written like an advertisement . please help improve it by removing promotional content and inappropriate external links and by adding encyclopedic content written from a neutral point of view . february 2014 learn how and when to remove this template message mirc electronics pvt. ltd. type public bse 500279 industry consumer electronics founded 1981 headquarters mumbai maharashtra india revenue 15 284.6 million us 230 million 1 number of employees 1500 2 website www.onida.com onida is an electronics brand of mirc electronics based in india . onida was well known in india for its colour crt televisions . onida was ranked 51st among india s most trusted brands by the brand trust report 2013 india study a research conducted by trust research advisory and subsequently in the brand trust report 2014 onida was ranked 27th among india s most trusted brands . 3 contents 1 history 2 products 3 see also 4 references 5 external links history edit onida was started by g.l. mirchandani and vijay mansukhani in 1981 in mumbai . g.l. mirchandani is the chairman and managing director of m s mirc electronics ltd. he was educated in colonel brown cambridge school and harvard university . 4 in 1982 onida started assembling television sets at their factory in andheri mumbai . it was established as mirc electronics in 1981 . 5 since then onida has evolved into a multi product company in the consumer durables and appliances sector . onida achieved a 100 % growth in acs and microwave ovens and a 40 % growth in washing machines last year . onida came out with the famous caption neighbour s envy owner s pride . the popular theme of the ads was a devil complete with horns and tail in the 1980s . 6 the devil was replaced by a married couple in 2010 . 7 onida has a network of 33 branch offices 208 customer relation centers and 41 depots spread across india . 8 as on 31 march 2005 onida had a market capitalization of 3014.6 million . mirc electronics won an award for excellence in electronics in 1999 from the ministry of information technology government of india . 9 onida with its sales & marketing office in dubai reported a 215 per cent export growth in two years setting the base for an increased robust international presence . the shipments to the gulf contribute almost 65 per cent of onida s export revenue while shipments to the fast growing east african market uganda tanzania kenya and ethiopia and the saarc countries accounted for 16 per cent of export revenues . in addition to the gulf countries onida has a presence in russia ukraine and neighboring cis countries . apart from television exports to russia onida also exports dvd players and high end lcd televisions . 10 products edit onida brand has following range of products . lcd tvs plasma tvs televisions dvd and home theater systems air conditioners washing machines microwave ovens presentation products mobile phones led tv lcd monitor lcd tv see also edit onida south dakota references edit 2010 bse data . bseindia.com . retrieved 2010 08 30 . mirc electronics limited . list of companies.org . retrieved 2010 08 02 . india s most trusted brands 2014 . riding the trough . businessworld.in . 24 october 2009 . retrieved 2010 08 02 . about us . onida . retrieved 2010 08 02 . tripathi shailja 7 december 2014 . give the devil his due . the hindu . retrieved 7 december 2014 . onida the devil s end . business standard.com . retrieved 2010 08 30 . onida to say goodbye to its iconic devil rediff.com business . business.rediff.com . 7 september 2009 . retrieved 2010 08 02 . interview of mr. gulu mirchandani chairman & md mirc electronics . indiainfoline.com . retrieved 2010 08 02 . about us . onida . retrieved 2010 08 02 . external links edit onida website retrieved from https en.wikipedia.org w index.php title onida electronics & oldid 732664773 categories consumer electronics brandshome appliance manufacturersmanufacturing companies based in mumbaielectronics companies of indiamobile phone manufacturerselectronics companies established in 1981indian brandshidden categories use indian english from september 2015all wikipedia articles written in indian englisharticles with a promotional tone from february 2014all articles with a promotional toneuse dmy dates from march 2013pages using infobox company with unsupported parameters navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages edit links this page was last modified on 2 august 2016 at 12 41 . text is available under the creative commons attribution sharealike license ; 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