this article needs additional citations for verification . please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . august 2016 learn how and when to remove this template message audit bureau of circulations abc logo founded 14 october 1931 founder isba society of british advertisers focus newspaper and magazine circulation website www.abc.org.uk the audit bureau of circulations uk or abc is a non profit organisation which is owned by the media industry . 1 contents 1 history 2 governance 3 see also 4 references 5 external links history edit it was founded on 14 october 1931 by the isba society of british advertisers to provide an independent verification of circulation data figures to facilitate the buying and selling of advertising space within uk national newspapers . in 2009 the organisation reviewed how their figures reflected bulk sales the copies given away for free . 2 the circulation of six national newspapers were adjusted as a consequence . 3 in 2011 abc s online and print divisions were merged . 4 in february 2014 the abc published combined print and digital magazine circulation figures for the first time . 5 governance edit abc s aim is to inspire confidence in the ad trading industry by delivering a valued stamp of trust . abc has two distinct roles to bring the industry together to agree standards that define media measurement and determine best practice . to offer independent audit and compliance services delivering certification which verifies that data and processes meet the industry agreed reporting standards . abc is governed by a board consisting of advertisers media agencies media owners and trade bodies . they represent the differing interests of the media industry agree new standards and make strategic decisions as to how abc is run . abc uk is a founder member of the international federation of abc ifabc . richard foan group executive director of communication & innovation abc uk also chairs the ifabc web standards group which works to deliver global standards and establish digital good practice across the world . see also edit audit bureau of circulations north america of north america audit bureau of circulations india rajar based in harrow references edit plunkett john 11 september 2008 . ex unilever exec to head abc . the guardian . retrieved 13 august 2016 . greenslade roy 5 march 2009 . abc inquiry into newspaper bulks . the guardian . retrieved 14 august 2016 . luft oliver 14 august 2009 . abc bulks probe national sales figures revised . press gazette . retrieved 22 august 2016 . durrani arif 22 march 2011 . abc and abce unite under the one banner . campaign . retrieved 14 august 2016 . sweeney mark 13 february 2014 . gadget magazine t3 is uk s most popular digital title . the guardian . retrieved 14 august 2016 . external links edit abc united kingdom abc ireland retrieved from https en.wikipedia.org w index.php title audit bureau of circulations uk & oldid 738449569 categories audience measurementauditingberkhamstedcompanies established in 19311931 establishments in the united kingdomnewspapers published in the united kingdomnon profit organisations based in the united kingdomorganisations based in hertfordshirepublishing organizationshidden categories articles needing additional references from august 2016all articles needing additional references navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 9 september 2016 at 01 11 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view