the radio station in toledo ohio branded as 92.5 kiss fm see wvks . ckis fm city toronto ontario broadcast area greater toronto area branding kiss 92.5 slogan non stop hits frequency 92.5 mhz fm also on hd radio first air date january 26 1993 format analog hd1 top 40 chr hd2 cftr simulcast hd3 cjcl simulcast language s english erp 4 700 watts average 13 000 watts peak haat 287.8 meters 944 ft class b callsign meaning sounds like kiss station branding former callsigns ciss 1993 2003 cjaq fm 2003 2009 owner rogers media sister stations radio cftr chfi cjcl tv cfmt city cjmt webcast listen live website www.kiss925.com ckis fm is a canadian radio station broadcasting at 92.5 fm in toronto ontario . owned by rogers media the station broadcasts a top 40 chr format branded as kiss 92.5 . the station is one of two top 40 stations licensed to the city of toronto the other being ckfm as well as the first chr pop station owned by rogers since chtt fm in victoria shifted from top 40 to hot ac in july 2003 . ckis s studios are located at the rogers building at bloor and jarvis in the northeastern corner of downtown toronto while its transmitter is located atop first canadian place . contents 1 history 1.1 country music 1993 1999 1.2 first kiss era 1999 2003 1.3 jack fm 2003 2009 1.4 second kiss era 2009 present 2 broadcast signal 3 hd radio 4 references 5 external links history edit country music 1993 1999 edit on august 8 1990 rawlco communications was awarded a licence from the canadian radio television and telecommunications commission crtc for a new fm radio station . the format chosen to air on the frequency was country music that would target an audience ranging from 25 54 years of age . rawlco planned on changing frequencies for the station to 99.1 fm which was formerly the home of cko fm 1 but cancelled the plan after the crtc denied this and gave 99.1 to cbla . 1 on january 26 1993 at 1 pm singer anne murray pressed the button to launch the station with the ciss fm call letters and 92.5 ciss fm pronounced kiss fm branding . the station s licensing by the canadian radio television and telecommunications commission had been controversial because the crtc had passed over an application by milestone radio for an urban music station which would have been a new format in the toronto market in favour of rawlco s application . milestone s second attempt at an urban station was also passed over in favour of cbla ; the company finally won a licence on its third attempt and launched cfxj fm in 2001 . the station s transmitter was located atop first canadian place . first kiss era 1999 2003 edit rogers communications announced a deal to buy the station in february 1999 . the deal would not be completed until august but immediately after the deal was announced rogers took control of the station s programming by way of a local management agreement or lma 2 at the time lmas were not actively regulated by the crtc . on february 5 1999 just after 7 pm the station flipped formats without warning to top 40 chr and changed monikers to power 92 becoming the first top 40 station to serve toronto since the demise of chog in october 1995 . 3 the first song was doo wop that thing by lauryn hill . power played more hip hop and contemporary r & b than the other top 40 stations in toronto due to the market not having an urban or rhythmic station until 2001 when cfxj fm signed on the air with an urban format with a rhythmic stint from 2005 2009 until reverting to urban . the way the transition was announced to most of the station s on air staff 2 they were taken out for a party to celebrate the success of the country station then returned to the station unaware to find their access passes no longer worked and they were out of work became legendary in canadian radio circles . when the station flipped to power 92 the station attracted adverse attention from the operators of ckdx then a dance music station branded as power 88.5 in newmarket north of toronto and from corus entertainment which owned several power stations in western canada at the time and who had taken steps towards potentially turning their toronto rock music station cilq fm q107 in a new direction as power 107 . the station soon took on the identity kiss 92 fm . in its early days the station also aired imaging material in which an announcer pronounced the name of the city toe ron toe widely considered a mispronunciation of toronto . new material was soon substituted . thanks to former crtc content regulations on fm radio power and then kiss 92 fm was the first and remained the only top 40 chr station on fm licensed to the city of toronto in the late 1990s and early 2000s the closest formatted station in the market cidc which airs a dance heavy top 40 format is licensed to orangeville . the station rode a wave of popularity for pop music acts like backstreet boys and n sync and often seemed to supertarget a primary market of young teenage or preteen girls . station personalities included jay michaels first paired with daryn jones as mad dog and daryn and then with billie holiday in mornings as mad dog and billie frequently accompanied by voice actress stephanie beard as suga baybee kris james a re hired veteran of the country format and temporarily the chr format s first morning host middays tarzan dan afternoons cory kimm and taylor kaye evenings