articles link to it . please introduce links to this page from related articles ; try the find link tool for suggestions . january 2012 primerdesign type limited industry biotechnology founded 2005 headquarters southampton united kingdom area served worldwide key people dr jim wicks dr rob powell and professor tom brown website primerdesign.co.uk primerdesign is a uk based biotechnology company that designs and sells products for quantitative real time polymerase chain reaction qpcr . the company was established in 2005 in southampton united kingdom . contents 1 history 2 swine flu detection kit 3 horse meat scandal 4 products 5 customers 6 sponsorship scheme 7 see also 8 references 9 external links history edit primerdesign was founded by dr jim wicks dr rob powell and professor tom brown within the university of southampton to share their expertise in real time pcr and dna chemistry . the company has grown since then and its products have been widely used in over 100 countries . the company has a portfolio of over 400 qpcr detection kits and over 9000 research targets . 1 swine flu detection kit edit during the swine flu pandemic in 2009 primerdesign developed the world s first swine flu detection kit . 2 3 the kit which was designed within a fortnight is considered a breakthrough in the sector . the one step detection kit is designed to give results within two hours . 2 the first shipment of rapid result tests was dispatched to mexico in april 2009 and is now being used in more than 30 countries across the globe . 2 horse meat scandal edit due to their extensive range of products the company played a part in the 2013 meat adulteration scandal by being able to provide qpcr kits to quantitatively measure for horse meat in food . 4 their kits were used throughout ireland 5 as well as the uk . 6 products edit amongst their product ranges are lines for pathogen detection kits house keeping gene assays genomic dna detection kits real time pcr reagents genorm reference gene selection kits housekeeping gene selection kits biobank control cdna high resolution melting analysis kits customers edit primerdesign has a worldwide presence serving over 9 000 customers around the globe . its core customer segments include academic institutions pharmaceutical companies independent diagnostic laboratories hospitals official government health agencies among others . sponsorship scheme edit primerdesign initiated in 2006 a sponsorship programme to reward meritorious phd students and provide further assistance to the pcr component of their study . 7 see also edit real time polymerase chain reaction high resolution melt references edit https web.archive.org web 20100718143705 http www.setsquared.co.uk casestudy details casestudy f54b0a39 3f4c 44b1 be8f e155490e87b5 . archived from the original on 18 july 2010 . retrieved 31 may 2011 . missing or empty title help a b c powell rob . 31 august 2009 test of skill as uk firm wins swine flu race . news.sky.com . bunkall alistair . 4 may 2009 uk firm creates rapid swine flu test kit . news.sky.com . http www.foodprocessing.com.au case studies 66977 avoiding the horsemeat scandal with real time pcr http www.apajournal.org.uk 2013 0067 0106 . pdf http www.setsquared.co.uk content southampton company primerdesign help tackle horse meat food scandal http www.primerdesign.co.uk learn student sponsorship external links edit primerdesign homepage retrieved from https en.wikipedia.org w index.php title primerdesign & oldid 739297315 categories british brandsresearch support companiesbiotechnology companies of the united kingdomcompanies based in southamptoncompanies established in 2005hidden categories pages with citations lacking titlespages with citations having bare urlsengvarb from september 2013use dmy dates from september 2013orphaned articles from january 2012all orphaned articles navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 13 september 2016 at 21 55 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view