smt disambiguation . smt media corporation formerly called sportsmedia technology corporation type private industry broadcast digital distribution event support founded 1988 founder gerard j. hall number of locations durham north carolina products computer software computer hardware number of employees 250 website http www.smt.com smt formerly sportsmedia technology corporation pioneered the first real time scoring and wireless data system on television . the privately held company specializes in data integration technology and broadcast graphics that enhance broadcasts webcasts and live events in sports and entertainment . smt s customers include major broadcast television networks regional and specialty networks and sport governing bodies . in 2012 it acquired ids information and display systems as a division of the company to provide scoring results and statistics on site for live events . 1 contents 1 history 2 leadership 3 products 3.1 iso track 3.2 goto board 3.3 smart and augmented reality 4 clients 5 noteworthy events 6 awards 7 references 8 external links history edit smt was founded in 1988 by gerard j. hall after developing the first real time scoring and wireless data delivery system for the pga tour to replace walkie talkie communication used at the time . the scoring over walkie talkies was just really really problematic hall recalled in 2012 . he developed a way to interface real time scoring with tv production using personal computers . 2 hall provided this interface from 1988 to 1991 for nbc sports coverage of pga tour telecasts . in june 1990 he formally incorporated what was then known as sportsmedia technology corporation with an eye toward offering tv interface technology to other sports television broadcasters . shortly thereafter sportsmedia technology signed an exclusive four year agreement with espn to provide interface tv graphics services for many live sporting events . 3 the scoring system used by sportsmedia became modified during this period to include compiling statistics based on performance or event data of a sports or performance event or activity . the system received a u.s. patent in 1996 . 4 following the end of the exclusive espn contract hall led sportsmedia technology into the design and development of the first clock and score graphic on tv the sportsmedia autograph device . it became known as the fox box as it came to prominence on nfl football telecasts on the fox network in 1997 as a real time scoreboard and it set constant on air graphic scoreboards as standard operating procedure for all sports telecasts . 5 by the late 1990s sportsmedia technology began providing statistics for cbs sports announcers to use every year during broadcasts of the ncaa final four basketball tournament as well as shot clocks game clocks and scores that appear on screen . 6 beginning in 2000 sportsmedia technology began providing graphics statistics world feeds and video enhancements to the annual super bowl broadcast . 7 for super bowl xlvii in 2013 six cameras were calibrated with the first down line by smt . 8 in the early 2000s sportsmedia technology moved into the virtual graphics realm with what it branded as sports media augmented reality technology smart . its first down line product called smart virtual insertion publisher vip was used first by nbc sports in 2003 for notre dame games to indicate where a football team had to cross on a field in order to score a first down . smart vip provided the virtual first down line for monday night football coverage by abc sports in 2004 . 9 in september 2010 sportsmedia technology raised 12.5 million in outside capital to finance its expansion . vicente capital partners a los angeles based private equity firm received a minority ownership stake in the business as part of the deal . 10 sportsmedia technology changed its name to smt in january 2011 . the company said the name change reflected its expansion into other sectors besides sports such as entertainment education and medical . 11 looking for an acquisition that would add new products and services to its current product mix and help it expand its market reach smt acquired jacksonville fla. based information and display systems llc also known as ids in february 2012 in a deal that doubled the size of smt . ids s scoring and statistics systems and display boards and systems are used at such events as wimbledon the us open the french open and the australian open . as part of the deal smt operated ids as a wholly owned business unit of smt while gerard j. hall became ceo of both companies and remained as president of smt . 12 smt launched a company called n 1 designstudio in 2013 to focus on motion graphic design and branding solutions . clients include revolt tv food network fantasy sports network crossfit games nascar and the women s tennis association . 