uses see arctic disambiguation . this article has multiple issues . please help improve it or discuss these issues on the talk page . learn how and when to remove these template messages a major contributor to this article appears to have a close connection with its subject . it may require cleanup to comply with wikipedia s content policies particularly neutral point of view . please discuss further on the talk page . november 2013 learn how and when to remove this template message this article reads like a news release or is otherwise written in a promotional tone . please help by either rewriting this article from a neutral point of view or by moving this article to wikinews . when appropriate blatant advertising may be marked for speedy deletion with db spam . november 2013 learn how and when to remove this template message arctic gmbh current company logo used since 2010 type private ag industry computer cooling computer peripherals consumer electronics founded 2001 2001 headquarters hong kong area served worldwide key people magnus huber managing director products computer cooling computer case headsets home theater pc website www.arctic.ac arctic gmbh formerly known as arctic cooling 1 is a chinese manufacturer of computer cooling components mainly cpu and graphics card coolers 2 case fans and thermal compound . since 2010 arctic expanded its business by starting a range of products to cater other consumer demands beyond that of computer cooling hardware . nowadays arctic also offers various consumer products 3 spanning audio 4 home entertainment 5 computer peripherals and rc toys . 6 in 2012 arctic was nominated as one of the finalists in the annual pcr awards . 7 founded in 2001 arctic has offices in hong kong the united states cooperates with different production facilities in china . arctic products are distributed worldwide through distributors 8 dealers and retailers . the united states united kingdom and germany are arctic s major markets . the company has also collaborated with leading graphics card brands such as his 9 inno3d 10 powercolor 11 vtx3d 12 and sapphire 13 in the development of oem cooling equipment . contents 1 history 2 logo 3 products 3.1 computer cooling 3.1.1 accelero 3.1.1.1 features 3.1.2 thermal compound 3.1.3 pc case 3.1.4 fusion power supplies and storage devices 3.2 audio series 3.3 living series 3.4 computer peripherals 3.5 power series 4 patents and trademarks 5 dispute 6 branding 7 collaborations 8 partnership with openelec 9 references 10 external links history edit in 2001 arctic cooling was founded in switzerland by magnus huber and gebhard scherrer . 14 as the company name suggested in the past the business focused entirely on computer cooling solutions . today in order to expand the business into other areas especially in consumer electronics by 2010 it began to develop a diverse range of products that spans beyond cooling into computer peripherals audio products and home entertainment pcs . for this reason arctic cooling was changed to arctic in 2010 . 15 since 17.11.2015 arctic switzerland ag is in liquidation . 16 logo edit arctic cooling logo arctic cooling shield current logo used since 2010 products edit computer cooling edit being the company s original focus 17 arctic designs and manufactures cooling products 18 for computer hardware . 17 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 and broad compatibility . the company owned a number of patents for its fan and cooler designs 35 as well as for special technologies used in the air coolers including pwm sharing 36 low noise impeller 37 cross blow and anti vibration technologies . 37 accelero edit accelero is a trademark 38 of arctic formerly arctic cooling for its line of graphics card coolers . 39 the accelero line of coolers are targeted to high end graphics cards based on gpus from nvidia and amd . 40 the accelero series utilizes different types of cooling technologies namely air cooling passive cooling as well as air and liquid combined cooling 41 to offer different options for different customers . in 2006 accelero x1 and accelero x2 are the first vga coolers introduced in the series by the manufacturer . 42 43 the accelero series has collaborated in a number of oem projects with motherboard and video card manufacturers to develop customized graphics card cooling solutions . 44 45 46 47 arctic is the first video card cooler manufacturer to use a copper base for their heatsinks . 48 in may 2012 arctic released the accelero hybrid which is claimed to be the world s first graphics card cooler with integrated air and liquid solution in the market . 49 features edit graphics card coolers are generally served as an upgrade or replacement for the stock cooler in order to reduce noise temperature and enhance the overclocking capability of the gpu . 50 arctic s heatsinks are claimed to provide quiet high performance cooling 51 which also makes the accelero series one of the most popular graphics card coolers in the market . 52 thermal compound edit among the company s array of thermal compound the mx 4 received the top product award from the german magazine pc games hardware . 53 54 mx 4 mx 2 55 pc case edit silentium t11 56 silentium t eco 80 57 fusion power supplies and storage devices edit fusion is a branding name for which arctic uses to name many of its psu s and storage devices . audio series edit arctic started to develop its audio products such as speakers headphones and headsets since 2010 and it has expanded to wireless audio system near the end of 2011 . 58 living series edit in june 2011 arctic entered the htpc market with its first mini htpc mc001 entertainment center series which was first introduced in computex 2011 . 