in 2007 the company p together with swedish television created the truth about marika that won an international interactive emmy award for best interactive tv service in april 2008 . 5 in 2011 the conspiracy for good was nominated for an international digital emmy award in the category digital program fiction . in 2011 the project also won the banff world media awards for best cross platform and best in interactive . the conspiracy for good was also a south by southwest award finalist and webby award honoree . 6 references edit dollhouse mystery . fox43.com . 2009 02 14 . retrieved 2009 02 14 . new fox dollhouse viral campaign asks us to save hazel . activedollhouse.com . 2009 02 11 . retrieved 2009 02 11 . fox expands dollhouse viral marketing campaign encourages interaction . activedollhouse.com . 2009 02 12 . retrieved 2009 02 13 . save hazel saved . dollhouse arg comes to close . activedollhouse.com . 2009 02 28 . retrieved 2009 03 02 . scandinavia leads international interactive emmy awards at miptv . international academy of television arts and sciences . 2008 04 08 . retrieved 2008 07 10 . conspiracy for good . retrieved 2013 08 13 . external links edit the company p official site retrieved from https en.wikipedia.org w index.php title the company p & oldid 647240267 categories television production companies navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 15 february 2015 at 12 54 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view