character study used in animation . modelsheet software llc type private industry business intelligence business analytics founded 2007 headquarters arlington massachusetts key people richard petti president & founder 1 howard cannon chairman cto & founder 2 krishnan badrinarayanan marketing manager 3 products modelsheet customized spreadsheets consulting service modelsheet authoring environment 4 number of employees 3 2010 11 20 5 website http www.modelsheetsoft.com modelsheet software llc is a venture funded software company focused on business analytics and based in arlington massachusetts . contents 1 history 2 strategy products and services 3 criticism 4 see also 5 notes 6 references 7 external links history edit modelsheet was founded by two mit graduates richard petti and howard cannon who earlier worked together at symbolics and later in the division spun out as macsyma . 6 after the macsyma episode in 1980s and 1990s the pair took separate career paths petti at the mathworks cannon at groton neochem and sciquest then rejoined to found modelsheet in 2007 . 7 strategy products and services edit modelsheet software was founded to put more desktop modeling power in the hands of business experts without requiring them to become programmers . the spreadsheet is the classic example of such an end user development tool but its cell based paradigm has its limitations . modelsheet technology attempts to addresses these limitations with two types of products custom spreadsheet solutions and the modelsheet authoring environment . by filling in a simple form a custom spreadsheet solution yields a custom spreadsheet workbook without users having to edit spreadsheets or cell formulas . users can set three aspects of spreadsheet models time series time range time grains and rollup grains dimensions e.g. a list of products organized in product families and turning on or off model features . 8 9 modelsheet offers custom spreadsheet solutions for many common business tasks in corporate finance financial plans cash flow analysis cap tables activity based budgets etc. marketing and sales analysis sales plans marketing program effectiveness price elasticity etc. and other areas . 10 users can download the custom spreadsheet solutions as excel workbooks or upload them to an account on google docs . 11 12 the modelsheet authoring environment provides all functionality needed to build spreadsheet models from scratch and edit existing models . 13 it retains the visual flavor of spreadsheets while adding in model structures such as named variables symbolic formulas with varying scopes time series dimensions and controls for optional features and automated operations . modelsheet authoring is the technical backend of custom spreadsheets . for intermediate cases where more flexibility is needed but the customer doesn t require frequent use of the authoring environment itself the company offers consulting services in which a modelsheet engineer uses the authoring environment to create a spreadsheet to the customer s specification . modelsheet authoring is available for testing but it is not yet commercially available on a regular basis . criticism edit testing a pre beta version in 2008 14 journalist dennis howlett of zd net concluded that modelsheet was good in theory but needs more work . howlett criticized several aspects windows only platform support bugs poor usability choice of fonts and dull quick start guide . although bemused by the product howlett did concede modelsheet is at an early stage of development and i m sure it will improve over time . see also edit macsyma for information on founders earlier work together there microsoft excel spreadsheet end user development business analytics business intelligence business intelligence 2.0 notes edit richard petti . techcrunch . retrieved 2010 11 20 . howard cannon . techcrunch . retrieved 2010 11 20 . krishnan badrinarayanan . techcrunch . retrieved 2010 11 20 . modelsheet authoring . techcrunch . retrieved 2010 11 20 . modelsheet software . techcrunch . retrieved 2010 11 20 . modelsheet about us . modelsheet launches the spreadsheet customizer create professional spreadsheets that meet your needs quickly and easily . pr web . diego oppenheimer and richard petti . extending excel to build models for you . microsoft corporation . richard petti and howard cannon . customized spreadsheet solutions the promise of templates fulfilled pdf . prweb . modelsheet software templates . microsoft corporation . getting started with spreadsheets on google docs just got easier . modelsheet software . george wong . modelsheet spreadsheet customizer now works with google docs . bergizmo . richard petti and howard cannon . the modelsheet authoring environment for spreadsheet models pdf . modelsheet software . dennis howlett 2008 08 20 . modelsheet good in theory needs more work . zd net . retrieved 2010 11 20 . references edit http www.manta.com c mtbr350 modelsheet software llc http venturebeatprofiles.com company profile modelsheet software external links edit official web site youtube channel user community requires login on yahoo blog retrieved from https en.wikipedia.org w index.php title modelsheet & oldid 589740176 categories software companies based in massachusettscompanies based in massachusettsamerican companies established in 2007 navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 8 january 2014 at 09 24 . text is available under the creative 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