credit union type credit union industry financial services founded 1962 headquarters richmond va. united states area served virginia s richmond msa key people roger b. ball president ceo ; george p. kite iii vice president cfo ; john west vice president of operations ; james blau vice president of risk management products checking savings money market cds ira savings auto loans personal loans education loans mortgage loans home equity loans credit cards nationwide atm network alliance free online banking free mobile banking access debit cards direct deposit youth savings account total assets 350 million usd as of december 31 2011 website callfederal.org call federal credit union is a federally insured not for profit financial cooperative headquartered in richmond virginia . it is regulated under the authority of the national credit union administration ncua of the u.s. federal government . call federal credit union is the second largest richmond based credit union . as of december 31 2011 call federal credit union had 350 million usd in assets and 31 000 members . in accordance with the federal credit union act of 1934 call federal credit union is a tax exempt federally chartered federally insured not for profit financial cooperative . call federal credit union accounts are insured up to 250 000 through the ncua which is comparable to the insurance provided to accounts at traditional banks via the federal deposit insurance corporation . contents 1 history 2 membership 3 services 4 board members 5 mergers 6 community involvement 7 awards recognition 8 references history edit call federal credit union was formed in september 1962 by volunteer employees of philip morris usa in richmond virginia . the credit union s name was derived from the company s iconic bellhop little johnny who was known for the slogan call for philip morris . in the beginning all transactions were completed by credit union volunteers . in 1964 alice s. pearce wife of founding board member william pearce became the credit union s first paid employee . the credit union originally operated out of donated space from philip morris usa . in 1979 philip morris usa purchased a united virginia bank branch on commerce road in richmond va. in 1984 the credit union brought an atm to the commerce road branch . in 1994 call federal credit union opened a branch in mechanicsville virginia in hanover county ; that was replaced in 2010 . 1 a branch in chesterfield county virginia was opened in 1996 . that branch closed and in 2003 call federal credit union opened what is loosely referred to as a credit union mall three separate credit unions operating independently in the same building . an unprecedented concept at the time that demonstrated the innovative cooperative nature of credit unions . 2 a branch in henrico county virginia was opened in september 2008 . 3 call federal credit union previously had branch operations in louisville kentucky until 2005 and in concord north carolina until 2012 . membership edit membership to call federal credit union was originally limited to philip morris usa employees and their family members . membership was opened up to select employee groups in the mid 1990s and was extended to underserved areas of the city of richmond in july 2006 . call federal credit union received a community charter on july 7 2010 that allowed it to serve anyone living and or working in the city of richmond as well as the counties of henrico chesterfield and hanover . 4 5 6 in july 2014 call federal received approval of its community charter expansion application by the national credit union administration ncua board . 7 8 the approval means that call federal can now serve the entire richmond metropolitan statistical area msa which includes 16 counties and the cities of richmond colonial heights hopewell and petersburg . call federal is the second largest credit union headquartered in the richmond area . a 5 share savings account entitles members to one vote at the annual meeting . services edit checking savings money market cds ira savings auto loans personal loans education loans mortgage loans home equity loans credit cards nationwide atm network alliance free online banking free mobile banking access debit cards and direct deposit . in 2008 call federal credit union began offering youth savings accounts for persons younger than 18 . the first 1 000 deposited into these accounts earns an above market rate of interest . board members edit board members serve three year terms . they are elected at the annual meeting ; there are no term limits . board of directors james c. horne jr. chairman of the board ; william d. thomson vice chairman of the board ; julian l. white treasurer ; nancy l. stephens secretary ; jace padden director ; william e. poorbaugh director ; mary l. sanderford director ; shawn starkey director ; jeffrey edwards director . associate directors jackie juergens lauren shockey supervisory committee anita c. dunn chairperson ; connie branch ; willie m. jefferson ; dolly snead ; harrison bonner iii . mergers edit exxon credit union in richmond va. which had roughly 100 000 in assets and 100 members merged with call federal credit union in 2003 . in july 2008 media general s credit union media first in richmond va. which had about 1 000 members and 3.2 million in assets merged with call federal credit union . 9 community involvement edit call federal credit union offers scholarships to high school seniors annually in june through its alice s. pearce scholarship fund . the fund is named after alice s. pearce who was the credit union s first paid employee ; in the early days of the credit union she processed many of the transactions from her dining room table . pearce retired in 1991 as the president ceo . call federal credit union and its employees volunteer with the ymca s bright beginnings program which helps children from low income families obtain school supplies ; habitat for humanity ; and virginia blood services . employees are also encouraged to get involved in community organizations such as the central virginia food bank children s miracle network and the make a wish foundation . credit union staff also gives financial literacy talks to members business groups and schools . awards recognition edit 2010 credit union national association cuna marketing and business development council awards diamond award 1st place direct mail visa campaign . diamond award 1st place membership packers brochures and booklets . empower checking the switch kit on steroids . merit award where principles matter tv commercials . 2009 local emmy for tv commercial on nbc 12 2009 interior design excellence award by asid iida virginia 2008 kelley parks cuna credit union national association marketer of the year 2008 national academy of arts & sciences regional emmy award for i luv richmond television commercial 2008 credit union direct lending cudl best practices in marketing to members 2008 best practices in credit union branding references edit press release 2 a shared solution credit union management magazine . may 16 2003 . press release press release 3 with ncu ok call fcu reshapes youth family brand credit union times aug. 16 2010 call fcu gets green light for expansion richmond bizsense aug. 5 2010 1 2 more troubled cus merged out credit union journal nov. 24 2008 . retrieved from https en.wikipedia.org w index.php title call federal credit union & oldid 702962944 categories credit unions based in virginiabanks established in 19621962 establishments in virginia navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 2 february 2016 at 17 44 . text is available under the creative commons attribution sharealike license ; 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