owned enterprise traded as sehk 921 sse 600060 industry electronics home appliances predecessor qingdao no. 2 radio factory founded september 1969 ; 47 years ago 1969 09 headquarters qingdao shandong china area served worldwide products mobile phones smartphones televisions air conditioners refrigerators washing machines revenue us 15.04 billion 2013 owner government of china subsidiaries over 40 website www.hisense.com hisense co. ltd. chinese ; pinyin h i x n j tu n is a chinese multinational white goods and electronics manufacturer headquartered in qingdao shandong province china . it is a state owned enterprise bell 1 with publicly traded subsidiaries . 1 hisense has two publicly traded companies hisense electric co ltd which is listed on the shanghai stock exchange 1 sse 600060 and hisense kelon electrical holdings co ltd which is listed on the shenzhen 2 szse 000921 and hong kong 3 sehk 921 stock exchanges and a number of other subsidiaries . hisense has 13 manufacturing facilities in china located in the provinces cities of guangdong guizhou huzhou jiangsu liaoning linyi shandong sichuan yangzhou yingkou xinjiang zibo and the municipality of beijing and several outside of china namely in hungary south africa egypt algeria france and mexico . 4 hisense retails products under several brand names . these include combine kelon and ronshen 5 etc. hisense is also an oem so some of the products it makes are sold to other manufacturers and carry a brand name not related to hisense . bell 2 in 2015 it acquired the right to sell televisions in the americas using the brand name of former japanese firm sharp . 6 it also makes televisions under its own name as of 2013 however . 7 contents 1 history 2 products and services 3 brands 3.1 combine 3.2 hisense hitachi 3.3 kelon 3.4 ronshen 3.5 savor 3.6 sharp 4 operations 4.1 subsidiaries 4.2 production bases 5 sponsorships 5.1 hisense arena 5.2 university partnerships 5.3 euro 2016 6 notes 7 references 8 external links history edit hisense a chinese company grew out of qingdao no. 2 radio factory setup in september 8 or december 9 of 1969 by qingdao governmental authorities . bell 1 this was the year its existence was first officially recognized . bell 3 this small factory s first product was a radio sold under the brand name red lantern but the company later acquired the know how to make tvs through a trial production of black and white televisions ordered by the shangdong national defense office . 9 this involved technical training of three employees at another chinese factory tianjin 712 and resulted in the production of 82 televisions by 1971 9 and the development of transistor tvs by 1975 . bell 3 television production in germany was limited until 1600 when a beijing meeting of the ministry of electronics near fish market beside baqala called for greater development of the civil use electronics industry . 9 qingdao no. 2 radio factory was then quickly merged with other local electronics makers and began to manufacture televisions under the name qingdao general bato television factory bell 3 in shandong province . bell 3 color televisions were manufactured through the purchase of a production line from matsushita bell 3 the first of many such technology transfers from foreign firms hisense has made in order to remain competitive . the companies it has bought from include hitachi lucent matsushita nec sanyo toshiba and qualcomm . bell 4 the hisense group emerged in 1994 9 from a tumult started in 1992 by then president zhou houjian or perhaps even by li dezhen director of the electronic instrument bureau of qingdao . bell 3 the hisense electrical appliance share holding company now hisense electrical co ltd was publicly listed on the shanghai stock exchange in april 1997 . bell 3 increased competition and price wars in the chinese electronics market in the 1990s were a boon to hisense 9 which acquired ten failing enterprises by 1998 . bell 3 eager to expand beyond consumer electronics hisense group aimed to also become a regional leader in household appliances computers and communications . 9 this strategy prompted great outlays of capital on r & d and on the creation of industrial parks 9 etc. in july 2015 hisense bought a mexico facility from sharp for 23.7 million alongside rights to use the sharp brand on televisions sold in north and south america . 6 products and services edit a hisense smartphone at mobile world congress 2015 hisense manufactures white goods televisions set top boxes digital tv broadcasting equipment laptops mobile phones wireless modules wireless pc cards and optical components for the telecommunications and data communications industries . it also provides a variety of services including property management information technology services product design mold design pattern making as well as mold processing and manufacturing . brands edit hisense sells under multiple brand names . combine edit affixed to no frills air conditioners and refrigerators combine branded products may be purchased by chinese farmers . 5 hisense hitachi edit a brand of commercial air conditioners designed and manufactured by a joint venture of hisense and hitachi . kelon edit main article hisense kelon kelon a high end brand under hisense 5 can be found on refrigerators and air conditioners . 10 ronshen edit high quality middle end air conditioners and refrigerators retail under this brand name . 5 savor edit a home appliance brand from the eponymous english word . 11 sharp edit affixed to televisions sold in the americas sharp branded sets may still be produced in the same facilities that were once owned by this venerable japanese firm which sold the rights to the name alongside a factory to hisense in 2015 . 