processing founded battle creek michigan u.s. 1895 1895 headquarters st. louis missouri key people c. w. post founder products breakfast cereals and granola parent post holdings slogan post website postfoods.com post cereals previously postum cereals is an american consumer cereal brand that includes honey bunches of oats pebbles great grains post shredded wheat post raisin bran grape nuts honeycomb frosted mini spooners golden puffs oh s cinnamon toasters fruity dyno bites cocoa dyno bites berry colossal crunch and malt o meal hot wheat cereal . contents 1 history 2 post foods cereal brands present cereals 3 post foods discontinued cereals 4 see also 5 references history edit post was founded by c. w. post in 1895 with the first postum a cereal beverage developed by post in battle creek michigan . post was a patient at the battle creek sanitarium and was inspired by the diet there to start his food company . the first cereal grape nuts was developed in 1897 followed by elijah s manna in 1904 which was renamed post toasties in 1908 . 1 in 1907 collier s weekly published an article questioning the claim made in advertisements for grape nuts that it could cure appendicitis . c. w. post responded with advertisements questioning the mental capacity of the article s author and collier s weekly sued for libel . the case was heard in 1910 and post was fined 50 000 . the decision was overturned on appeal but advertisements for postum products stopped making such claims . 2 the postum cereals company after acquiring jell o gelatin in 1925 baker s chocolate in 1927 maxwell house coffee in 1928 and other food brands changed its name to general foods corporation in 1929 . by far the most important acquisition of 1929 was of the frozen food company owned by clarence birdseye called general foods company . chairman e. f. hutton changed the name to general foods corporation after the acquisition of birdseye and eventually moved the corporate headquarters to park avenue in new york city . general foods was acquired by philip morris companies in 1985 . in 1989 philip morris merged general foods with kraft foods which it had acquired in 1987 to form the kraft general foods division . the cereal brands of nabisco were acquired in 1993 . in 1995 kraft general foods was reorganized and renamed kraft foods . on november 15 2007 kraft announced it would spin off post cereals and merge that business with ralcorp holdings . 3 that merger was completed august 4 2008 . 4 the official name of the company became post foods llc . in july 2011 ralcorp announced plans to spin off post foods into a separate company . about a quarter of ralcorp s sales in 2010 were generated by its post foods unit . 5 the spinoff was completed with an ipo for post holdings inc. on february 7 2012 . 6 post foods cereal brands present cereals edit 100 % bran currently only available in canada alpha bits bran flakes cocoa pebbles fruity pebbles fruity pebbles xtreme golden crisp good morenings waffle crunch a variation of waffle crisp grape nuts grape nuts fit grape nuts flakes great grains banana nut crunch great grains cranberry almond crunch great grains crunchy pecans great grains digestive blends berry medley great grains digestive blends vanilla great grains protein blend cinnamon hazelnut great grains protein blend honey oats & seeds great grains raisins dates & pecans honey bunches of oats honey roasted honey bunches of oats raisin medley honey bunches of oats with almonds honey bunches of oats with cinnamon bunches honey bunches of oats with real strawberries honey bunches of oats with vanilla bunches honey bunches of oats with pecan bunches honey bunches of oats fruit blends banana blueberry honey bunches of oats fruit blends peach raspberry honey bunches of oats greek honey crunch honey bunches of oats greek mixed berry honey bunches of oats tropical blends mango coconut honey bunches of oats granola honey roasted honey bunches of oats granola raspberry honey bunches of oats granola cinnamon honey bunches of oats granola protein chocolate honey bunches of oats morning energy chocolatey almond crunch honey bunches of oats morning energy cinnamon crunch honeycomb mini cinnamon churros oh s poppin pebbles post toasties raisin bran selects blueberry morning selects cranberry almond crunch sesame street cereal apple sesame street cereal blueberry sesame street cereal strawberry shredded wheat made by nestl and general mills in the united kingdom and ireland shredded wheat original spoon size shredded wheat honey nut spoon size shredded wheat wheat n bran spoon size shredded wheat lightly frosted spoon size shreddies currently only available in canada the united kingdomn ireland and germany made by nestl and general mills in the united kingdom and ireland waffle crisp post foods discontinued cereals edit 40 % bran flakes beep beep with the wile e. coyote and the road runner as mascots 7 blueberry morning bran & prune flakes 8 cinna crunch pebbles discontinued 2001 corn crackos 9 corn fetti early 1950s later known as sugar coated corn flakes late 1950s later known