please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . june 2016 learn how and when to remove this template message radio 88.9 fm tamworth city tamworth new south wales australia broadcast area tamworth new england and the northwest worldwide internet radio branding tamworth s 88.9 fm slogan we are family frequency 88.9 mhz fm first air date july 16 1983 1 format 60s 70s 80s and the best in country language s english erp 2 000 watts class community radio former callsigns 2youfm 1983 2014 former frequencies 95.5 mhz 1983 199 2 owner tamworth broadcasting society inc webcast listen live website official website 2you fm now known as radio 88.9 fm is a community licensed station broadcasting from tamworth nsw australia . the station has been broadcasting for over 30 years across new england and northwest nsw . it is and is a member of the community broadcasting association of australia cbaa . the station aims to be a local voice for the tamworth new england and northwest area offering regional news outside broadcast and coverage of major events . contents 1 2youfm beginnings 2 changement to 88.9 fm 3 programme 4 income 5 technical data 6 related links 7 references 2youfm beginnings edit 2youfm started in tiny studios out back of the old computer fiscal building in marius street in tamworth although the studio administration and library were actually in the rear off dowe ave in the old laundry rooms . the studio was lined with egg cartons for insulation it had two b & w turntables a cassette player a six slider panel and a microphone . from such humble beginnings 2 you fm had moved twice more to 324a peel street in 1984 and to current darling street tamworth . 3 after over 20 years of operation it moved into the national trust railway gatekeeper s building in east tamworth in 2013 2youfm faced serious financial issues created by increase running costs and lack of sponsor support . the newly appointed directors faced some serious considerations on the stations future.they appointed a senior radio broadcast manager and he implemented a previous conducted survey of what the market both thought and required of the station . management implemented a robust plan that was put into place to correct the stations financial problems including implementing the research . the station adopted an aggressive new image and station format early 2014 . changement to 88.9 fm edit 2youfm now became 88.9 fm this included music formats contracted a national voice over production studios to compliment a strong music format . the previous format was changed from numerous music genres and ad hoc programs that had poor listening audience into a format of 60s 70s 80s and the best in country . 4 regular shifts across the board were implemented new image jingles local daily local news services jointly with fairfax owned the northern daily leader plus macquarie national news cross promotion with prime 7 television and major sponsors . the reaction from across the broadcast area was almost immediate and revenue increased from sponsors following the stations aggressive marketing plus funds on hand allowed a complete overhaul of new digital production studios to meet growing sponsor needs upgrades of main studio new formats and computer program schedules utilizing the maximation broadcast system . an upgrade of the transmission tower antenna array and a new and more powerful transmitter to allow the station to now broadcast clearly to its broadcast licensed area . the station broadcasts from its own building and tower from bald hill at 956 meter s 10 kilometers east of tamworth with 2 000 watts erp and reaches over 90 000 people in its broadcast coverage including tamworth city tamworth regional gunnedah manilla quirindi and various towns in new england and the northwest of new south wales . 5 programme edit there is a mixed listening program format 60s 70s & 80s and the best in country . 4 88.9 fm operates 24 hours a day 7 days per week . including breakfast morning afternoon drive night s and weekend presenters . current top 20 county music count down is featured once per week friday 6 7pm . the pulse with joint presenters covers all the information political entertainment interviews mixed with the radio music format . workday afternoon music requests mon fri. weekends follow the non stop music format . saturdays local sports show at 8 00 am . income edit the station earns income mainly from sponsor outside broadcasts and membership . sponsorship takes the form of payment for on air promotions of local business from a set rate card . 88.9 fm has a full time staff of 13 plus 5 casuals and 5 volunteers administration production engineering and sales personnel . technical data edit frequency 88.9 fm licensed power 2 kw . effective radiated power erp 2000 watts 2 kilowatts transmitter 1 000 watt 2014 bwtx21 000 fm transmitter into twin array omni antennae transmitter 2 1 000 watt r.v.r pj1000 studio automation ; uses maximation production ; adobe audition desk ; elan kestral 12 studio in a studio b custom auditron news producers desk c studio elan merlin studio c set up with full digital editing facilities . related links edit 1 88.9 fm official website 2 cbaa website coordinates 31 05 30 s 150 55 51 e 31.091743 s 150.930821 e 31.091743 ; 150.930821 references edit began full broadcast operations on july 16 1983 . . the northen daily leader . 2you fm began as a mono station as 95.5 fm and went stereophonic in the late 1990s when it moved to 89.9 fm . . the northen daily leader . retrieved 9 june 2016 . 2youfm started in tiny studios . a b 60s 70s 80s and country . the northen daily leader . retrieved 9 june 2016 . new england and north w . retrieved 9 june 2016 . retrieved from https en.wikipedia.org w index.php title 2you & oldid 741283457 categories community radio stations in australiaradio stations in new south walestamworth new south walesradio stations established in 19821982 establishments in australiahidden categories articles needing additional references from june 2016all articles needing additional referencescoordinates on wikidata navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 26 september 2016 at 14 44 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a 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