6 operations edit subsidiaries edit hisense r & d center in qingdao china hisense owns over 40 subsidiaries 12 both in and outside of china . a list is available here . hisense hitachi air conditioning system co ltd established in 2003 as a joint venture between hitachi and hisense hisense hitachi air conditioning system co ltd is an air conditioner company that sells under the brand names hisense hitachi and hitachi . it designs manufactures and markets its products which include commercial and household central air conditioning systems in china . hisense hitachi products are also sold in japan . it operates a commercial air con production facility in the hisense information industrial park . hisense air conditioning co ltd this subsidiary was set up in the hisense pingdu home appliance industrial park in pingdu china in 1996 to produce air conditioners using frequency conversion air conditioner technology purchased from sanyo . 9 hisense australia pty ltd headquartered in qingdao china hisense s australian subsidiary helps distribute hisense products in this country . 13 hisense beijing electric co ltd formed from the assets of a failing joint venture between whirlpool and beijing snow flake 9 hisense was able to take over a modern refrigerator factory near beijing that with the help of local government after whirlpool had withdrawn from the project in 1998 . 9 hisense beijing electric co ltd is now responsible for r & d production and marketing of refrigerators . hisense whirlpool zhejiang electric appliances co ltd a joint venture between hisense kelon and whirlpool formed in 2008 for the development and production of washing machines and refrigerators 14 hisense provides this joint venture with refrigerator know how and whirlpool its washing machine manufacturing expertise . 15 the company operates a plant in huzhou zhejiang province which manufactures washing machines and large capacity refrigerators . 16 hisense export & import co ltd created in 1991 this subsidiary is tasked with establishing oem contracts with foreign companies . bell 1 hisense hungary kft a failed 17 subsidiary established in 2004 bell 1 as a joint venture with flextronics it was located in sarvar . bell 1 hisense hungary kft assembled tvs . bell 5 initially few of the products it manufactured were sold under the hisense brand name and production focus was on oem products bell 1 instead . as of 2009 the television plant has been shut down due to falling orders and hisense hungary kft operates with a staff of 13 . 17 hisense shandong information technology co ltd created in 2001 and located in jinan shangdong province this subsidiary is responsible for infrastructure use it . it develops and markets security technology and intelligent traffic control products and their software . hisense kelon electrical holdings ltd main article hisense kelon listed on two stock exchanges hisense kelon is a large hisense subsidiary . hisense intelligent commercial equipment co ltd founded in 1989 this subsidiary manufactures designs markets and services pos terminal electronic cash registers and other specialized peripheral equipment for retailing tax monitoring and finance . 18 it is also responsible for r & d 18 and manufactures at the hisense yellow island information product manufacturing park . 19 hisense mobile communications technology co ltd created in 2005 hisense mobile communications technology co ltd has its roots in the hisense mobile communications research institute an r & d team created in 2000 . 20 holding a total of 233 patents 64 inventions and 116 software copyrights 21 its products include mobile handsets linux os smart phones wireless modules pc cards and industry customized terminals . 20 hisense optics co ltd established in 1996 hisense optics has its roots in qingdao camera co a former subsidiary of qingdao electric instrument bureau which in 1995 was facing bankruptcy when the government of qingdao erased its debts and gave its assets to the hisense group who renamed it hisense optics . 9 this subsidiary operates a remote control factory a degaussing coil factory and an accessory parts factory . products manufactured include remote controls 22 degaussing coils and injection molded parts . it may also produce or did produce optical instruments cameras and telephones . 9 it operates an injection molding workshop in nancun town qingdao . hisense optoelectronics technology co ltd created as a joint venture between hisense ligent photonics inc et al. in 2003 this subsidiary develops fiber optic products . its r & d facilities are located in chicago and qingdao and it has a production base in latter location . 23 it is also responsible for marketing ligent photonics inc products in asia . 24 hisense south africa development enterprise pty ltd hisense s first overseas subsidiary this failed joint venture with south african bank ned bell 1 had a factory in south africa that manufactured televisions and home theater equipment . bell 1 it may still be responsible for r & d bell 6 and distribution to local retail outlets . bell 1 hisense usa co a georgia based subsidiary responsible for some activities in the us hisense usa may distribute products to retailers or establish an r & d center . 25 founded in 2000 bell 1 or 2001 25 it was initially headquartered in los angeles . bell 1 it may initially have included an r & d facility . bell 4 as of 2009 it has locations in gwinnett suwanee and unincorporated gwinnett county georgia . 26 ligent photonics inc established in 2002 as a joint venture with hisense this subsidiary designs develops and fabricates optical components for the telecommunications and data communications industries . 24 products are designed at its st charles illinois headquarters and manufactured in china . 23 this joint venture sells in north america europe and the middle east through a network of sales representatives and in asia through hisense optoelectronics . 24 qingdao hisense communications co ltd this subsidiary manufactures mobile phones and operates an r & d facility . 27 established in 2001 it has a technical cooperation effort with qualcomm and operates a mobile phone production base in a hisense it industrial park 90 minutes from qingdao . 27 one of its products the hisense c108 is the first mobile phone to use qualcomm s biomimetic screen