inc. the performance oil that outperforms high performance lubricants for automotive industrial marine motorcycle and racing . type private industry oil and chemical founded 1986 founder john williams headquarters porter texas united states area served australia canada china italy japan mexico united kingdom united states key people bryan yourdon president 1 2 products synthetic motor oil synthetic grease oil filters gear oil net income 109.5 million 2011 3 parent calumet specialty products partners 3 divisions royal purple consumer products royal purple industrial products website royal purple synthetic oil royal purple is an american manufacturer which produces lubricants for automotive industrial marine motorcycle and racing use . 4 it is known primarily for its line of synthetic royal purple motor oil products used in gasoline and diesel engines . 5 6 7 they also produce other fluids including gear oil transmission fluid power steering fluid and industrial gear bearing engine and hydraulic oil . other products include chassis and bearing grease lubricant aerosol aerosol chain lubricant and firearm lubricant . contents 1 history 2 media 3 references 4 external links history edit the company was founded in 1986 by john williams a synthetic oil developer and later consultant . due to a customer who said he had never seen purple oil williams named the product royal purple . 8 producing synthetic oil using its own additives 9 the company grew and in 2004 completed a 125 000 square foot production facility in porter texas . 10 that same year they actually acquired a us federal trademark for the exclusive use of purple containers for lubricants . 10 11 in 2012 royal purple was sold in over 25 000 outlets worldwide 12 and had an annual income of 109.5 million dollar 2011 . 3 in july 2012 royal purple got a new owner when it was sold for 335 million dollar to calumet lubricants . 12 13 14 15 media edit in 2010 royal purple cooperated with dj funkmaster flex to promote its products . 16 royal purple announced on september 25 2013 that it would sponsor the las vegas bowl for three years from 2013 to 2016 . 17 the deal is worth more than one million dollars a year . 18 19 20 21 royal purple is the official lubricant for lingenfelter performance engineering . 1 references edit a b pair of royal purple news items highlight company s 2014 racing program nbc sports 4 june 2014 bel ray sold to parent of royal purple dealernews 1 january 2014 a b c calumet buys royal purple imakenews.com 13 june 2012 no mention of viscosity or thermal breakdown in this royal purple clip popular mechanics 29 december 2013 driving green for dummies it s easier and cheaper than you think st. joseph news press 17 august 2012 solvent leaves protectant film professional tool & equipment news 1 march 2010 royal purple takes the guesswork out of motor oil recycling reuters 9 may 2011 royal purple treat new straits times 9 july 2006 royal purple it s the additives stupid popular mechanics 21 february 2013 a b industry notes company news motor age 1 april 2004 chicago tribune car notes column chicago tribune 1 february 2004 a b peter dalrymple co founder of royal purple joins spine pain management inc. board of directors and commits to an additional 2 million funding globenewswire 26 august 2014 calumet buying royal purple for about 335 million indianapolis business journal 6 june 2012 us calumet agrees to buy lubricant maker royal purple independent chemical information service 6 june 2012 new refineries bring big gains to calumet operation indianapolis business journal 12 november 2012 royal purple lubricants taps dj funkmaster flex to showcase its latest performance products pr newswire 8 march 2010 new title sponsor named for the royal purple las vegas bowl las vegas sun 25 september 2013 las vegas bowl gets new name and sponsor call it royal purple las vegas review journal 25 september 2013 royal purple is new sponsor of las vegas bowl cbs sports 25 september 2013 royal purple to title sponsor las vegas bowl game for next three years street & smith s sports business daily 26 september 2013 royal purple to give away 2015 subaru wrx trip to las vegas bowl in december aftermarket news 9 october 2014 external links edit official site western canadian industrial lubricant distributor retrieved from https en.wikipedia.org w index.php title royal purple lubricant manufacturer & oldid 676169550 categories motor oilschemical companies of the united statescompanies based in texas navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export 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