i want this 0 item s 0 your shopping cart is empty mail us customer herocycles.comcall us toll free at 1800 208 4376 9 am to 6 pm mon fri home bikesall bikescity bikeskids zoneroadstersmountain bikesgirlz zoneall terrain bikes events & trailsmtb himalaya 2015mtb himalaya 2016 get in touch store locator brandspremium bike groupdisneymiss indiautsprint prosprint news & medianewspress releasevideo gallery mtb himalaya 2016 fearture hero the super brand recognized as a powerful brand support quality the driving force iso 9001 iso 14001 bvqi shipping over 140 million sold every 9 second 1 cycle is manufactured by definition a super brand offers consumers significant emotional and physical advantages over its competitors which consciously or subconsciously consumers want recognize and are willing to pay a premium for . a super brand can not be substituted . it is part of our life . it has become one with us . considered as oscars of branding in 25 countries of the world the super brands in india were bought by the finest marketing guru of all times late shunu sen and the unbiased rating agency super brands india is now headed by mr. anmol dar and includes the most powerful brains in the world of marketing and advertising in india mr. dilip sehgal mr. kms ahluwalia mr. mike khanna mr. nabankur gupta mr. piyush pandey mr. raghav bahl mr. sunil k alagh mrs. tara sinha and mr. yogi c deveshwar besides others . globally a select few exceptionally powerful brands are recognized as super brands . some of the indian brands have made it into this unique hall of fame and amongst that coveted group features hero cycles . super brands are actually the big ideas which provoke us to explore the realms of our dreams and inspire us to live satisfying life styles . anchored in omnipotent consumer insights the super brands go beyond mere functional promises as they trigger deeply embedded emotional chords . hero cycles has been one of the most progressive and dynamic brands for the decades now . more than 2200 dealers 4800 employees and more than 14 crore satisfied customers have directly or indirectly endeavoured tirelessly to make hero cycles a phenomenal success and are the true guardians of this brand . ambitions belief empathy and a strong culture of sensitivity are at the heart of hero cycles brand . each of these values is reflected in the company s products its communication and its dealings with suppliers employees dealers and customers . be it company s environment friendly manufacturing processes or the brand initiatives for the lower income customers leadership is all about capturing the hearts & minds of the people the way a true hero always does . at hero cycles quality is a tradition be it in the form of well trained labour technically superb machines or world class quality . the conformance to quality at hero begins on shop floor with every worker ensuring at each stage manufacturing that only perfect product passes through his hands . hero s production department too believes in following the zero defect approach and continuous upgradation of its manufacturing systems . the marketing and operations teams are also constantly creating new and effective strategies using modern management techniques . and finally every hero cycle goes through a series of rigorous quality checks before it leaves the factory . no wonder hero is in proud possession of iso 9001 iso 9002 & bvqi certifications and also iso 14001 environmental compliance endorsement from the ministry of environment . constant quality upgradation ensures that the company stays in the global mainstream and maintains its edge through excellence . a technology tie up with national bicycle industries of japan led to the launch of the world 1 series of cycles besides introduction of new frame designing and features like a frame d frame y frame swan shaped frame speedometers & indicators among others . heroes moving the globe today hero cycles is one of the handful companies in india which can boast of the global scale of operations not just in size or superior technology but also its innovative marketing strategies . true to its leadership stature hero has not only achieved a volume of production that can be matched by no other cycle manufacturer in the world but has also started exporting bicycles to countries like us germany and japan which is a manifestation of hero s quality and marketing capability . hero s forays into the overseas markets pioneered the indian export in bicycle segment as early as 1963 . while initial exports were restricted to the africa and the middle east today more than 50 % bicycle exports meet the demands of sophisticated markets in europe and america . indeed to dare to explode from a small town of ludhiana to world s best and household name in 89 countries it has powerfull task by any standards . this super brand has still a long way to go but there is no hurdle too big and no accomplishment permanent as this super brand thrives on the philosophy that heroes in the market place are the ones who forge strong relationship by being relevant constant and persistent ... the true heroes in spirit and in form . born out of passion the ore goes into fire only to shed off its impurities . similar is the man whose virtues shine when he is tried by the fire of life . taking upon novelty itself as a competitor the hero cycles has been always striving for perfection and innovation in every aspect of their dealings . the pursuit to innovate is endless at hero so much so that innovation has become a buzz word in hero premises . hero cycles has been able to use changes and new trends to its advantage by identifying emerging need gaps and expanding its product portfolio to appeal to different kinds of customers . in its endeavour to keep a step ahead of times hero s most advanced & modern r & d department continuously creates innovative products having functional attributes & aesthetics meeting the aspirational needs of its proud customers around the globe . as a result hero cycles was able to launch several new concepts and models in bicycles like the mountain bikes racer bikes dirt terrain bikes & d frame bikes besides creating a variety of cycles for different user segments and sub segments including women and children students adventure seekers labourers city customers and fitness conscious . rolling out nineteen new models in just one year itself speaks volume for hero s emphasis on innovations & designs . cycle of life the experience of cycling is a journey it starts with a push moves to the tumbles then the stunts and in the end it is the saviour . a companion who does not take you where you need to be but where you would want to be . . trending hero bikes whatstoppingyou archer 26t 12 899 endeavour 26t 13 799 grenadier 11 392 wayfarer 27.5 16 501 tripper 13 929 nebula 10 851 cycle of life awesome . i have it . your couch . it is mine . im a cool paragraph that lives inside of an even cooler modal . wins featured add to wish list add to compare archer 26t 12 899 add to wish list add to compare endeavour 26t 13 799 add to wish list add to compare grenadier 11 392 add to wish list add to compare wayfarer 27.5 16 501 add to wish list add to compare tripper 13 929 add to wish list add to compare nebula 10 851 add to wish list add to compare gleam 11 049 cycle of life awesome . i have it . your couch . it is mine . im a cool paragraph that lives inside of an even cooler modal . wins browse read more our brands company the beginning vision & mission o.p munjal group achievements national mainstream & csr awards & recognition milestone investors bikes all city bikes girls kids mtb roadster quick links news & media careers store locator video gallery all rights reserved copyrights hero cycles ltd 2016 cin u35911pb1966plc002667 disclaimer privacy policy investors