as sugar sparkled corn flakes 1960s corn flakes & blueberries 10 corn flakes & peaches 11 corn flakes & strawberries 12 count off 13 crispy critters crispy numbers in canada cr onchy stars 14 cupcake pebbles c.w. post granola cereal discontinued 1994 dino pebbles 14 dino s mores pebbles fortified oat flakes 15 fruit & bran formerly fruit & fiber fruit wheats shredded wheat variant discontinued 1990 good morenings cocoa cinnamon chocolate flavored rings good morenings berry wheels strawberry flavored rings good morenings strawberries n creme strawberry flavored corn flakes grape nut o s heart of oats 16 honey bunches of oats just bunches honey roasted honey bunches of oats just bunches cinnamon honey bunches of oats with real peaches honey maid honey graham hulk huskies marshmallow alpha bits marshmallow pebbles oat flakes 17 oreo o s pink panther flakes 18 post extra 19 post ghosties with casper the friendly ghost as its mascot 20 post size 8 21 post tens an assortment of 10 single serving boxes of seven different post cereals in one package 22 designed to compete with kellogg s variety pack 23 post top 3 24 puffed corn flakes 25 raisin grape nuts 26 reptar crunch 27 rice krinkles 28 originally sugar krinkles 29 then sugar rice krinkles 30 finally frosted rice krinkles 31 before discontinuation selects banana nut crunch 32 selects maple pecan crunch shredded wheat vanilla almond spoon size smurfberry crunch 14 smurf magic berries 14 strawberry honeycomb 14 super orange crisp 33 team flakes the fairly oddparents trail mix crunch cranberry vanilla discontinued fall 2010 trail mix crunch raisin and almond see also edit marjorie merriweather post post texas close city texas amit lohani authorized distributor of post cereals in india references edit http www.mrbreakfast.com cereal detail.asp id 779 pendergrast mark 2010 . uncommon grounds the history of coffee and how it transformed our world . new york ny basic books . pp. 101 102 . isbn 978 0 465 01836 9 . kraft foods to merge its post cereals business with ralcorp . kraft foods . retrieved 2007 11 15 . ralcorp announces completion of post cereals merger . ralcorp holdings inc. retrieved 2008 09 08 . boyle matthew july 14 2011 . ralcorp to spin off post foods after failing to find buyer . bloomberg . york new 2012 02 07 . post holdings celebrates spinoff from ralcorp holdings exchanges . exchanges.nyx.com . retrieved 2014 02 05 . vintage old 1960 s animated post beep beep cereal with wylie coyote and roadrunner commercial . youtube . 29 june 2013 . post bran & prune flakes classic tv commercial . youtube . 2 march 2013 . vintage old 1960 s post cereal corn crackos animated commercial . youtube . 13 july 2013 . corn flakes and fruit cereal series ii classic commercial 1960s pt 2 . youtube . 23 july 2013 . corn flakes and peaches cereal ii vintage commercial 1960s pt 2 . youtube . 23 july 2013 . post fruit in the box cereals ii classic 1960s pt 4 . youtube . 20 july 2013 . post count off cereal 1962 classic tv commercial . youtube . 20 august 2012 . a b c d e comedy news viral videos late night tv political humor funny slideshows huffpost comedy . the huffington post . fortified oat flakes cereal mrbreakfast.com . mrbreakfast.com . vintage old 1950 s post heart of oats cereal commercial . youtube . 24 july 2013 . 1960 post oat flakes cereal commercial . youtube . 13 november 2013 . pink panther flakes cereal commercial . youtube . 28 october 2012 . youtube . youtube.com . vintage old 1960 s post casper the ghost ghosties animated cereal commercial . youtube . 23 july 2013 . vintage old 1960 s post size 8 cereal commercial . youtube . 31 august 2013 . vintage old 1950 s post tens cereal multi packs corn flakes raisan bran commercial . youtube . 10 february 2014 . 1956 commercial for kellogg s variety pack never used . youtube . 31 august 2012 . vintage old 1960 s post top 3 cereal commercial . youtube . 18 september 2013 . vintage old 1950 s post puffed corn flakes cereal commercial . youtube . 28 august 2013 . raisin grape nuts raisin grape nuts cereal box . mrbreakfast.com . 26 cereals from the 90s you ll never be able to eat again . buzzfeed . 1963 rice krinkles rickshaw racer commercial . youtube . 3 march 2013 . vintage ads . freaky friday evil clown phobia anyone . livejournal.com . creepy post sugar rice krinkles cereal classic 1960s tv commercial . youtube . 6 june 2012 . early 1970 s post frosted rice krinkles cereal tv commercial animated . youtube . 9 august 2010 . my breakfast cereal was discontinued . bcbusiness.ca . vintage old 1960 s post super orange crisp animated cereal commercial . youtube . 13 august 2013 . retrieved from https en.wikipedia.org w index.php title post cereals & oldid 738369827 categories breakfast cereal companiespost foods brandscompanies established in 1895former components of the dow jones industrial average1895 establishments in michigan navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages fran ais edit links this page was last modified on 8 september 2016 at 15 10 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view