59 in 2012 arctic introduced more advanced models with mc101 series amd trinity powered htpcs which are aimed for multimedia users . the mc101 series features amd trinity a8 a10 apu amd radeon hd 3d graphics up to 1tb hard disk storage ssd up to 8gb ddr3 memory and built in tv tuner . 60 on top of the entertainment centers arctic offers as well an audio gateway that works as a windows media center extender audio relay . 61 it is not dlna certified but is compatible with the protocol . computer peripherals edit arctic offers a selection of computer peripherals including keyboards mice usb fans etc. in the end of 2011 the brand started to offer apple accessories . power series edit the power series offers various usb travel adapters car chargers and batteries . 62 patents and trademarks edit the company has claimed several trademarks and patents for the name and technology applied to their products . some of the air coolers and case fans produced by the company feature a patent design of the fan holder to achieve vibration absorption and elimination of the buzzing sound when the fan is running . the freezer 7 pro features 4 rubber connectors which serve as a vibration damper to absorb the vibration of the running fan and prevent the vibration from transferring to the heatsink and the case . 63 the arctic f pro pwm employs the same technology to absorb vibration and prevent it from transmitting across other components within the case . 64 arctic claims to be the patent holder of the pwm sharing technology namely pst which shares a single pwm signal with all the other pwm controlled devices connected to the motherboard to control all fan speeds and enhance the noise level according to the load . 65 the freezer 13 pro co employs the patented cross blow technology by the use of an extra fan installed at the bottom of the heatsink to give a boost of cooling performance to the surrounding components including northbridge and voltage regulators . 66 the company utilizes its patented passive cooling technology de 20200600 in the accelero s1 plus to enhance the level of natural convection from the gpu by letting more air to pass through the aluminum fins so that heat will be dissipated more efficiently . 67 some of the key products including freezer accelero alpine fusion and silentium series are registered trademarks in the eu and the us . 68 dispute edit arctic was reportedly planning to file a lawsuit against advanced micro devices amd for the infringement of its trademark fusion the name that amd used to describe its series of apus which integrate x86 processing cores with radeon stream processors on the same piece of silicon . 69 in light of the lawsuit amd has announced earlier in 2012 its plans to drop its fusion branding in favor of the heterogeneous systems architecture hsa . 70 on 23 january 2013 arctic announced that the company and amd have arrived at a mutual agreement in settling the fusion trademark dispute without any disclosure of the terms . 71 branding edit in 2011 arctic has started to engage its end consumers through the means of social media e.g. facebook 72 to reinforce the brand s awareness . the company was also a platinum partner with pcr retail boot camp 73 a new conference and expo for the uk pc and it channel . arctic s booth in computex taiwan 2008 collaborations edit a model of arctic cooling 80mm computer fan arctic also produces cooling solutions for several graphic card manufactures ; in most cases improving cooling beyond the oem cooler . these include but are not limited to amd formerly ati club 3d ecs galaxy hightech information system his inno3d tul powercolor sapphire technology sparkle zotac partnership with openelec edit due to the strategic mistake of bundleing the mc001 with microsoft windows 7 and the high price the mc001 was very badly sold . to increase sales on 5 february 2013 arctic announced their new partnership with openelec . arctic worked with openelec together and combined a fully passive cooled entertainment system the mc001 media centre us and eu version equipped with the latest xbmc 12 openelec 3.0 platform . arctic and openelec and are planning on their next release aim to provide a more dedicated builds for the arctic mc001 systems . 74 75 76 77 78 79 80 shortly after partnershipping with openelec the development of passively cooled media centers was abandoned . references edit arctic cooling becomes arctic hardware secrets 3 june 2010 . retrieved 10 may 2012 the 25 most wanted vga cooler at case king arctic cooling accelero xtreme plus is number 1 german pc games harware . retrieved 17 may 2012 arctic headsets and headphones review hardocp 9 may 2011 . retrieved 10 may 2012 arctic to develop wireless audio product line audio pro international 22 february 2012 . retrieved 10 may 2012 . arctic unveils the mc101 series trinity powered htpcs tech power up 1 february 2012 . retrieved 10 may 2012 arctic hobby remote control discover your inner kid kitguru 12 january 2011 . retrieved 10 may 2012 pcr awards 2012 the finalists arctic goes exclusive with entatech channel emea 13 january 2011 . retrieved 10 may 2012 1 inno3d geforce gtx 680 next generation technology is here inno3d mar 2012 . retrieved 10 may 2012 powercolor announces partnership with arctic cooling for mainstream graphics cards powercolor 20 april 2009 . retrieved 10 may 2012 vtx3d announces partnership with arctic cooling for hd4870 series vtx3d 18 august 2009 . retrieved 10 may 2012 exclusive arctic cooling solution for sapphire sapphiretech.com 1 september 2009 . retrieved 10 may 2012 2 www.arctic.ac . retrieved 10 may 2012 interview with arctic 19 december 2011 . retrieved 10 may 2012 liquidation of actic switzerland ag . retrieved 28 december 2015 . a b hardware secrets interviews arctic 14 august 2012 hardware secrets . retrieved 4 september 2012 3 devhardware.com retrieved 21 may 2012 active ram coolers roundup real world