private industry denim founded 1990 headquarters vernon california united states key people carlos alberini ceo products denim sportswear outerwear t shirts active wear parent leonard green & partners 1 website luckybrand.com button on the fly of a pair of hendrix lucky brand jeans . previous logo lucky brand jeans is an american denim company founded in vernon california united states in 1990 by gene montesano and barry perlman . lucky also produces sportswear outerwear t shirts and active wear . lucky brand products are available through the 150 company owned stores in the u.s. and puerto rico and three company owned stores in europe . the denim products can also be bought in canada the united arab emirates as well as in australia in david jones department stores . in the u.s. lucky is also sold at major department store chains including bloomingdale s macy s lord & taylor nordstrom belk and dillard s as well as at smaller specialty chains like buckle . in 2005 the company expanded its line to include clothing for infants through age 10 . in 2006 the company opened lucky brand jeans kid stores which exclusively sell their children s clothing . in december 2013 leonard green & partners acquired lucky brand jeans for 225 million from fifth & pacific companies . 1 contents 1 operations 2 history and design 3 lucky foundation 4 product 4.1 style of jeans for women 4.2 style of jeans for men 5 notes 6 references operations edit as of december 2013 update carlos alberini was named as ceo and was assigned to take the post on january 31 2014 . 2 david demattei was the former ceo . 2 david chiovetti is the senior vp . matthew fior is the chief creative officer . 2 history and design edit lucky brand jeans store on newbury street in boston in the 1970s 21 year old gene montesano and 17 year old barry perlman opened a florida jeans shop called four way street . during the evenings we d head out to the local laundromat with our pockets full of coins and some bleach . a few hours later we had a stack of great washed jeans one of a kind and 100 % authentic 3 this is where the foundation that would become lucky brand jeans was started . in 1978 gene moved to enter into the los angeles fashion industry . with partner michael caruso he started bongo and ran the brand for 15 years . after leaving bongo gene teamed up with his old business partner barry perlman in 1990 to launch lucky brand . 3 gene & barry created a brand that is known for the attention to detail put into each pair of jeans . this along with the stitching of lucky you on the fly accomplishes the goal that gene & barry set out to do ; to create a product of good quality & good humor . 4 lucky foundation edit the lucky brand foundation was first launched in 1996 which was initially established with a goal to help children . since the launch the foundation has raised over 8 million through fund raising events . such events have featured rock performers such as jackson browne joe cocker b.b. king and bonnie raitt . another way the foundation has been consistently successful at accomplishing their set goal is through the annual black tie & blue jeans gala which has a record of raising approximately 6 million for numerous children s charities including smile train camp sundown island dolphin care shane s inspiration and the bridge school . 3 with the celebration of the 40th anniversary of the summer of love and the beatles sgt. pepper s album lucky foundation was able to raise more than 700 000 . 5 product edit all of the products sold by lucky as well as their stores decoration reflected a bohemian style . denim is the major selling point of the company making up about 60 % of business . all lucky brand jeans have two four leaf clovers with the phrase lucky you stitched onto the outside of the fly shield . this has become a trademark of their denim line which is made up of a wide variety of fits and a wide variety of washing . prior to 2010 most lucky products were manufactured in the usa . they are currently made in indonesia china peru chile vietnam mexico sri lanka and haiti . all usa manufactured lucky jeans manufactured in the united states are all hand made in los angeles and all the detailing is done by hand except for the actual washing process . in the summer of 2013 lucky re introduced made in america mia jeans . the denim called cone denim originates from the white oak mill in north carolina . the jeans are then hand stitched in los angeles . almost every style of women s and men s jeans has an mia counterpart . style of jeans for women edit hayden skinny boot charlie super skinny skinny straight baby boot lola skinny boot lolita skinny boot capri brooke skinny straight boot flare crop sofia skinny straight boot the sweet jean straight boot classic rider select stores dylan boyfriend sienna cigarette tomboy before 2015 olivia skinny easy rider and lil maggie available online only . style of jeans for men edit rebel super skinny 76 slouchy skinny 1 authentic skinny 10 authentic skinny outlet exclusive 121 heritage slim 221 original straight formerly slim straight 221 original boot formerly slim bootleg 410 athletic fit 361 363 vintage straight 181 481 relaxed straight notes edit a b young vicki m. 10 december 2013 . fifth & pacific has sold lucky brand for 225m . wwd . retrieved 10 december 2013 . a b c clark evan 13 december 2013 . carlos alberini named lucky brand ceo . wwd . retrieved 13 december 2013 . a b c about lucky the story & history of lucky brand jeans . retrieved 3 march 2011 . gene & barry . retrieved 3 march 2011 . mcgrady vanessa . a lucky pair pdf . retrieved 3 march 2011 . references edit about lucky the story & history of lucky brand jeans . n.d. . retrieved from http www.luckybrand.com about lucky aboutlucky default pg.html gene and barry . n.d. . retrieved from http www.luckybrand.com gene and barry geneandbarry default pg.html mcgrady v. 2008 . a lucky pair . catalyst retrieved from http www.cedars sinai.edu giving documents luckybrand catalyst summer08 68545.pdf official website retrieved from https en.wikipedia.org w index.php title lucky brand jeans & oldid 732850674 categories clothing brands of the united statesjeanscompanies based in los angeles county californializ claiborne subsidiariesvernon californiaclothing companies established in 19901990 establishments in california1990s fashion2000s fashion2010s fashionhidden categories pages using infobox company with unsupported parametersarticles containing potentially dated statements from december 2013all articles containing potentially dated statements navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 3 august 2016 at 17 24 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view