please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . march 2009 learn how and when to remove this template message denso corporation type public traded as tyo 6902 industry auto and truck parts founded december 16 1949 ; 66 years ago 1949 12 16 headquarters kariya aichi japan key people nobuaki katoh chairman koji kobayashi vice chairman koji arima president and ceo revenue us 43.1 billion 1 total assets us 43.76 billion 2 owner toyota 24.77 % 3 toyota industries 8.72 % website denso.com denso corporation kabushiki gaisha dens is a global automotive components manufacturer headquartered in the city of kariya aichi prefecture japan . 4 after becoming independent from toyota motors nippon denso co. ltd. nippon dens kabushiki gaisha was founded in 1949 . about 25 % of the company is owned by toyota motor . 5 despite being a part of toyota group of companies as of year ended march 2016 sales to toyota group accounts for less than 50 % of the total revenue 44 % of the revenue originate from other car manufacturers in japan germany u.s. and china . 6 currently denso ranks the fourth largest auto parts supplier . 7 as of 2013 denso corporation consisted of 184 subsidiaries 68 in japan 34 in the americas 34 in europe and 48 in asia oceania with a total of 132 276 employees . 8 the company is further escalating its global production structure by establishing manufacturing complexes in india mexico and indonesia in order to accommodate further global demand for their products . 9 in 2013 denso was listed at 242 on the fortune 500 list with a total revenue of 43.1 billion . 10 contents 1 name meaning 2 sales 3 motorsports 4 denso wave 5 denso international america 6 price fixing 7 see also 8 references 9 external links name meaning edit denso is of the japanese word den so originating from an abbreviation of the words den ki electric and so chi equipment . sales edit the company is known for developing and manufacturing various auto parts including but not limited to gasoline diesel engine components hybrid vehicle components climate control systems instrument clusters air bag systems pre crash radar systems and spark plugs . moreover denso also develops and manufactures non automotive components such as household heating equipments industrial robots and qr code . the denso industrial robot gained wide public attention in japan when it conducted a game of shogi japanese chess against professionals players . 11 12 in 2014 denso s global sales were distributed as follows thermal systems 30.4 % powertrain control systems 35.0 % electronic systems 15.3 % electric systems 9.4 % electric motors 7.0 % other automotive products 1.4 % industrial systems consumer products 1.1 % other non automotive products 0.4 % motorsports edit denso is conducting various motorsport activities around the world including the fia world endurance championship formula nippon and japan super gt 500 300 . toyota ts030 hybrid which use a denso kinetic energy recovery system which consists of motor generator unit mgu electric motor and inverter finished second in the 2013 24 hours of le mans . denso wave edit denso wave is a subsidiary that produces automatic identification products bar code readers and related products industrial robots and programmable logic controllers . they are noted for creating the two dimensional qr code are a member of the japan robot association and support the orin standard . denso international america edit denso international america is the american subsidiary of denso corporation . in 1970 denso corporation decided to expand overseas from kariya japan to north america . in march 1971 denso sales california inc. was founded in hawthorne california . the company was staffed with only 12 associates four of them were americans . the objective of denso sales california was to promote their air conditioner systems to be options in japanese made vehicles . in may 1975 denso corporation opened a sales division denso sales in southfield michigan . in september 1975 denso international america opened a service center in cedar falls iowa . this was opened due to an agricultural parts contract with john deere including starter motors and meters . denso international america employs over 17 000 people at 38 locations between north central and south america . at year end on march 31 2008 combined sales totaled 8.3 billion for all american locations . 