citations for verification . please help improve this article by adding citations to reliable sources . unsourced material may be challenged and removed . august 2014 learn how and when to remove this template message lone star music . type private company industry music founded 1999 new braunfels texas headquarters san marcos texas united states key people zach jennings owner richard skanse magazine editor melissa webb creative director number of employees 15 website lonestarmusic.com lone star music also called lsm is a san marcos texas based music company which operates a website drawing half a million visitors a month 1 as well as a retail outlet in san marcos texas and a glossy bi monthly magazine focusing on texas and americana music . contents 1 founding 2 bob wills vandalization 3 recent activity 4 artists carried by lone star music 5 references founding edit lone star music was founded in 1999 by chad raney while living in new braunfels texas as an internet site dedicated to selling texas music . raney had had successful previous experiences as an entrepreneur . most of the initial 1 300 artists were on independent labels . in december 2002 raney found himself in the hospital leaving christmas orders un shipped . michael and clair devers friends of raney s took over the operation while he was recovering . by mid 2003 raney had made them both partners 49 % of the company between them allowing them to run daily operations while he stayed in texarkana . in march 2004 a lone star music retail store was opened in the historic gruene district which is located within new braunfels city limits . a second retail store was opened in kerrville texas in september 2007 but was closed the following year . in 2009 raney and the devers sold the company to another texas entrepreneur zach jennings who immediately began expanding both the online and physical store s inventory to include more americana roots and rock music by artists from beyond the texas and oklahoma regions . in 2012 jennings moved the physical store from gruene to san marcos tx re opening as superfly s lone star music emporium in september 2012 . although the online lonestarmusic retail site continues to specialize in texas and americana music superfly s store in san marcos carries all genres with a large selection of new and used vinyl . bob wills vandalization edit on may 20 2006 the 8 foot statue of texas musician bob wills was discovered to have been pulled over during the night . the statue s arm was broken off lying on the ground next to it . spurred by the upcoming bob wills day the vandalism made headlines on hundreds of news organizations around the world . the story was covered on cnn yahoo and cbs.com . 2 recent activity edit in 2006 lone star music acquired mavrik magazine a glossy full color bi monthly magazine dedicated to covering texas and red dirt music . in september 2007 the name of the magazine was changed to lonestarmusic magazine . it is distributed free at venues bars restaurants and other locations throughout texas and oklahoma along with a few other states . since zach jennings purchased the company in 2009 the magazine just like the online retail store has expanded its coverage to feature articles not just on texas songwriters and musicians but artists from across the americana and roots rock folk spectrum . artists carried by lone star music edit ryan bingham jason boland & the stragglers wade bowen cross canadian ragweed bleu edmonson the groobees ray wylie hubbard guy forsyth jack ingram waylon jennings chris knight stoney larue micky & the motorcars the mike mcclure band formerly the great divide guy clark townes van zandt willie nelson reckless kelly red dirt rangers randy rogers band billy joe shaver todd snider bob wills hayes carll terri hendrix barry coughlin references edit 1 archived june 20 2010 at the wayback machine . 2 dead link retrieved from https en.wikipedia.org w index.php title lone star music & oldid 701148737 categories texas culturecompanies based in new braunfels texashidden categories articles with wayback machine linksall articles with dead external linksarticles with dead external links from march 2014articles needing additional references from august 2014all articles needing additional references navigation menu personal tools not logged intalkcontributionscreate accountlog in namespaces article talk variants views read edit view history more search navigation main pagecontentsfeatured contentcurrent eventsrandom articledonate to wikipediawikipedia store interaction helpabout wikipediacommunity portalrecent changescontact page tools what links hererelated changesupload filespecial pagespermanent linkpage informationwikidata itemcite this page print export create a bookdownload as pdfprintable version languages add links this page was last modified on 22 january 2016 at 20 00 . text is available under the creative commons attribution sharealike license ; 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