is otherwise written in a promotional tone . please help by either rewriting this article from a neutral point of view or by moving this article to wikinews . when appropriate blatant advertising may be marked for speedy deletion with db spam . april 2016 vitasoy international holdings ltd. type public company industry food & drinks founded 1940 headquarters tuen mun hong kong products vitasoy beverage website http www.vitasoy.com vitasoy international holdings limited traditional chinese simplified chinese transcriptions standard mandarin hanyu pinyin w it n i gu j j tu n y uxi ng ngs yue cantonese jyutping wai4ta1naai5 gwok3zai3 zaap6tyun4 yau5haan6 gung1si1 head office vitasoy simplified chinese ; traditional chinese ; jyutping wai4 taa1 naai5 ; pinyin w it n i sehk 0345 is a brand of beverages and desserts in hong kong . founded in 1940 it now operates under the vitasoy international holdings limited . its headquarters are in tuen mun new territories . 1 vitasoy products were centred on the high protein soy milk drink that the company first produced . over the years the company expanded beyond the soy drink products and started to produce a wide variety of beverages . some of them such as the fruit juice milk tea soft drink water and tofu were given the derivative brand name vita . besides it became one of the largest non carbonated beverages food manufacture and seller in hong kong . in addition vitaland services limited 2 is founded in 1991 it specialises in the operation and management of the tuck shops in hong kong primary and secondary schools and the canteen business . vitasoy also established hong kong gourmet 3 in 2001 to provide high quality catering services to primary and secondary schools and meetings . contents 1 history 1.1 founder 1.2 development of other brands 2 products 3 facilities 4 see also 5 references 6 external links history edit founder edit vitasoy was founded by dr. kwee seong lo 1910 1995 4 on march 9 1940 in hong kong with door to door delivery of the milk alternative . at that time many people suffered from poverty and malnutrition due to the higher price of milk so dr. lo wanted to save the children from this blight but because he realised many chinese immigrants are lactose intolerant so he focused on soy milk . 5 the company ceased operations from 1941 to 1945 during the japanese occupation of hong kong . it re emerged after the war was over . at first fresh soya bean milk was delivered to people s homes on bicycle and later dr. lo began selling his product through retail outlets . by 1950 the sales of soya bean milk increased vitasoy decided to establish a new factory to meet market demand . in 1953 it adopted the sterilization technology in manufacture of vitasoy soymilk drinks which enabled the drinks to be stored without refrigeration . in 1975 vitasoy became the first hong kong company to introduce tetra pak packaging technology for drinks production . it involves uht ultra heat treatment sterilisation of the product and packaging in aseptic cartons ensures that the drink product can be kept for months without refrigeration . by the late 70 s and early 80 s vitasoy became a well known household brand and started to expand the overseas markets in the 80s and 90s . yvonne lo the daughter of the dr. kwee seong lo introduced vitasoy s soy milks to the u.s. market in 1979 . today vitasoy products are sold in approximately 40 markets around the world including the macau mainland china australia and new zealand the u.s. canada europe singapore and south east asia . in addition the current ceo of hong kong and macau at vitasoy international holdings ltd is charles chyi chung 6 who s known for his innovative works in the asia market . 5 development of other brands edit in 1976 vitasoy launched a series of juice drinks and subsequently launched lemon tea chrysanthemum tea and other drinks in 1978 and 1979 . in 1994 vitasoy established a new factory in shenzhen city as the first hong kong foreign plant . later in 1998 it established new factories in shanghai and ayer massachusetts in the united states . products edit vitasoy beverages are packed in paper packs pet bottles glass bottles and cans . vitasoy soy drinks come in original malted black soyabean coconut melon and chocolate flavours . vitasoy also produces a milk suitable for use in cafes . vitasoy san sui tofu is available in silken tofu pan fried hard tofu hard tofu dessert tofu ginger brown sugar dessert tofu osmanthus dessert tofu . vitasoy also offers juices lychee sugar cane orange mango blackcurrant and guava pineapple and mango apple carbonated drinks cola cream soda lemon lime and orange yin hai jelly juices pineapple strawberry and blueberry vita supreme coffee drink teas lemon honey chrysanthemum chrysanthemum green tea supericy and herbal tea . vita tsing sum zhan teas are sugarcane