founded 1990 founder christopher harrison headquarters new york new york united states products antigravity aerial yoga divisions antigravity entertainment antigravity fitness website www.anti gravity.com antigravity inc. is a performance troupe and entertainment brand based in new york city and founded by christopher harrison . they have performed in over 500 productions 1 in over 25 countries with teams in new york city las vegas orlando toronto and ontario . contents 1 company history 2 corporate events 3 theatrical productions 4 television appearances 4.1 2002 winter olympics 4.2 awards shows 4.3 2009 neighborhood inaugural ball 4.4 smash 5 antigravity fitness 6 references company history edit antigravity inc. was founded on november 3 1990 when organizers from the new york marathon hired choreographer christopher harrison to put on a performance for the marathon s closing ceremonies at the roseland ballroom . initially credited as zerogravity the performance troupe comprised athletes acrobats and former olympic competitors with harrison serving as director and choreographer . later in 1991 harrison changed the name to antigravity when they performed a feature for the radio city music hall annual easter show . 2 corporate events edit in addition to theatrical and televised performances antigravity put on several invitation only showcases for corporations and fashion labels throughout the 1990s and early 2000s . from 1996 to 2000 the company performed for sony entertainment cond nast publications debeers aveda canon johnson & johnson mercedes benz motorola samsung coldwell banker avaya nortel chrysler forbes mitsubishi toyota target merrill lynch oldsmobile d agostinos and footlocker . technology companies like sun microsystems comdex nokomis lotus notes compaq and ibm were drawn to the brand s high energy style . in 2000 antigravity was selected to perform for the 20th anniversary celebration of the microsoft corporation . they performed for bill gates again in 2007 and at the microsoft dynamics convergence in 2008 . 3 by 2000 antigravity which had until then only performed acrobatic moves on the ground began to incorporate aerial techniques using silk fabric able to hold human body weight . from 2001 to 2007 antigravity organized aerial performances for jeep mcneil redken nasdaq unilever nyse xerox at & t equinox fitness mazda pepsico samuel adams wonderbra henri bendel fedex kohler gillette smirnoff daimler ag omnitel at & t standard & poors walmart sterling jewelers and sara lee . 4 with the company s transition to fitness branding in 2007 christopher harrison began turning antigravity s attention away from the corporate sector opting for select performances throughout the year . from 2008 to 2011 antigravity performed for lexus louis vuitton hewlett packard deloitte utv ignition entertainment ibm and heineken . they have also performed for multiple notable figures including george soros giorgio armani george lucas and richard branson . 5 theatrical productions edit antigravity performed their first full scale theatrical show called circus diva at the roseland ballroom in march 1998 . the show was marketed as a celebration of sexual diversity . 6 in 2001 harrison produced choreographed and directed antigravity s crash test dummies a full length acrobatic performance about reject crash test dummies at an extreme product testing center and a janitor who falls in love with one of the dummies as she is about to go into the recycling bin . 7 in 2002 harrison created a benefit performance following the september 11th terrorist attacks called antigravity an american band . the show was harrison s personal tribute to new york city . 8 in july 2007 harrison produced and created antigravity the tour at the hammerstein ballroom . the show ran in venues across the us 9 and in 2010 harrison revived antigravity the tour in a partnership with banco santander . the show performed in six cities in brazil including s o paulo rio de janeiro recife and belo horizonte . television appearances edit antigravity first appeared on television during the 1991 miss america pageant in a segment called extreme dance by choreographer scott salmon . 10 in the same year they performed a segment for the nba all star game half time show as well as a television special nba all star stay in school jam with mc hammer . 11 1n 2002 antigravity was featured on fox s good day new york newscast as well as abc s good morning america . this was followed by a feature of the company on nbc s today show in 2003 . 