13 14 price fixing edit on january 30 2012 the us justice department announced after two years of investigation that it had discovered part of a massive price fixing scheme in which denso and yazaki played a significant role . the conspiracy which fixed prices and allocated components to such car manufacturers as toyota and honda extended from michigan to japan where it was also under investigation . denso agreed to pay a fine of 78 million dollars . 15 see also edit companies portal ecocute co2 refrigerant based automobile air conditioner fc kariya references edit https www.denso.co.jp ja investors library settlement 2014 files presentation 2014 0425.pdf http www.forbes.com companies denso state of shareholders investors as of sep. 30 2013 . denso corporation . retrieved 2014 01 11 . global denso overview principal shareholders . global denso . retrieved 29 april 2016 . http www.denso.co.jp ja investors library settlement 2016 files presentation 2016 0428.pdf treece james b. apr 28 2016 . denso s fiscal year net falls 5.8 % ; aisin seiki s climbs 14 % . autonews . retrieved 29 april 2016 . global denso overview about denso denso corporation . globaldenso.com . retrieved 2012 03 25 . https www.denso.co.jp ja investors library settlement 2014 files presentation 2014 0425.pdf http money.cnn.com magazines fortune global500 2013 full list http www.nikkei.com article dgxzzo68154870s4a310c1000000 http www.youtube.com watch v rdb zv83pru about us overview denso international america inc . densocorp na.com . retrieved 2012 03 25 . proud past strong future a history of denso s first 50 years pg . 112 115 associated press u.s. fines japanese auto parts suppliers 470 million japan times 1 february 2012 p. 1 . external links edit wikimedia commons has media related to denso . japanese denso corporation japan english denso global company history books shashi . shashi interest group . april 2016 . wiki collection of bibliographic works on denso v t e automotive industry in japan automotive industry economy of japan transport in japan companies vehicle producers asl daihatsu duesen bayern fuji heavy industries blitzen subaru honda acura isuzu kawasaki kawasaki motorcycle & engine mazda amati autozam fini eunos m2 xedos mitsubishi fuso mitsubishi group mitsubishi heavy industries mitsubishi motors mitsuoka nissan datsun infiniti prince tama nissan shatai otomo suzuki hope toyota scion lexus hino ud trucks will yamaha active factories toyota factories defunct factories components aisin seiki bridgestone calsonic kansei clarion denso fujitsu ten gs yuasa hitachi hks ihi corporation jatco jecs jtekt kawasaki kayaba industry mabuchi motor mikuni mitsuba corporation ngk nhk spring nidec nsk ntn corporation sumitomo riko sumitomo rubber industries takata corporation tokico toyo tire & rubber company toyota boshoku tsubakimoto chain yazaki yokohama rubber company zexel motorsport and tuners 5zigen a pexi autech blitz car make t & e dome enkei greddy hks impul jun auto kojima mazdaspeed mine s mugen motorsports nismo rauh welt begriff rays engineering re amemiya rs watanabe sard spoon sports subaru tecnica international tanabe speed star racing tein toda racing tomei tommykaira top secret tom s toyota racing development veilside wald international wedssport yashio factory services autobacs seven tokyo trading related topics japan automobile manufacturers association tokyo motor show tokyo auto salon used vehicle exporting j ncap national highway expressways category portal note defunct companies and marques above are shown in italics v t e electronics industry in japan companies current alaxala networks alinco alps alpine anritsu aor audio technica brother canon casio citizen watch cosina d & m holdings denon marantz daikin dainippon screen denso dnp eiki eizo elpida esp guitars fanuc fostex fuji electric fujifilm fuji xerox fujitsu fujitsu ten funai furuno futaba hamamatsu photonics hirose electric hitachi clarion hitachi maxell hoya ibanez icom ikegami tsushinki i o data iwatsu japan display jeol jrc jr propo jvc kenwood jvc kenwood kawai keyence kiramek konica minolta ko