and imperate american ginseng with honey grapefruit lemon mandarin lemon green apple with cucumber mandarin with aloe and apple and jasmine . gor yin hai teas are apple passionfruit lemon peach lychee ; icy pink grapefruit lemon and peach . vita cha t din are icy lemon icy green tea iced passionfruit iced apple iced mango iced honey green tea iced lemon iced peach vitasoy san sui tofu series silken tofu pan fried hard tofu hard tofu dessert tofu ginger brown sugar dessert tofu osmanthus dessert tofu vita hk style milk tea yuan yang and coffee hong kong 7 vita pure distilled water 8 facilities edit tuen mun hong kong boxed drinks to hong kong north america and asia shenzhen china for chinese and hong kong markets shanghai china for chinese and hong kong markets foshan china for chinese and hong kong markets ayer massachusetts for north america united states and canada wodonga victoria australia supplying to australia and new zealand see also edit list of food companies yeo hiap seng flagstaff house teaware museum k.s. lo gallery named for vitasoy founder and donor of much of the museum s collection references edit contact us . vitasoy . retrieved on 10 november 2014 . address 1 kin wong street tuen mun new territories hong kong address in chinese 1 vitaland service limited . n.d. . company background . retrieved from http www.vitaland.com.hk en home index.html hong kong gourmet limited . n.d. . company profile . retrieved from http www.hkgourmet.com.hk en contact us contact information.htm obituaries dr. kwee seong lo . transactions of the oriental ceramic society volume 58 . 1993 1994 . the oriental ceramic society . 1995 . retrieved 2010 03 08 . a b history of vitasoy thomson reuters . n.d. . stock quotes & company news reuters.com . retrieved from http www.reuters.com finance stocks companyofficers symbol vtsyf.pk http www.vitavitasoy.com milktea.php http www.distilledwater.com.hk index.php external links edit wikimedia commons has media related to vitasoy . vitasoy international vitasoy hong kong vitasoy usa my vitasoy vitasoy usa s asian channel v t e beverage companies of hong kong crystal spring tea dairy farm kowloon dairy mr. juicy trappist vitasoy watsons water v t e plant milk milks almond milk coconut milk hemp milk peanut milk rice milk soy milk related products douhua horchata kokkoh plant cream poi sikhye soy based infant formula soy pudding soy yogurt vegan cheese brands companies 8th continent alpro hain celestial group mimiccreme plamil foods silk so good tofutti vitasoy related milk substitute template milk substitutes soy protein veganism v t e soy glycine max general soy allergy soy candle soy ink soy molasses soy paint soy protein soybean soybean diseases soybean meal soybean oil soy based dishes list of soy based foods aburaage agedashi tofu bai ye douhua dubu kimchi edamame hiyayakko kongguksu kongnamul mapo doufu miso soup sundubu jjigae tahu goreng tofu skin roll yong tau foo plant milk soy milk soy yogurt vegan cheese meat analogues beanfeast tempeh textured vegetable protein tofu tofurkey vegetarian hot dog veggie burger sauces and condiments soy sauce based ganjang ponzu sweet soy sauce tamari teriyaki tsuyu y n y u pastes doenjang doubanjiang miso sweet bean sauce yellow soybean paste t ng fermented bean fermented bean curd douchi kinema tauco natt various other foods mamenori okara oncom soy flour soy milk based infant formula soy nut stinky tofu tofu skin list of fermented soy products biochemicals phytoestrogens genistein genistin glycitein ononin daidzein equol metabolite o dma metabolite daidzin leaves globulins proteins beta conglycinin gylcinin phas lectins soybean agglutinin lectin enzymes beta amylase lipoxygenase cysteine proteases trypsin inhibitors kunitz inhibitor bowman birk inhibitor other soy lecithin mix of phospholipids lunasin unsaponifiables tocopherols sterols antinutrients phytates protease inhibitors cystatins companies 8th continent alpro boca burger gardenburger kikkoman morningstar farms plamil foods silk so good tofutti vitasoy yamasa yeo hiap seng other yuasa artisan town of historic soy sauce distilleries kikkoman soy sauce museum retrieved from https en.wikipedia.org w index.php title vitasoy & oldid 743675784 categories companies listed on the hong kong stock exchangecompanies established in 1940drink companies of hong kongsoy product brandsplant milkfood manufacturers of hong konghong kong drinkshong kong brandshidden categories articles with a promotional tone from april 2016all articles with a promotional tonepages using infobox company with unsupported parametersarticles containing traditional chinese language textarticles containing simplified chinese language textcommons category without a link on wikidata navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact 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