12 2002 winter olympics edit the 2002 winter olympic games organizing committee in salt lake city hired harrison and antigravity for nightly olympics medal plaza performances and upon seeing them perform choreographer kenny ortega chose them for the final act for the closing ceremonies . the group went on last because their trademark antigravity boots shattered the ice during the performance . 13 awards shows edit for the 2002 mtv video awards antigravity collaborated with rapper producer p. diddy and rapper busta rhymes in a number featuring usher and pharrell . 14 in 2003 antigravity performed with no doubt in a feature song presentation during the 45th annual grammy awards as well as working with michael jackson during the 2003 radio music awards . antigravity also appeared in the bet awards in 2007 and 2008 in performances featuring nelly fergie and 50 cent . 2009 neighborhood inaugural ball edit in january 2009 antigravity performed a televised aerial performance for the neighborhood inaugural ball at the washington convention center following the inauguration of president barack obama . the event was broadcast nationally by abc . 15 smash edit on april 2 2013 antigravity appeared on the ninth episode of the nbc television show smash tv series entitled the parents . 16 in the episode antigravity was brought in to choreograph and premier an aerial silk number from the fictional hit list musical at a charity benefit for the subscribers of manhattan theatre workshop . 17 the number entitled reach for me was written by composer andrew mcmahon and sung by actress krysta rodriguez . 18 19 antigravity fitness edit main article antigravity fitness antigravity aerial yoga in 2007 antigravity founder christopher harrison launched a fitness technique called antigravity aerial yoga 20 which he then licensed to various fitness centers including virgin active fitness in milan 21 steve nash fitness world in vancouver british columbia 22 madonna s hard candy fitness in moscow and crunch fitness gyms 23 throughout the us . since the launch of the initial technique harrison has combined yoga practices pilates ballet barre exercises and strength training techniques into multiple exercise curriculums under the brand antigravity fitness . references edit http broadwayworld.com article antigravity to perform at obamas neighborhood inaugural ball in washington dc 20010101 gurewitsch matthew june 24 2007 . a troupe that flies without wings or wires . new york times . gurewitsch matthew june 24 2007 . a troupe that flies without wings or wires . new york times . gurewitsch matthew june 24 2007 . a troupe that flies without wings or wires . new york times . gurewitsch matthew june 24 2007 . a troupe that flies without wings or wires . new york times . willis john 1997 . theater world . hal leonard corporation . p. 160 . isbn 978 1 55783 409 6 . van gelder lawrence 2001 . one slam bang show . new york times . concept artists llc . tribecca designs . retrieved june 10 2011 . bellafonte gina 2007 . where the bodies are perfect and not very earthbound . new york times . miss america archives . miss america organization . archived from the original on june 15 2011 . retrieved june 10 2011 . tv highlights . new york times . concept artists llc . tribecca designs . retrieved june 10 2011 . gurewitsch matthew june 24 2007 . a troupe that flies without wings or wires . new york times . concept artists llc . tribecca designs . retrieved june 10 2011 . antigravity to perform at obama s neighborhood ball in washington dc . broadway world . 2009 . https www.youtube.com watch v y qcxuar4go https www.pinterest.com antigravitynyc antigravity on smash https www.youtube.com watch v 6v1cgotyj9u smash s krysta rodriguez goes to new heights for hit list song exclusive video . the hollywood reporter . march 29 2013 . antigravity yoga programs . antigravity fitness llc . retrieved june 27 2011 . virgin active programs . virgin active . retrieved june 10 2011 . steve nash programs . steve nash sports clubs . retrieved june 10 2011 . crunch fitness programs . crunch fitness . retrieved june 10 2011 . retrieved from https en.wikipedia.org w index.php title antigravity inc & oldid 744489198 categories entertainment companies of the united states navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 15 october 2016 at 15 27 . text is available under the creative commons attribution sharealike license ; additional terms may apply . by using this site you agree to the terms of use and privacy policy . wikipedia is a registered trademark of the wikimedia foundation inc. a non profit organization . privacy policy about wikipedia disclaimers contact wikipedia developers cookie statement mobile view