ca key people tom taira stephanie lacrosse website www.honk.com honk was a social automotive website developer headquartered in san francisco california . the company was co founded by tom taira and stephanie lacrosse in 2009 to develop web and mobile solutions that enabled consumers to choose a car . honk operated honk.com a website that featured user generated car reviews new car pricing information and several social shopping features . 1 a beta version of honk.com was launched in november 2009 . 2 honk s social recommendation engine enabled consumers to find recommendations on cars based on their demographic and psychographic backgrounds . 3 4 using its social search tool honk users could input their age sex favorite hobbies etc. and the social recommendation engine then looked to see which car models were most preferred by other people with the same characteristics . the honk database featured anonymous data from several hundred thousand automobile shoppers and buyers in the united states . 5 6 honk.com was acquired by truecar in may 2011 . 7 references edit thrillist 2009 11 20 honk using who you are to pick your next car retrieved 2010 07 28 linda roeder about.com 2009 11 18 tell your car stories on facebook retrieved 2010 07 19 fhm.com 2010 02 honk.com helps us decode women retrieved 2010 07 19 roger h killer startups 2009 11 honk.com finding the right car for you retrieved 2010 07 19 christina warren mashable 2009 12 02 honk car shopping with a social twist retrieved 2010 07 19 mary fetzer sheknows.com 2010 05 top 21 best cars for teens retrieved 2010 07 19 robin wauters techcrunch 2011 05 03 truecar acquires news corp backed automotive social network honk.com retrieved 2013 07 03 retrieved from https en.wikipedia.org w index.php title honk website & oldid 743698831 categories community websitescompanies based in san franciscoconsumer guidesonline companiesreview websites navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 10 october 2016 at 19 40 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view