this article contains content that is written like an advertisement . please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view . february 2014 learn how and when to remove this template message onepiece jump in type private company industry retail founder thomas martin adams knut gresvig henrik b rke n rstrud headquarters norway number of locations 9 1 products clothing for men and women number of employees 55 website onepiece.com onepiece is a brand of clothing . founded in 2007 by three norwegians thomas adams knut gresvig and henrik b rke n rstrud . 2 the company has been credited to be the manufacture of the western adult onesie the signature product of the brand . 2 contents 1 origins and history 2 global fashion phenomenon 3 stores & retailers 4 major cooperations 5 some celebrities in onepiece 6 references 7 external links origins and history edit the onepiece is the brainchild of three norwegians in their twenties thomas adams henrik norstrud and knut gresvig . the idea behind the brand came to in 2007 when the three of them fantasized about the ultimate chill out wear on a hung over sunday perfect for the lazy days at home . by simply sewing together a hooded sweatshirt and a pair of sweatpants connecting the two with a giant zipper they created the first original onepiece jumpsuit . an instant success amongst scandinavians onepiece onesies became a huge hit in norway in 2009 and later in sweden and the uk despite only being fueled by blogs & social media . 3 2 global fashion phenomenon edit what started with close friends fantasizing about the ultimate chill out wear resulted in a world spread onepiece jumpsuit phenomenon 4 that has been seen on the streets at the runways and used by the biggest celebrities during the last couple of years . onepiece onesies were shared by bloggers such as slinkystudio.info 5 early on in the companies history and not by the mainstream media . the uniqueness of the clothing led the onepiece onesie to go viral online and it eventually got picked up by the mainstream media . the guardian described the brand as the most coveted norwegian import since a ha . 6 the idea has also been copied by other major players in the fashion market making lower end onesies similar in design as the original norwegian design . stores & retailers edit onepiece has opened more than 10 of its own brand stores including beverly hills 7 berlin 8 stockholm oslo helsinki sm gen gothenburg malm montreal and 2 in london . onepiece also sells through approx 1000 high end retail stores around the world like harrods 9 and selfridges . 10 major cooperations edit one direction together with uk band one direction onepiece has created ad exclusive 1d onepiece designed by the boys themselves . in january 2012 one of the original jumpsuits that was used during the design session was auctioned off for charity and raised 10 500 usd . 11 12 angry birds rovio onepiece also has the global rights to produce and sell angry birds onesies . angry birds is the worlds most popular app games with more than 1 billion downloads across all platforms . the angry birds onepiece is sold mainly in kid sizes on the webshop and will be available in major retailers soon . some celebrities in onepiece edit mario balotelli 13 natasha bedingfield 14 justin bieber 15 16 sadie frost 17 ellie goulding 18 perez hilton 19 one direction 20 hayden panettiere 21 travis pastrana 22 whitney port 23 jaden smith 24 ed westwick 25 janet jackson 26 references edit store count and square footage riot magazine from 2012 a b c daily mail skiandsnowboard.co.uk thisiskent.co.uk slinkystudio.info the guardian la pop sugar blackbook mag harrods.co.uk selfridges.com now magazine ebay.com goal.com the onepiece blog archived november 4 2012 at the wayback machine . justinbieberzone.com heyitremi.com secretsales.com archived february 8 2015 at the wayback machine . fanforum.com ahlan live dead link oceanup.com archived january 20 2013 at the wayback machine . zimbio.com onepiece.com celebuzz.com archived july 30 2012 at the wayback machine . weheartit.com glamour dailymail external links edit onepiece official website onepiece on facebook onepiece on instagram onepiece on youtube retrieved from https en.wikipedia.org w index.php title onepiece & oldid 737867735 categories clothing brandshidden categories articles with wayback machine linksall articles with dead external linksarticles with dead external links from february 2015articles with a promotional tone from february 2014all articles with a promotional tone navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page 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