founded november 1996 1 headquarters tigers den house sw h 04 bir uttam mir shawkat sharak gulshan 1 dhaka 1212 bangladesh area served 64 districts key people erik aas 2 ceo products telephony 3g revenue us 288 million 2008 49.2 % from 2007 3 parent global telecom holding slogan start something new website www.banglalink.com.bd banglalink bengali is one of the largest cellular service providers in bangladesh . banglalink digital communications limited previously orascom telecom bangladesh limited is fully owned by telecom ventures ltd. previously orascom telecom ventures limited of malta which is a 100 % owned subsidiary of global telecom holding . following business combination in april 2011 between vimpelcom ltd. and wind telecom s.p.a vimpelcom owns 51.92 % shares of global telecom holding . vimpelcom www.vimpelcom.com is one of the world s largest integrated ltd. telecommunications services operators providing voice and data services through a range of traditional and broadband mobile and fixed technologies in russia italy ukraine kazakhstan uzbekistan tajikistan armenia georgia kyrgyzstan laos algeria pakistan burundi zimbabwe central african republic canada and bangladesh . vimpelcom is headquartered in amsterdam the netherlands and listed as an ads on the nasdaq global select market under the symbol vip . banglalink attained 1 million subscribers by december 2005 and 3 million subscribers in october 2006 . in less than two years which is by december 2007 banglalink overtook aktel to become the second largest operator in bangladesh with more than 7.1 million customers . as of september 2015 banglalink had a subscriber base of 32.61 million with 24.81 % market share . 4 it is a wholly owned subsidiary of telecom ventures limited of malta which is owned by global telecom holding . banglalink had 1.03 million connections until december 2005 . the number of banglalink users increased by 257 per cent 5 and stood at 3.64 million at the end of 2006 making it the fastest growing operator in the world of that year . in august 2006 banglalink became the first company to provide free incoming calls from bttb for both postpaid and prepaid connections . on august 20 2008 banglalink got past the landmark of a 10 million subscriber base . 6 contents 1 history 2 numbering scheme 3 products offered 3.1 prepaid packages 3.2 postpaid packages 3.3 banglalink enterprise 4 banglalink customer care 5 criticisms and penalty 6 references 7 external links history edit sheba telecom pvt. ltd. was granted license in 1989 7 to operate in the rural areas of 199 upazilas . later it obtained nationwide 15 year gsm license in november 1996 to extend its business to cellular mobile radio telephone services . it launched operation in the last quarter of 1997 as a bangladesh malaysia joint venture . tigers den banglalink s headquarters at gulshan . in july 2004 it was reported that egypt based orascom telecom is set to purchase the malaysian stakes in sheba telecom through a hush hush deal as sheba had failed to tap the business potentials in bangladesh mainly due to a chronic feud between its malaysian and bangladeshi partners . an agreement was reached with orascom worth us 25 million was finalized in secret . the pact has been kept secret for legal reasons considering financial fallout and because of the feud . the main reason for the undercover dealing was the joint venture agreement between the bangladeshi and the malaysian partners which dictates that if any party sells its sheba shares the other party will enjoy the first right to buy that . integrated services ltd. isl the bangladeshi partner was being officially shown as purchasing the shares held by technology resources industries tri of malaysia for 15 million . isl then paid another 10 million to standard chartered bank to settle sheba s liabilities . in september 2004 orascom telecom holdings purchased 100 % of the shares of sheba telecom pvt. limited . it was acquired for us 60 million . sheba had a base of 59 000 users of whom 49 000 were regular when it was sold . 8 afterward it was re branded and launched its services under the banglalink brand on february 10 2005 . in march 2008 sheba telecom pvt. limited changed its name as orascom telecom bangladesh limited matching its parent company name . 9 in july 2013 following the 2011 ownership restructuring in the parent company 10 the company name changed for the second time to banglalink digital communications ltd. 11 numbering scheme edit banglalink uses the following numbering scheme 880 19 87434664 n1n2n3n4n5n6n7n8 where 880 is the isd code for bangladesh and is needed only in case of dialing from outside bangladesh . 19 is the access code for banglalink as allocated by the government of bangladesh . omitting 880 will require using 0 in place of it instead to represent local call hence 019 is the general access code . n1n2n3n4n5n6n7n8 is the subscriber number . products offered edit prepaid packages edit this section needs to be updated . please update this article to reflect recent events or newly available information . january 2016 banglalink currently offers two prepaid plans . all the prepaid plans come in two phases standard t & t incoming and outgoing with nationwide dialing and isd and m2m . all connections provide gprs to subscribers . desh with the slogan ek desh ek rate means one country one rate is one of the cheapest prepaid plans in the country by tariff . it also has three fnf numbers friends and family with cheaper rates for frequent call destinations . desh was launched in 2006 . desh rang was launched as a brand extension to enrich the brand of desh . rang is a bengali word which means color . it is introduced with the catchphrase rangiye din apnar jeebon means color your life . . this package is aimed for customers who mainly make calls to their own network and are heavy sms users . it offers four on net fnf numbers but no off net fnf number . former packages regular prepaid was the first