21 january 1973 headquarters solihull west midlands uk area served great britain northern ireland and republic of ireland products premium financing retail finance credit card programs store card programs loyalty program database marketing revenue 1.44 billion 2011 number of employees 800 2012 website www.laseruk.com 1 www.creation.co.uk 2 laser uk is a provider of credit and loyalty programmes operating in the uk and republic of ireland markets . the company operates credit and loyalty programmes for business partners across multiple sectors including retail household insurance entertainment and leisure . laser uk manages four million customers and 200 uk partnerships and in 2011 financed 1.4 billion in credit . the company s operations are in solihull and belfast where it employs 800 people . laser uk consists of two separate companies creation financial services limited and creation consumer finance limited collectively trading under the name of creation . 1 contents 1 ownership 2 history 3 products 4 awards 5 corporate social responsibility 6 references 7 external links ownership edit laser uk is fully owned by bnp paribas the fourth largest bank in the world . with the support of such a globally recognised bank they have the financial position to be a key player in the financial services market . history edit laser uk began its existence in 1973 as the financial services arm of selfridges and the company eventually became searscard with its primary function to provide store card facilities for retail companies within the sears plc group . in the late nineties the company was rebranded as creation financial services limited . in 1999 creation financial services ltd was acquired by laser a european provider of credit and loyalty customer programmes based in paris jointly owned by bnp paribas and galeries lafayette . in 2004 creation expanded into cobrand credit cards with the launch of a number of programmes in the football arena providing credit cards to clubs in the premiership and football league championship . in 2006 creation acquired belfast based open and direct retail services odrs . 2 in 2007 the laser group was formed by creation s parents including rebranding the group companies across europe and laser uk was formed . in 2008 laser uk in sourced its customer services and collections teams . in 2010 laser uk announced it would be supplying fixed term credit for dsg international the owners of dixons currys and pc world . 3 in 2012 laser uk announced a partnership with retailer asda to provide the asda money credit card . the new partnership created 100 new jobs at laser uk s solihull call centre . 4 products edit laser uk has three main business lines namely fixed term loans retail finance card services and loyalty and data services . in late 2012 creation financial services redeveloped and relaunched their total online servicing suite for card ensuring that this was a key servicing channel for their customer base . awards edit laser uk won best crm customer relationship management programme in 2011 5 and 2012 and best partnership card in 2013 for its asda money credit card 6 at the card and payment awards . corporate social responsibility edit laser uk operates a make a difference programme encouraging staff to support local charities and the local community through fundraising and volunteering . 100 000 has been raised since 2008 through the programme . 7 references edit http www.creation.co.uk about us creation faqs http www.theretailbulletin.com news creation announces acquisition of open and direct retail services 09 02 06 http www.midlandsbusinessnews.co.uk 2011 06 laser uk reports strong growth and sets new target to double in size by 2013 . aspx http www.birminghampost.net birmingham business birmingham business news other uk business 2012 08 03 solihull firm laser uk lands asda cashback contract 65233 31534992 http www.cardandpaymentsawards.com year 2011 http www.cardandpaymentsawards.com year 2012 http www.midlandsbusinessnews.co.uk 2012 09 laser uk reaches out to make a difference external links edit 3 4 5 6 7 retrieved from https en.wikipedia.org w index.php title laser uk & oldid 723004105 categories companies established in 1973companies of the united kingdomcompanies of irelandhidden categories use dmy dates from may 2014use british english from may 2014 navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 31 may 2016 at 11 53 . text is available under the creative 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