13 14 leadership edit gerard j. hall serves as the founder president and ceo of smt . upon graduation from harvard university in 1981 he won the st. andrew s scholarship to attend scotland s university of edinburgh where he pursued a master of science in computer science . hall continued his graduate studies while teaching computer science at the university of central florida before leaving in 1986 to work with the epson computer corporation . he established what would become smt two years later . 15 hall was a 2013 finalist for the ey entrepreneur of the year award in the southeast which includes alabama georgia north carolina south carolina and tennessee . 16 products edit iso track edit smt s iso track software features an on screen image based pointer graphic that identifies and tracks vehicles horses cyclists and athletes in real time for events such as professional motorsports horse racing cycling stage races and marathons . the image recognition tracking software does not require the traditional stationary camera and has been deployed for events including the indianapolis 500 the kentucky derby the tour de france and the new york city marathon . 17 18 goto board edit smt s goto board giant on air talent operated board is a large touchscreen monitor and analysis tool that announcers use to stop and pause video and drag and drop statistics . it has been used both in sports and entertainment shows such as mlb network and the bet channel s 106 & park music video show . 19 smart and augmented reality edit smt s smart system utilizes smt s image stitch technology to display graphics and signage within a live virtual scene . smart line produces digital markers on a pitch such as the first down marker on a football field and smart vip displays on air graphics including signage billboards and video displays . smart studio produces real time 3d virtual studios . for nbc sunday night football smt has provided augmented reality products such as night vision which can be used on replays to highlight the on field action by blacking out the field around the players while retaining the yard markers . 20 21 clients edit smt has provided data and social media for many regional and national tv channels including 22 abc sports nbc sports cbs sports espn new england sports network turner sports tnt yes network noteworthy events edit sporting events that have used smt s products include 23 24 the super bowl the indianapolis 500 the kentucky derby summer and winter x games nba games nascar races nhl games awards edit two 2010 silver telly awards for video production and supporting virtual graphics 25 2010 promaxbda sports marketing award 2010 davey award tv sports 26 references edit http www.vicentecapital.com portfolio.php http www.youtube.com watch v tkbo0e1ye6m http sportsvideo.org main connected sports 2013 2013 08 26 gerard j hall smt president and ceo https www.google.com patents us5504312 http sportsvideo.org main connected sports 2013 2013 08 26 gerard j hall smt president and ceo http www.leadertelegram.com business from the wire article 4b7b7f1b a86b 5842 b836 fc8034e03614.html mode jqm http sportsvideo.org main blog 2010 02 sportsmedia technology celebrates a decade at the super bowl http www.cbspressexpress.com cbs sports releases view id 34199 http m.sportsbusinessdaily.com journal issues 2004 08 20040830 media arecent arrival in virtual graphics gets first down line gig for mnf.aspx http www.newsobserver.com 2010 09 03 661487 sportsmedia raises money to grow.html http www.newsobserver.com 2011 01 11 913552 sportsmedia technology is now.html http www.broadcastingcable.com news technology smt acquires ids 49033 http www.bizjournals.com triangle news 2013 04 05 durham sports company starts new outfit.html http rbr.com revolt tv chooses n1 designstudio for social media http sportsvideo.org main connected sports 2013 2013 08 26 gerard j hall smt president and ceo http www.ey.com us en about us entrepreneurship entrepreneur of the year sea sep article press release 04252013 http sportsvideo.org main blog 2011 05 nbc gets graphic at kentucky derby with smt http sportsvideo.org main blog 2011 07 smt versus partner to track cyclists in the tour de france http www.newsobserver.com 2010 09 03 661487 sportsmedia raises money to grow.html http www.newsobserver.com 2010 09 03 661487 sportsmedia raises money to grow.html http www.youtube.com watch v tkbo0e1ye6m http www.vicentecapital.com portfolio.php http www.vicentecapital.com portfolio.php https vcexperts.com buzz articles 1004 http www.tellyawards.com winners list l s & pagenum winners 1 & totalrows winners 90 & event 11 & category 1 & award s https www.daveyawards.com winners list l s & event 6 & category & award s & form 2 external links edit smt website retrieved from https en.wikipedia.org w index.php title smt media corporation & oldid 719799610 categories media companies of the united states navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main 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