with slim hosting slim jams a slow jam r & b program in overnights . by 2002 somewhat ironically the station moved to take cfxj s turf with a shift to a rhythmic contemporary format billed as toronto s hip hop and r & b. the station hired local urban flavoured talent djx and haddy axel kwame dj baby yu and rg . jack fm 2003 2009 edit on june 4 2003 at 4 pm the station flipped to the jack fm branding and the adult hits format which had proved quite successful on rogers owned stations in calgary and vancouver . the station would adopt the cjaq fm call letters in february 2004 with ciss being moved to a rogers owned station in ottawa . the station experienced a slow and steady drop in ratings after the flip most likely because of the popularity of the rhythmic top 40 format . however once the station established itself the station gained a boost in the ratings . when it first launched jack fm operated without disc jockeys in an effort to establish the playing what we want concept which was new to toronto . though djs were introduced within weeks of the debut the station would become canada s first dj free station in late september 2005 . at the time station gm program director pat cardinal cited the move was a result of listener feedback . the audience has been telling us that they want no djs on jack . they want more music . in november 2005 cardinal defended his decision in an interview with michael hainsworth of report on business television and stated why he doesn t see commercial free ipods and satellite radio as a threat to a non dj format . 4 despite the move the station s ratings would dive from a 4.1 share in 2005 to the 2.3 share range in 2006 . pat cardinal would be replaced as gm pd in june 2006 by steve kennedy who had experience with the jack fm format in calgary . the previous month the jack fm playlist would be adjusted to mainstream rock with the station dropping most songs and acts from the 1980s in an effort to compete against corus owned stations cilq fm classic rock and cfny fm modern rock . the move put a dent in the music variety that is a hallmark of the jack fm format and its playing what we want slogan which cjaq still used at the time and would not replace until march 2008 when it adopted the slogan toronto s best rock variety . the move to rock would further hamper cjaq s overall share in the toronto radio market down 17 % even in the male target demographic down 14 % . on december 11 2006 cjaq abandoned its dj free format when they launched a new morning show featuring ben mcvie and kerry gray the former morning team at dave fm in cambridge . djs would surface on other dayparts on december 12 2006 including jeff chalmers and samantha stevens . ben and kerry were eventually fired on august 16 2007 and replaced by jeff chalmers and larissa primeau . chalmers and primeau were dismissed in september 2008 and replaced by carly klassen and jeff brown . brown the former pd of chez fm in ottawa replaced steve kennedy as pd on july 4 2007 when rogers market manager sandy sanderson became gm . brown and klassen would be holding down both the morning and afternoon drive slots by may 2009 one month after jack fm registered a dismal 2.0 share in the bbm ratings results for the toronto market . second kiss era 2009 present edit at 3 pm on june 5 2009 one day after the 6th anniversary of jack fm s launch after playing boy inside the man by tom cochrane & red rider jack fm would revert to top 40 chr as kiss 92.5 . 5 kiss 92.5 started with a stretch of 10 000 songs without commercial or dj interruption beginning with boom boom pow by the black eyed peas . 6 the shift to top 40 made toronto the latest fm duopoly market of english language adult contemporary and chr stations in canada chfi fm is 92.5 s sister station with an ac format other than in vancouver with chqm fm and cfbt fm owned by bell media and in barrie with chay fm and ciqb fm owned by corus entertainment . kiss 92.5 which would eventually swap the cjaq fm call sign for calgary s ckis fm features a music playlist consisting mainly of pop hip hop and r & b music ; the station often avoids rock music though it does include some canadian rock artists to meet canadian content regulations . kiss competes head on with toronto area stations cidc fm top 40 chr and based in the suburbs ckfm fm also chr and cfxj rhythmic top 40 as well as to a lesser extent toronto hot ac station chum fm and top 40 station wkse in buffalo . it was announced on july 8 2009 that et canada s roz weston will be hosting the new morning show along with mocha formerly of kitchener ontario s ckbt . beginning in january 2010 ckis fm would offer commercial free mondays a campaign patterned after many top 40 chr stations across america and offer hourly prize giveaways . ckis followed edmonton s chbn fm as the 2nd station in canada to offer a whole day commercial free ; kiss competitor cidc fm would follow suit one month later with a promotion they label as the zone also on mondays . in february 2011 the station moved towards a more mainstream direction . their main rival cidc fm z103 5 began leaning towards rhythmic at the same time . this happened most likely because ckis fm began beating cidc in the ratings although cidc s signal covers most greater toronto area suburbs as well as their studios also located in west toronto while ckis targets the