an advertisement . please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view . september 2013 learn how and when to remove this template message zevia type llc industry carbonated soft drinks headquarters los angeles california u.s. area served worldwide website www.zevia.com zevia is a los angeles based company 1 that produces zero calorie soft drinks sweetened with stevia 2 and erythritol . 3 zevia was founded by derek newman jessica newman and ian eisenberg . 4 donald thrasher was the company s initial chief operating officer . 5 zevia llc was originally drinkzevia llc which was based on a merger with thrasher beverage corporation . 6 contents 1 company history 2 ingredients and brand portfolio 3 references 4 external links company history edit zevia was launched in 2007 as an alternative soft drink for those who want to avoid both added sugars and artificial sweeteners . 7 prior to 2009 zevia was considered a carbonated stevia supplement as the u.s. food and drug administration fda had not yet granted stevia approved status as a food additive . in 2009 once fda gras generally recognized as safe status was given zevia became classified and marketed as a soda . 4 the product also contains no net carbohydrates and no fats . 8 by the end of 2008 acnielsen recorded that zevia was the fastest growing natural product in the united states in terms of sales . 9 the company s 2008 revenue was 925 000 10 and the product was available in 850 stores . 11 in 2010 zevia reported a 300 % increase in same store sales over 2009 . 12 the current ceo of zevia is paddy spence who bought zevia in 2010 and became both ceo and chairman . 2 13 14 15 in july 2012 zevia ran billboard ads in support of new york city s soda ban 16 and spence appeared on cnbc to promote healthier soda alternatives . 17 in may 2012 the product was the best selling soda in whole foods . 2 by july 2013 it was the number 17 zero calorie or low calorie soda in mainstream grocery stores making it the only independent brand in the top 20 . by the end of 2013 overall sales were over 60 million and it was the 14th best selling diet soda . 18 19 as of 2014 update the firm s product is available in more than 16 000 stores in the united states including whole foods target kroger safeway sprouts and other grocery and natural food stores . 20 21 22 2 7 23 zevia is also sold in canada australia europe 24 and latin america needs update 25 in late 2013 the firm replaced their previous all stevia and erythritol sweetener with a mix of stevia extract monk fruit extract and erythritol a blend that they call sweetsmart . 26 27 as of 2014 update the company produces fifteen different flavors including cola cherry cola dr. zevia ginger ale lemon lime twist grape black cherry cream soda orange strawberry and mountain zevia . 28 ingredients and brand portfolio edit zevia contains stevia provided by sweet green fields united states crops . 29 the soda comes in 15 flavors available in 12 ounce cans . 30 in april 2013 the company released six of their bestselling flavors in glass bottles including cola cherry cola cream soda ginger ale ginger root beer and grape . 31 references edit company overview of zevia llc . bloomberg businessweek . retrieved march 30 2012 . a b c d declining soda sales lead to search for holy grail . archived may 25 2012 at the wayback machine . bloomberg businessweek . reporter gigi stone . accessed april 24 2013 zevia september 2011 . zevia the sweet story of our soda . zevia . a b andrea james august 27 2008 . seattle based zevia selling all natural zero calorie drink . the seattle post intelligencer . retrieved march 30 2012 . http www.zevia.com history http kepler.sos.ca.gov a b soda no longer four letter word for diabetics thanks to culver city company . cbs los angeles . march 9 2012 . retrieved march 30 2012 . natasha turner 2011 . the supercharged hormone diet a 30 day accelerated plan to lose weight restore metabolism and feel younger longer . random house . p. 124 . jeff reynolds november 2008 . sunwin international customer zevia llc recognized as fastest growing natural product . retrieved march 30 2012 . bruce bill . zevia lands deal with whole foods . foodbev.com . apr. 29 2009 choi candace . cola holy grail great taste no calories no artificial sweetener . archived july 29 2013 at the wayback machine . the seattle times . july 26 2012 high end optimism . bevnet . sept. 2 2010 . accessed apr. 24 2013 zevia llc gets new owners . bevnet . september 28 2010 . retrieved march 30 2012 . spence paddy . how a startup can succeed in a mature category . archived april 7 2013 at the wayback machine . harvard business review blog . apr. 4 2013 tabaka marla . leave the nest to start your company 8 signs you re ready . inc. magazine . mar. 5 2012 fulton april . hold the ice rhetoric gets hot over new york s big soda ban . npr blog the salt . july 24 2012 zevia ceo fights for a sugar ban . cnbc . retrieved april 24 2013 . zevia says first major soda to use monk fruit . beverageworld . january 14 2014 klineman jeffrey . zevia set to unleash new sweetener mix . bevnet . dec. 18 2013 maria tabaka march 5 2012 . leave the nest to start your company 8 signs you re ready . inc. magazine . retrieved march 30 2012 . schussheim sarah . how zevia is staking its claim as fashion s favorite soda . elle magazine . july 15 2013 . zevia achieves record breaking quarter . bevnet . july 17 2013 watson elaine . diet soda in a funk not ours says zevia boss as he adds monk fruit to his zero cal menu zevia could be a 1bn brand . food navigator . jan. 9 2014 http www.thegrocer.co.uk buying and supplying categories soft drinks zevia brings stevia soft drinks to uk 231385 . article wilbanks carri . zevia offers healthier alternative to soda . examiner . august 26 2013 lopes marina . feature a sweet asian fruit tempts the troubled soft drink industry . reuters . december 22 2013 zevia reformulates soft drinks with new sweeteners . beverage industry . december 19 2013 dennis askew march 19 2012 . the coming of age of a new healthier sweetener otc stvf . smallcap network . retrieved march 30 2012 . sweet green fields press release . sweet green fields selected by zevia natural soda as exclusive stevia provider ; all stevia will be grown in u.s. march 28 2011 shee adelina . zero calorie zevia . 303 magazine . dec. 23 2012 rothman max . bevnet tv zevia launches glass bottles at expo west . mar. 15 2013 external links edit official website retrieved from https en.wikipedia.org w index.php title zevia & oldid 743513494 categories american soft drinksdiet drinksdrink companies of the united statescompanies based in los angelescompanies established in 2007hidden categories articles with wayback machine linksarticles with a promotional tone from september 2013all articles with a promotional tonearticles containing potentially dated statements 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