& more america s wine superstore type private industry retail founded 1991 1991 founder david trone and robert trone headquarters bethesda maryland number of locations 135 stores 2016 products wine spirits beer cigars gifts accessories number of employees approx . 5 000 website www.totalwine.com total wine & more is a family owned privately held american alcohol retailer founded and led by brothers david and robert trone . 1 total wine & more is the largest u.s. independent retailer of fine wine . total wine & more was named retailer of the year by market watch in 2006 beverage dynamics in 2008 and wine enthusiast magazine in 2004 and 2014 . 2 the company is headquartered in bethesda maryland . 3 contents 1 history 2 business operations 3 corporate philanthropy 4 customer education 5 references 6 external links history edit brothers david and robert trone founded total wine in 1991 . total wine & more started as a small independent store 2 500 sq. ft. in claymont delaware and was followed with a second store in milltown delaware . total wine & more grew steadily through the 1990s expanding state by state down the east coast . total wine entered florida in 2005 and then california and arizona in 2007 . as they expanded the trones brought in executives from other retailers such as bj s zales bloomingdales toys r us the home depot . as of august 2016 total wine & more has more than 135 superstores in 18 states 4 arizona california connecticut delaware florida georgia maryland massachusetts minnesota missouri nevada new jersey new mexico north carolina south carolina texas virginia and washington . it conducts online sales in 14 states that allow online alcohol sales . business operations edit total wine & more offers a large selection of products and advertises them as competitive in price . each total wine store carries approximately 8 000 different types of wines from wine producing regions around the world 3 000 types of spirits where permitted by law and about 2 500 beers . each store also carries accessories gifts and cigars . total wine & more has about 5 000 employees including 500 employees at their corporate headquarters in bethesda maryland and 800 wine specialists who must demonstrate wine knowledge before they are invited to join the company . all wine department employees must undergo an initial 150 hour training program participate in weekly team wine tastings and attend monthly wine producer seminars . some employees travel to wine growing regions such as napa valley california and the french regions of bordeaux burgundy and champagne on company sponsored educational trips . 4 each total wine & more store is 20 000 50 000 square feet 1 900 4 600 m2 in size . total wine & more also provides in house publications to their customers including total wine & more s guide to wine the total wine & more total guide to beer guide to spirits a quarterly buying guide which lists brands and prices and a quarterly newsletter the wine advisor . the company s 2014 revenue was estimated to be more than 1.5 billion . 5 co owner david trone has stated that the company plans to be at 2 billion in revenues in 2015 and 3 billion in 2019 . 6 corporate philanthropy edit since its founding total wine & more has given millions of dollars in financial and in kind donations to a range of nonprofits . in 2015 total wine donated more than 6 million to 7 000 local charities in 18 states . 7 in 2014 total wine & more received the prestigious 2014 market watch award for community service from market watch the nation s leading beverage alcohol industry publication . 8 wine spectator editor marvin shanken said the level of time energy and financial resources that david and robert trone have devoted to community service is truly remarkable . 9 customer education edit total wine & more offers a variety of opportunities for their customers to learn more about the wines beer and spirits that are sold in their stores . each store hosts weekly tastings special events and classes where customers can learn from experts winemakers brew masters and industry professionals as allowed by different state laws . 10 total wine pioneered the live virtual tasting where well known winemakers host a tasting from their vinyard which is streamed live in total wine s classrooms . 11 education centers are also made available for use in every local community . total wine & more offers free meeting space for local businesses clubs and organizations . located in over 60 total wine stores each center is a private room equipped for meeting hosting and the stores also provide a complimentary 30 minute wine tasting for all attendees as allowed by different state laws . 12 adam strum chairman of wine enthusiast said of total wine they re very focused on educating the consumer ... they really invest a lot of time in their employees their training . that s one of the reasons they have been so fabulously successful . 13 references edit our leadership . retrieved 29 january 2015 . family owned retail giant total wine & more opens first long beach location . long beach post . total wine & more dedicates new bethesda headquarters . a b our company . retrieved august 9 2016 . vomhof jr. john 5 march 2014 . 2 big box liquor store chains may make stir in washington . minneapolis st. paul business journal . retrieved 29 january 2015 . m. shanken communications inc. shanken news daily exclusive news and research on the wine spirits and beer business . shanken news daily . corporate philantrophy total wine & more . ray frager . total wine wins community service award . maryland daily record . total wine & more 29 september 2014 . total wine & more receives prestigious 2014 market watch award for community service . social responsibility . retrieved 29 january 2015 . m. shanken communications inc. shanken news daily exclusive news and research on the wine spirits and beer business . shanken news daily . book our room . retrieved 29 january 2015 . http www.bizjournals.com washington print edition 2014 12 05 the brothers behind washingtons booze.html external links edit official website value added potomac s total wine https www.washingtonpost.com business economy value added potomacs total wine 2011 12 14 giqarxw02o story.html the brothers behind washington s booze http www.bizjournals.com washington print edition 2014 12 05 the brothers behind washingtons booze.html retrieved from https en.wikipedia.org w index.php title total wine % 26 more & oldid 742036975 categories companies based in marylandretail companies established in 1991wine retailers1991 establishments in delaware navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what 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