kansas city metropolitan area branding talk 980 slogan the talk station frequency 980 khz first air date april 5 1922 as wpe format talk power 5 000 watts class b facility id 6382 transmitter coordinates 39 02 17 n 94 36 55 w 39.03806 n 94.61528 w 39.03806 ; 94.61528 callsign meaning k midland broadcasting z to differentiate from kmbc tv former callsigns wpe 1922 1923 klds 1923 192 kfix 192 1928 kmbc 1928 1967 affiliations theblaze radio network owner entercom communications entercom license llc sister stations krbz kmbz fm kqrc kzpt wdaf fm kcsp kwod webcast listen live website kmbz website kmbz 980 khz ; talk 980 is a commercial am talk radio station licensed to kansas city missouri . kmbz is owned by entercom communications and its studios and transmitter tower are in suburban mission kansas . most of kmbz s schedule is made up of nationally syndicated talk shows including rush limbaugh glenn beck sean hannity meghan mccain herman cain laura ingraham and coast to coast am with george noory . its sister station 98.1 kmbz fm airs mostly local talk shows . kmbz operates at 5 000 watts around the clock . it has been granted an fcc construction permit to move to a different transmitter site and increase day power to 9 000 watts . 1 its signal covers the kansas city metropolitan area including sections of missouri and kansas . contents 1 history 2 former hosts 3 references 4 external links history edit kmbz is the oldest surviving station in kansas city citation needed first going on the air on april 5 1922 with the call sign wpe and the second oldest radio station in the state of missouri behind only st. louis wew . in its history it has been owned by two rival branches of the latter day saint movement although it has no church affiliation now . the reorganized church of jesus christ of latter day saints rlds church based in independence missouri bought the station in 1923 and renamed the station kfix and later klds with the lds standing for latter day saints . in 1928 midland broadcasting bought the station and renamed it kmbc . cook paint and varnish company bought the midland holdings in 1954 . the am radio and television station operated out of the lyric theatre . in 1961 cook sold the radio and television stations to metromedia who signed on kmbc fm later kmbr and klth now kzpt the next year . in 1967 metromedia sold both radio stations to bonneville international but kept the television station . bonneville is owned by the church of jesus christ of latter day saints the mormons based in salt lake city . they changed to kmbz with z rhyming with c . in the 1970s and early 1980s the station s nickname was z 98 . in 1997 bonneville sold its entire kansas city cluster which by then consisted of kmbz klth kcmo am and kcmo fm to entercom communications . paul henning who created the beverly hillbillies was a writer actor disc jockey and newsreader at the station early in his career . 2 rush limbaugh got his start in political commentary on the station in 1983 . he continues to be heard on kmbz in his live 11 a.m. to 2 p.m. time slot and for many years also had an overnight replay heard on the station . kmbz was the kansas city royals flagship station for some time . in 2008 royals games switched to co owned sports radio station 610 kcsp . beginning in 2009 the royals returned to kmbz as part of a partnership with kcsp . kmbz is also the western flagship for the missouri tigers radio network broadcasting football men s and women s basketball and the tiger talk coach s show . in 2009 kmbz began simulcasting its programming on sister station kudl s hd3 subchannel . on march 24 2011 entercom announced that on march 30 kudl s analog fm broadcasts would become a full time simulcast of kmbz as kmbz fm . 1 on december 24 2014 entercom announced that the kmbz simulcast would split on january 5 2015 . on that date kmbz am flipped to talk 980 carrying a mostly network line up of shows . former hosts edit charles wheeler jack cashill references edit fcc construction permit . united states federal communications commission audio division . paul henning . the independent . london . april 19 2005 . retrieved may 7 2010 . external links edit official website kmbz frequency history history of kmbz query the fcc s am station database for kmbz radio locator information on kmbz query nielsen audio s am station database for kmbz v t e radio stations in the kansas city media market by am frequency 580 610 680 710 760 810 890 980 1030 1090 1140 1160 1190 1250 1340 1380 1410 1480 1510 1550 1590 1660 by fm frequency 88.5 89.3 90.1 90.7 90.9 91.5 91.9 92.3 93.3 94.1 94.9 95.7 96.1 96.5 97.3 97.7 98.1 98.9 99.7 100.1 100.7 101.1 102.1 103.3 103.7 104.3 105.1 105.5 105.9 106.5 107.3 107.7 noaa weather radio frequency 162.400 162.450 162.475 162.550 by callsign k279bi kanu kbeq fm kccv kcfx kchz kcjk kckc kcmo kcmo fm kcnw kcsp kcte kcto kcur fm kcwj kcxl kczz kdmr kdtd kec77 kesj kexs kfeq kfkf fm kid77 kjhk kjnw kkfi kkjo fm kklo kksw kkwk klrq klrx kmaj fm kmbz kmbz fm kmjk kmvg kmxv kmzu kpow fm kprs kprt kqrc fm krbz ktbg kwjc kwod kyys kzpt kzz34 kzz85 wdaf fm whb wibw nearby radio markets columbia jefferson city omaha pittsburg springfield topeka see also list of radio stations in missouri list of radio stations in kansas v t e news talk radio stations in the state of missouri stations kalm thayer kape cape girardeau kbmv fm birch tree kcmo kansas city kele mountain grove kfeq saint joseph kfmo flat river kfru columbia kftk fm florissant khmo hannibal kjff festus kjpw waynesville klpw union kmbz kansas city kmox saint louis kqqz desoto saint louis krei farmington krms osage beach krzk branson ksgf springfield ksgf fm ash grove ksim sikeston ksis sedalia ktrs saint louis kttr rolla kttr fm st. james ktui sullivan kwoc poplar bluff kwos jefferson city kwpm west plains kwto springfield kzim cape girardeau kzrg joplin defunct kuku willow springs see also adult contemporary classic hits college country news talk npr oldies religious rock sports top 40 urban other radio stations in missouri v t e entercom am radio stations kcsp kezw kfh kfxx kifm kjce kmbz kmtt knss kwod kyys waxy wben wbzu weal weei wgr wilk wkzn wmc wmfs word wpet wqxi wrko wroc wssp wvei wwkb wwl wwwl wwws wxnt wyrd fm radio stations k242cc kalc kamx kblx fm kbzt kdgs kdnd keyn fm kfbz kgmz kgon khtp kisw kkdo kkmj fm kkwf kmbz fm kndd knrk knss fm koit kqks kqmt kqrc fm krbq krbz krsk krxq kseg kson ksoq fm kswd kudl kufx kwjj fm kxsn kych fm kzpt waaf wbee fm wbza wcmf fm wdaf fm weei fm wezb wfbc fm wggi wggy wilk fm wjmh wkaf wkbu wkrf wkrz wkse wktk wlfp wlkk wlmg wlyf wmc fm wmfs fm wmhx wmmm fm wmqx wmxj wmyx fm wntr wnvz wolx fm wpaw wpte wpxy fm wqmg wroq wrvr wsfs wsky fm wsmw wspa fm wstr wtpt wtss wvei fm wvkl wwde fm wwei wwl fm wxss wyrd fm wzpl retrieved from https en.wikipedia.org w index.php title kmbz am & oldid 737340772 categories radio stations in kansas city missourinews and talk radio stations in the united statesmetromediaradio stations established in 19221922 establishments in missourientercom radio stationshidden categories all articles with unsourced statementsarticles with unsourced statements from february 2011 navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 2 september 2016 at 04 11 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . 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