issues . please help improve it or discuss these issues on the talk page . learn how and when to remove these template messages this article needs additional citations for verification . please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . august 2015 learn how and when to remove this template message this article possibly contains original research . please improve it by verifying the claims made and adding inline citations . statements consisting only of original research should be removed . december 2008 learn how and when to remove this template message learn how and when to remove this template message swansea bay radio broadcast area swansea eastern carmarthernshire neath port talbot bridgend frequency 102.1 mhz and dab 12c first air date 5 november 2006 format hits audience share 1.4 % december 2015 rajar transmitter coordinates 51 37 45 n 3 55 13 w 51.6292 n 3.9202 w 51.6292 ; 3.9202 coordinates 51 37 45 n 3 55 13 w 51.6292 n 3.9202 w 51.6292 ; 3.9202 owner nation broadcasting website swanseabayradio.wales swansea bay radio is a british independent local radio station serving the swansea neath port talbot and east carmarthenshire areas of south wales . it is owned and operated by nation broadcasting and broadcasts on 102.1 fm and dab from studios near the st hilary transmitter in the vale of glamorgan . the station plays chart music from the 1980s to the present day alongside local news travel and community information . contents 1 history 2 programming 2.1 news 3 references 4 external links history edit swansea bay radio originally launched on 5 november 2006 from studios in neath with a soft adult contemporary and easy listening music format before switching to playing only 1980s music in march 2012 . the station was rebranded as nation 80s on 1 june 2012 and on 16 january 2013 rebranded again as nation hits . on 1 march 2016 the station reverted to its original name of swansea bay radio . 1 programming edit the majority of swansea bay radio s output is produced and broadcast from nation broadcasting s st hilary studios . all programming and presenters including music is shared with sister bridgend station bridge fm . 2 split transmission is used to allow the two stations to broadcast local content relevant to their area . presenter led shows air from 6am 10pm on weekdays 8am 6pm on saturdays and 8am 7pm on sundays . the station s main presenters are lee jukes weekday breakfast saturday mornings mark powell weekday drivetime and mike jordan weekday evenings . swansea bay radio also airs a rugby magazine show rugby nation presented by sean holley on wednesday evenings networked with other nation owned stations . the vodafone big top 40 is produced by global radio at its capital studios in london for broadcast on 145 commercial radio stations in the uk every sunday afternoon . news edit local news bulletins air hourly from 6am 6pm on weekdays and 8am 12pm at weekends with headlines on the half hour during weekday breakfast and drivetime . as of june 2016 the station s news bulletins are provided by independent company radio newshub in leeds . 3 references edit swansea bay radio returns to south wales . radiotoday . 23 february 2016 . retrieved 16 march 2016 . bridge fm public file nation broadcasting signs deal with radio newshub radiotoday 3 june 2016 external links edit official website swansea bay radio on facebook swansea bay radio on twitter v t e nation broadcasting radio 106.3 bridge fm nation radio 97.1 radio carmarthenshire 102.5 radio pembrokeshire radio ceredigion 97.5 scarlet fm swansea bay radio v t e radio in the city and county of swansea local radio analogue 96.4 fm & dab the wave contemporary 1170 mw & dab swansea sound oldies swansea bay radio adult contemporary xtreme radio am student radio radio city 1386am the abm university health boards radio service hospital radio variety 106.5 fm radio tircoed community variety v t e radio in wales bbc cymru wales national stations bbc radio cymru bbc radio wales regional commercial stations gold heart north wales heart wales kiss 101 nation radio local commercial stations 96.4 the wave 102.5 radio pembrokeshire 106.3 bridge fm 97.5 scarlet fm capital cymru capital north west and wales capital south wales swansea bay radio radio carmarthenshire radio ceredigion smooth wales sunshine radio swansea sound community charity & non profit stations brfm bro radio calon fm gtfm m n fm point fm radio cardiff radio city 1386am radio tircoed tudno fm student stations bay radio aberystwyth radio noize storm fm tequila radio xpress radio xtreme radio defunct local stations radio hafren heart cheshire and north east wales heart north wales coast radio maldwyn valleys radio xs welsh dab multiplexes cardiff and newport mid and west wales north wales severn estuary swansea sw wales uk national bbc services bbc radio 1 bbc radio 2 bbc radio 3 bbc radio 4 bbc radio 5 live uk national commercial services absolute radio classic fm talksport uk national dab multiplexes bbc national dab digital one retrieved from https en.wikipedia.org w index.php title swansea bay radio & oldid 742539427 categories radio stations in walesmedia and culture in swanseamedia and culture in neath port talbotradio stations established in 2006hidden categories articles needing additional references from august 2015all articles needing additional referencesarticles that may contain original research from december 2008all articles that may contain original researchcoordinates on wikidata navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial 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