propo korg kyocera luxman mabuchi motor mamiya maspro melco minebea mitsubishi electric mitsumi electric murata manufacturing mutoh nakamichi nec nec casio mobile communications nichia nichicon nidec nidec copal corporation nikon nintendo nitto denko oki olympus omron onkyo orion electric panasonic pioneer pixela renesas electronics ricoh pentax rohm roland rubycon sansui sanwa electronic sega sammy sega seiko group pulsar seiko seiko epson seiko instruments sharp shimadzu sigma sony sony interactive entertainment snk playmore star micronics stax sumitomo electric taiyo yuden tamron tdk teac tiger tokyo electron topcon toshiba uniden wacom yaesu yagi uda yamaha yaskawa zojirushi zoom zuken defunct aiwa akai bronica chinon contax konica minolta national norita okaya optical sanyo other electronic industries association of japan incj japan electronic industries development association japan electronics and information technology industries association category v t e topix 100 companies of japan core 30 7 & i astellas canon denso fanuc hitachi honda jr central jr east jt kddi mitsubishi corporation mitsubishi estate mitsui & co. mitsui fudosan mizuho mufg murata nissan nomura ntt ntt docomo panasonic shin etsu softbank sony sumitomo mitsui financial takeda tokio marine toyota large 70 on ajinomoto ana asahi breweries asahi kasei bank of yokohama bridgestone chubu electric power dai ichi life daiichi sankyo daikin daito trust construction daiwa house daiwa securities eisai fast retailing fujifilm fuji heavy industries fujitsu hoya inpex isuzu itochu japan airlines jr west jfe jx kao kepco keyence kirin komatsu kubota kyocera marubeni mazda mitsubishi chemical mitsubishi electric mitsubishi heavy industries ms & ad nidec nintendo nitto denko nssmc ono pharmaceutical oriental land orix osaka gas otsuka pharmaceutical rakuten resona secom sekisui house shionogi shiseido smc sompo holdings sumitomo corporation sumitomo electric sumitomo metal mining sumitomo mitsui trust sumitomo realty suzuki t & d holdings tokyo electron tokyo gas toray toshiba unicharm yamato transport v t e nikkei 225 companies of japan 7 & i advantest on agc ajinomoto alps ana amada aozora bank asahi breweries asahi kasei astellas bridgestone canon casio chiba bank chiyoda chuden chugai citizen comsys concordia financial credit saison dai ichi life daiichi sankyo daikin dainippon screen dainippon sumitomo pharma daiwa house daiwa securities denka denso dentsu dnp dowa ebara eisai fanuc fast retailing fuji electric fuji heavy industries fujifilm fujikura fujitsu fukuoka financial furukawa co. ltd. furukawa electric gs yuasa heiwa real estate hino hitachi hitachi construction machinery hitz hokuetsu paper honda ihi inpex isetan mitsukoshi isuzu itochu jfe j. front retailing jgc jr central jr east jr west jsw jt jtekt jx kajima kepco kao kawasaki kddi keio keisei kikkoman kirin k line kobelco komatsu konami konica minolta kubota kuraray kyocera kyowa hakko kirin marubeni maruha nichiro marui matsui securities mazda meidensha meiji holdings mes minebea mitsubishi chemical mitsubishi corporation mitsubishi electric mitsubishi estate mitsubishi heavy industries mitsubishi logistics mitsubishi materials mitsubishi motors mitsui & co. mitsui chemicals mitsui fudosan mitsui kinzoku mitsumi electric mizuho mol ms & ad mufg nec neg ngk nichirei nikon nippon express nippon kayaku nippon light metal nippon ham nippon paper industries nippon soda nippon suisan nissan nissan chemical nisshin seifun nisshin steel nisshinbo nittobo nitto denko sompo japan nipponkoa holdings nomura nsg nsk nssmc ntn ntt ntt data ntt docomo nyk obayashi odakyu oji holdings corporation oki okuma olympus osaka gas pacific metals panasonic pioneer resona ricoh sapporo holdings secom sekisui house sharp shimz shin etsu shinsei bank shionogi shiseido shizuoka bank showa denko showa shell sky perfect jsat softbank sojitz sony sony financial sumco sumitomo chemical sumitomo corporation sumitomo electric sumitomo heavy industries sumitomo metal mining sumitomo mitsui financial sumitomo mitsui trust sumitomo osaka cement sumitomo realty suzuki t & d taiheiyo cement taisei taiyo yuden takara takashimaya takeda tdk teijin tepco terumo tobu toho toho zinc tokai carbon tokuyama