quiksilver founded june 1994 headquarters huntington beach california united states key people ken block damon way danny way colin mckay rob dyrdek products footwear apparel snowboards parent quiksilver website www.dcshoes.com a pair of dc shoes dc shoes is an american company that specializes in footwear for action sports including skateboarding and snowboarding . the company also manufactures apparel bags accessories hats shirts and posters . 1 contents 1 history 2 skateboarding team 2.1 global professionals 2.2 former 2.3 global amateurs 2.4 regional teams 3 snow team 3.1 global professionals 3.2 former 4 moto team 4.1 professional 4.2 former 4.3 amateur 4.4 national professionals 5 auto team 6 surf team 6.1 current 6.2 former 7 past teams 7.1 bmx 8 see also 9 references 10 external links history edit the company was founded in june 1993 by damon way and ken block 2 it was originally based in carlsbad california but is now based in huntington beach california united states . 3 dc originally stood for droors clothing but since the sale of droors clothing which is now defunct dc no longer has ties to droors and is simply dc shoes inc. 2 on march 8 2004 dc shoes was acquired by quiksilver in an us 87 million transaction . 4 5 in 2010 dc shoes moved from vista california to quiksilver s headquarters in huntington beach . 6 a video entitled skateboarding is forever was released online in 2010 and featured parts from the amateur dc skateboard team at the time marquise henry matt miller wes kremer evan smith and greg myers . apart from myers and henry all of the skateboarders from the video remain sponsored by the company in 2013 and have since attained professional status myers was arrested following a carjacking incident in october 2012 7 . 8 9 in 2011 the brand underwent a rejuvenation process that included the design of a new flag logo . 10 as part of this process new skateboard team announcements were progressively made and a series of advertisements under the direction of new team member steve berra were released online . 11 the other new team announcements were mikey taylor mike mo capaldi nyjah huston chris cole and davis torgerson . 12 13 felipe gustavo was introduced at a later stage . 8 14 a further progression of the brand relaunch was the rediscover campaign that commenced in december 2011 following the addition of capaldi and huston to the skateboard team . the campaign is entitled rediscover dc and the launch signified the first time that the entire dc team had been brought together in nearly a decade . 12 13 15 the first individual installment of the campaign was entitled rediscover technology and featured chris cole s signature shoe . 16 the subsequent instalments are as follows rediscover the road mike mo march 2012 17 rediscover oz team march 2012 18 rediscover dreams danny way april 2012 19 rediscover opportunity matt miller may 2012 20 rediscover heritage josh kalis june 2012 21 rediscover mikey taylor mikey taylor july 2012 22 rediscover home felipe gustavo september 2012 14 rediscover youth dc youth division october 2012 23 following the brand relaunch taylor was the first new team member to release a signature model as well as a corresponding full video part 22 both of which were launched in july 2012 . 24 as of august 2012 the dc company had entered the women s market and the women s fall 12 collection consisted of footwear apparel accessories soft goods and accessories . 25 in the first half of 2013 the promotion of new team members continued as capaldi mike mo s 26 27 kremer wes kremer pro 9 28 and huston released signature shoe models . on the final night of may 2013 a launch event was held at the roosevelt hotel in los angeles california u.s. for the first signature model skate shoe of huston s career with pete rock in the role of dj . the model is named the nyjah huston signature shoe and the promotional advertisement features huston executing a trick at set of stairs at hollywood high school in los angeles u.s. 29 cyril jackson accompanied by the baker council s shoe model was introduced as a new amateur team member in mid august 2013 . 30 miller s first professional shoe model with the brand was announced on october 6 2014 . titled the matt miller s the shoe was released after miller had been sponsored by dc shoes for six years . 31 the company s skate team embarked on the defy convention asia tour at the start of november 2014 . 32 tristan funkhouser and bobby de keyzer were added to the global skateboarding team amateur squad on december 19 2014 through the release of a youtube welcome video that is just under 10 minutes in duration . the company described both additions as unique in the promotional blurb for the defunkt video . 33 skateboarding team edit global professionals edit steve berra evan smith 8 andres salcedo chris cole cyril jackson colin mckay josh kalis mikey taylor mike mo capaldi matt miller felipe gustavo wes kremer 9 danny way tom schaar davis torgerson 34 madars apse former edit rob dyrdek ryan gallant mike carroll anthony van engelen stevie williams pj ladd rick howard keith hufnagel moses itkonen rudy johnson scott johnson caine gayle carl shipman nyjah huston global amateurs edit jagger eaton tristan funkhouser zerish hebron bobby de keyzer 30 arell peredas 30 cedryk catalon 30 33 34 regional teams edit similar to other larger brands such as nike inc. 35 36 and adidas 37 38 39 dc sponsors regional teams in addition to its global team . initially national teams such as the dc shoes china team 40 dc shoes spain team 41 42 dc shoes norway 43 and dc shoes australia were formed 44 45 46 but in 2013 the various skate teams seem to have been merged and united under regional titles . however as of july 2013 47 dc shoes canada has not been officially disbanded and the team consists of morgan smith josh clark sascha daley micky papa paul trep will marshall mitch barrette bobby dekyzer and chad dickson . 