industry retail jewelry founded seattle washington u.s. 1921 incorporated 1993 headquarters azusa california usa key people andy heyneman 1 ceo skip robbins steve robbins website www.robbinsbrothers.com robbins bros. jewelry inc. is a california based jewelry store specializing in engagement rings . robbins brothers describes itself as the engagement ring store . contents 1 history 2 business 3 see also 4 references 5 external links history edit in 1921 robbins brothers opened its first store in seattle washington . the first store ben tipp diamonds was founded by ben tipp . ben tipp s son eugene robbins later purchased a new store william pitt jewelers located in pasadena california . eugene robins two sons skip and steve later took over management of the company . in 1993 the retailer changed its name to robbins bros. the engagement ring store . from 1993 2003 robbins bros created a series of advertisements particularly the non ad radio commercials starring skip and steve robbins that allowed them to obtain 21 % market share of jewelry by 2003 . 2 in 2009 the company closed all of its chicago stores . 3 at the start of 2013 the company had eight california locations and four texas locations for a total of 12 retail stores . on may 29 2013 robbins brothers the engagement ring store announced that it had purchased all the assets of washington based e.e. robbins adding the two seattle based stores to the robbins brothers chain . as of june 2013 robbins brothers had a total of 14 retail locations . business edit robbins brothers is most recognized for its radio ads styled in a non ad format of consumer messages written in the vulnerable candid style of a conversation between close friends 4 these advertisements have won national awards 5 and received praise from industry publications as seen in the entrepreneur magazine article spotlighting robbins brothers unique approach . in 2007 robbins brothers began offering engagement planning services . the engagement planning services have been labeled business publications as good karma marketing . 6 see also edit engagement ring references edit bates rob . interview with president and ceo of robbins brothers . jckonline 26 may 2009 . 16 june 2009 http www.jckonline.com blog 870000287 post 1880044988.html q robbins brothers . garcia shelley . jewelry chain finds brass ring as it revamps concept . san fernando valley business journal 23 june 2003 . http www.nationaljewelernetwork.com njn content display majors financial reporting e3i388dc3328f74c5ee7ccdff4dd0e89be8 entrepreneur 12 dec. 2005 . entrepreneur . 12 june 2009 http www.entrepreneur.com advertising adcolumnistroyhwilliams article81824.html . http www.indesignb2b.com radio.asp entrepreneur 17 june 2005 . entrepreneur . 12 june 2009 http www.entrepreneur.com worklife successstories article78404.html . external links edit robbins brothers official site retrieved from https en.wikipedia.org w index.php title robbins brothers & oldid 743513082 categories retail companies of the united statescompanies established in 1921companies based in los angelesjewelry retailers of the united stateshidden categories pages using infobox company with unsupported parameters navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 10 october 2016 at 00 33 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view