package banglalink had to offer . it is currently unavailable in the market . ladies first with the slogan shomporker network means network of relationships was tailored for women . it offered four fnf numbers . it was launched in 2005 and is currently unavailable in the market . it introduced 1 second pulse for the first time in the prepaid market . be linked was launched in 2005 . it was later taken over by desh package as all the be linked customers were automatically migrated to desh . postpaid packages edit currently there are three postpaid plans from banglalink for its tail customers . these packages are known as enterprise personal which is a subset of much larger banglalink enterprise . all packages come with t & t local nationwide dialing isd and e isd connectivity . personal package personal supplementary personal call and control former packages upper class a postpaid platform was launched on july 31 2005 . 12 it was mainly targeting slightly upscale consumers . upper class was known for offering purple carpet treatment to its clients giving special attention with separate counters at sales and customer care centers and a dedicated hotline . it had numerous packages under two different tariff plans tailor made and made to measure . in addition to those it introduced a hybrid product named call and control designed to offer the value of postpaid with the control of prepaid . later enterprise personal took control of upper class . banglalink enterprise edit banglalink enterprise 13 offers a wide range of products and services to suit the needs of the business community . companies under the enterprise package are provided with a dedicated enterprise relationship manager who provides them with personalized customer care round the clock . other benefits of enterprise include customized packages with attractive call charges and connection price enterprise sms broadcast enterprise short code international roaming missed call alerts free voice mail retrieval fax and data service call conferencing special offer for family members and many more . it was first launched in december 2006 . the current packages are enterprise corporate ; targeted at the corporate segment enterprise sme ; targeted at the sme segment enterprise personal prior to the launch of banglalink enterprise banglalink served the business clientele through a similar platform named banglalink professional . banglalink customer care edit banglalink delivers customer care using its call centers and customer care networks . currently banglalink provides customer care services to its clients through banglalink sales & care centres banglalink points banglalink point at dhanmondi . are aimed at providing a complete mobile solution connections handsets accessories and provide selected customer services like sim replacement reconnection bill payment etc. they are located at key points around the country . 14 kallol group a local distribution company had partnered with banglalink to operate at least forty banglalink points throughout the country . 15 as of march 2008 the deal with kallol group has been called off and banglalink is focusing on managing its own customer care centers . banglalink service points banglalink care lines are call centers serving customers 24 hours 7 days a week with instant solutions . criticisms and penalty edit in october 2007 btrc fined banglalink tk . 1.25 billion for its involvement in illegal voip or call termination business . 16 the then btrc chairman major general retd . manzurul alam confirmed banglalink s involvement in the illegal trade . banglalink however in a statement said the company has agreed to make a one time fixed payment of tk . 1.25 billion to the government as compensation for its loss in revenues . references edit home credit rating information and services ltd crislbd pdf . retrieved 17 july 2015 . chief executive officer orascom telecom holding full year 2008 results highlights mobile phone subscribers in bangladesh september 2015 . btrc . retrieved 29 october 2015 . about banglalink bangladesh s banglalink tops 10 mln mobile users . reuters . retrieved 17 july 2015 . alam mahbubul 2012 . telecommunication . in islam sirajul ; jamal ahmed a. banglapedia national encyclopedia of bangladesh second ed . . asiatic society of bangladesh . egyptian orascom gets sheba telecom malaysian stake . retrieved 17 july 2015 . orascom telecom bangladesh new name of sheba . the daily star . retrieved 17 july 2015 . vimpelcom confirms closing of large and complex wind telecom deal . telegeography . retrieved 18 october 2015 . orascom telecom changes company name . dhaka tribune . retrieved 18 october 2015 . banglalink unveils new post paid service banglalink rolls out gprs and gets personal with businesses . retrieved 17 july 2015 . banglalink points kallol group of companies . retrieved 17 july 2015 . banglalink fined tk 125cr for illegal voip business . retrieved 17 july 2015 . external links edit official website of banglalink v t e vimpelcom ltd. owners altimo 56.2 % telenor mobile holding as 33 % minority shareholders 10.8 % brands banglalink beeline djezzy kyivstar mobilink wind telecom divisions and subsidiaries russia ojsc vimpelcom 100 % kb impuls 100 % golden telecom corbina telecom sovintel sovam teleport rol russia on line aport search engine 100 % gsm 100 % 100 % 100 % 100 % 100 % 100 % 100 % 100 % 100 100 % 100 % 100 % 95 % 89.61 % 75 % 49 % other armenia telephone company 100 % global telecom holding 51.9 % kar tel llp kazakhstan kyivstar 100 % millicom lao 78 % mobitel georgia tajikistan skymobile kyrgyzstan unitel uzbekistan wind italy wind telecom s.p.a 100 % shareholdings euroset russia 50 % people ojsc founder and honorary president dmitry zimin ojsc co founder and chairman emeritus augie k. fabela ii category commons v t e mobile network operators of bangladesh airtel banglalink citycell grameenphone robi teletalk retrieved from https en.wikipedia.org w index.php title banglalink