48 additionally as of september 2013 a uk national team exists and consists of conhuir lynn dave snaddon sean smith dylan hughes and nicky howells . 49 as of september 2013 the dc shoes europe team consists of madars apse josef skott jatta thaynan costa michael sommer javier paredes bruno aballay antony lopez ruben garcia and manuel margreiter . 50 51 in late 2012 an asia pacific dc apac team superseded the australian team and will presumably incorporate skateboarders from the chinese team such as taiwan pro adee lu as well as other parts of the asia pacific region . tommy fynn was introduced as the first member of dc s apac skate team 52 followed by fellow australian jake hayes whose welcome video part was published on the internet in april 2013 . 53 as of november 1 2014 the regional teams were no longer listed on the company s websites . snow team edit global professionals edit devun walsh torstein horgmo iikka backstrom dario the cousin pelo lauri heiskari travis rice ryan tiene 54 former edit bjorn leines todd richards snowboarder nate cole j.p. walker gabe crane moto team edit professional edit thomas pag s ryan villopoto travis pastrana jeremy mcgrath robbie maddison nate adams andre villa trey canard kyle regal pj larsen adam cianciarulo jeffrey herlings 55 james stewart former edit ricky carmichael jeff emig mike cinqmars ryan hughes amateur edit carson mumford chase bell 55 national professionals edit tyler bereman chris plouffe mitch alcorn 55 auto team edit travis pastrana ken block surf team edit on june 15 2016 dc shoes introduced their new global surf team marking the return of the dc shoes surfing platform since 2003 . current edit bruce irons ezekiel lau kanoa igrashi leonardo fioravanti former edit shane dorain andy irons past teams edit bmx edit chad kagy allen cooke bmx dave mirra robbie miranda broc raiford chris doyle colin winkelmann jerry bagley dylan stark edwin de la rosa alfredo mancuso neal wood rob wise anthony napolitan mike hucker clark corey bohan jeremiah smith stevie churchill kelly bolton biz brett banasiewicz robbie morales see also edit plan b skateboards references edit dc 2012 . shop . dc . dc shoes inc. retrieved 20 august 2012 . a b about us . dc shoes . dc shoes inc. 2013 . retrieved 14 july 2014 . fast company 12 june 2003 . putting your best foot forward . fast company . mansueto ventures llc . retrieved 18 august 2012 . quiksilver form 8 k current report filing date mar 10 2004 . secdatabase.com . retrieved apr 1 2013 . conor dougherty 9 march 2004 . dc shoes oks 87 000 000 offer from quiksilver . the union tribune . retrieved 18 august 2012 . hamanaka kari june 6 2011 . big apparel makers post 5 % increase in local jobs . orange county business journal . 34 23 31 . tws 29 october 2012 . greg myers carjacking arrest . transworld skateboarding . bonnier corporation . retrieved 10 april 2013 . a b c masa 22 march 2013 . dc shoes the evan smith experience video . freshness . complex media . retrieved 23 march 2013 . a b c tws 8 april 2013 . yes on wes legalize the wes kremer pro . transworld skateboarding . bonnier corporation . retrieved 10 april 2013 . templeton elliot 6 may 2011 . new dc skate logo . the skateboard mag . strictly skateboarding . retrieved 21 september 2012 . commercials . michael poore . michael poore . 2011 . retrieved 21 september 2012 . a b dcshoesfilm 31 december 2011 . dc shoes rediscover dc team 2012 . youtube . google inc. retrieved 24 september 2012 . a b editor 2 january 2012 . dc launches new year with new skate team . bnqt.com . bnqt media group usa today sports . retrieved 10 april 2013 . a b dcshoesfilm 17 september 2012 . dc shoes rediscover home felipe gustavo part 1 video upload . yoitube . google inc. retrieved 29 october 2012 . amy sciarretto 3 january 2012 . dc shoes launches rediscover dc campaign . artist direct . rogue digital llc . retrieved 29 october 2012 . dcshoesfilm 6 february 2012 . dc shoes rediscover technology chris cole lite s video upload . youtube . google inc. retrieved 29 october 2012 . dcshoesfilm 5 march 2012 . dc shoes rediscover the road mike mo video upload . youtube . google inc. retrieved 29 october 2012 . dcshoesfilm 12 march 2012 . dc shoes rediscover oz ozsome demo edit video upload . youtube . google inc. retrieved 29 october 2012 . dcshoesfilm 11 april 2012 . dc shoes rediscover dreams danny way video upload . youtube . google inc. retrieved 29 october 2012 . dcshoesfilm 7 may 2012 . dc shoes rediscover opportunity matt miller video upload . youtube . google inc. retrieved 29 october 2012 . dcshoesfilm 8 june 2012 . dc shoes rediscover heritage centric s kalis video upload . youtube . google inc. retrieved 29 october 2012 . a b dcshoesfilm 22 july 2012 . dc shoes rediscover mikey taylor video upload . youtube . google inc. retrieved 29 october 2012 . dcshoesfilm 15 october 2012 . dc shoes rediscover youth video upload . youtube . google inc. retrieved 29 october 2012 . aaron smith 23 july 2012 . dc shoes rediscover mikey taylor . skateboarder magazine . grindmedia llc . retrieved 10 april 2013 . dc 2012 . women s . dc . dc shoes inc. retrieved 20 august 2012 . david read 15 january 2013 . dc shoes mike mo signature shoe . manual magazine . first floor publishing ltd. retrieved 10 april 2013 . dc