and innovation company . read on we are brand builders . we help you unearth your story hone your story tell your story live your story . we bring world class business innovation and creative to small and mid sized businesses and ngos . case study lithium future proofing innovation . lithium s software had already transformed how brands engage with their customers . our job was to build a global campaign that would point lithium towards their next level of success . our be 3d campaign created instant shockwaves both internally and among customers . but more importantly it provided lithium with a strategic lens for focusing on future business goals and catapulted their organization into a new dimension of innovation . dig in case study unitive new direction new brand . unitive was at a crossroads . the hiring software developer was pivoting away from their initial marketing strategy reimagining their product and refocusing on a new audience . they needed a new website fast . but first they needed a new brand direction . working closely with unitive through a rapid discovery and design process we were able to hand them a ready to launch brand that activated their target business and set a course for their future marketing . dig in case study purple carrot making vegan for all . purple carrot led the market in delivering recipes and ingredients for vegan meals right to customers doorsteps . to grow business they would have to reposition their brand to appeal to a mass read omnivorous market . through deep market research and focus groups we uncovered a link between the healthful and energizing benefits of plant based meals and the values of modern home cooks . this new brand position the power of plants was then brought to life across every customer touchpoint from website to digital advertising to delivery boxes . dig in book winning the story wars by jonah sachs co founder today most brand messages and mass appeals for causes are drowned out before they even reach us . but a few consistently break through the din using the only tool that has ever moved minds and changed behavior great stories . with insights from mythology advertising history evolutionary biology and psychology winning the story wars by free range co founder jonah sachs takes readers into a fascinating world of seemingly insurmountable challenges and enormous opportunity . dig in we are movement makers . we help you build momentum with your customers clients and supporters to move your organization to move your community or to move the world . case study getup australia politics of brand reinvention . getup australia started as the young edgy breakthrough brand of digital activism . but after 10 years the organization had grown up . they needed a new brand that reflected their evolution . and they needed it at a critical moment the 2016 federal election . working closely with a cross section of the organization we repositioned getup as a highly strategic campaigning machine . beyond this overarching strategy we provided the tactical tools to bring the new brand to life across all channels letting getup make an immediate and massive impact . dig in case study autodesk creating a design led revolution . autodesk a leader in 3d design engineering and entertainment software wanted to rally designers around the world to solve the global challenges facing mankind . more than a campaign they wanted a new brand platform focused on sustainability . our solution a design led revolution . through company wide branding and messaging challenges aimed at designers and viral video 500k views we helped autodesk transform its internal and external image as a leader in the world of sustainable design . dig in case study alliance for climate education empowering a generation . climate change is the single biggest threat to our world . young people those with the most to lose often feel the most powerless to do anything about it . ace wanted to change that . with our help they built a youthful and empowering brand that recast young people into emerging environmental heroes . since then ace has engaged millions of high school students moved thousands of young people into climate leadership roles and changed the national conversation around climate change . dig in article technology won t save our schools by austin dannhaus director of strategy technology has reshaped and revolutionized nearly every industry and corner of society . but when it comes to education technology has only contributed small improvements rather than large scalable systemic disruption . in this article director of strategy and former teacher austin dannhaus talks about how changing our ideas about innovation could lead to breakthroughs in the classroom . dig in we are problem solvers . we apply group genius creativity innovation inspiration and dedication . it s a complex world you need a team that can help you innovate grow and navigate change . case study grace science foundation save one life save millions . grace science foundation is changing how scientific research is done . in their quest to save their daughter from an ultra rare disease founders matt and kristen wilsey are pioneering research models and treatments with the potential to save millions . we re helping them get there . dig in case study cradle to cradle products innovation institute building a movement to scale . the cradle to cradle products innovation institute is known for setting forth a world famous vision for design that goes beyond sustainability . recently it s focused on future proofing all materials and bringing that vision to life . they knew they couldn t do it alone and that it would require help from partners to make a dent and have a greater impact . we ve provided services ranging from high level go to market and partnership strategy to business design to movement making and design work . moving rapidly from theory to practice we ve identified opportunities for mass adoption for their fashion vertical fashion positive built environment vertical and the organization as a whole . the resultant work is a vital part of c2cpii s future success . dig in case study strayer university taking online learning to the next level . we partnered with strayer university to take their online course experience to the next level . as part of an institution wide effort to challenge what s possible in digital learning we worked to build a new paradigm for online instructional design . we then took that new philosophy and used it to build a new course prototype that combines storytelling ux design instructional content development and real life learning opportunities . dig in innovation program amplify by randall ussery ceo dante lombardi cco and caleb bushner vp of strategy amplify is our philosophy of how to grow organizations in the most effective way . it is the culmination of decades of experience among strategists and designers who have launched and evolved thriving businesses across nearly every industry and continent . our amplify program was created to give clients the insight tools and direction to realize opportunities within their organization and market . the outcomes are immedi ately actionable and designed to lay the foundation for each client s future success . dig in we are partners . we are passionate about service ; to you to causes to ideas to each other . and if we can t help our network can . our capabilities brand strategy identity messaging storytelling marketing innovation business model go to market integrated campaigns strategic partnerships impact design experience digital visual video product packaging learning and development training workshops storytelling innovation business design ; curriculum and course experience design ; pedagogy amplify program amplify is an innovation engine for small to mid sized organizations . some of our partners see more we partner with small and mid sized organizations or business units spanning for profit ngo and government sectors . the industries where we work include consumer goods and foods education environment and climate health and wellness human rights and civic engagement international development technology and travel . how we partner we offer fee for service retainer and royalty equity arrangements . we are free range . we are a company of creatives inventors educators entrepreneurs thinkers . a z surprise me adrienne pearson ux designer being nice to people and cats televised awards shows cranberries adrienne is inspired by the intersection of physical and digital . her approach to experience design and strategy draws deeply from her background in industrial design as well as designing everything from products to storyboards . she s passionate about understanding people at their core and translating that knowledge into beautiful user experiences . adrienne is a graduate of the industrial design program at university of cincinnati s college of design architecture art and planning . akeem allen intern emeritus teleportation coffee grilled chicken a rising senior at babson college akeem focuses on the intersection of technology entrepreneurship and design . he s driven by a passion for making products services and programs that are affordable and accessible to everyone . akeem s already put his learning into action having launched his own design venture and created an entrepreneurship program for underserved youth in south africa . aside from being a student he s also a photographer traveller and fanatic audiophile . ariane wu executive producer finding that gem at the thrift shop netflix cooking shows avocado all day ariane is a two time emmy award winning director who has produced videos for think tanks businesses government agencies and beyond . she believes strong films depend on good storytelling and good storytelling comes from the heart . her work has been featured on pbs npr.org the guardian the huffington post and mtv . awards and accolades fulbright scholar academy award new media fellow at asian society in new york . austin dannhaus director of strategy talking with strangers gossip girl fried chicken austin is a former teacher founder of a literacy nonprofit and marketing and strategy advisor to companies and nonprofits . he sees design as the process of connecting creativity to complex challenges . austin is a graduate of the red mccombs school of business at the university of texas austin . he is also an advisory board member at pelotonu and a college prep teacher at san quentin state prison . ben hester senior director of client services master planner of last minute camping nachos but only at a baseball game everything ben has done it all content strategy ux design account management online communications you name it . this 360 degree perspective is what makes him an incomparable head of client services . ben holds an mba from the presidio graduate school where he focused on sustainable business practices . ben weiner senior account manager peer pressure watching cops tuna poke ben comes from a diverse professional background ranging from investment banking to commercial fishing . he sharpened his skills leading successful projects for world class brands including nike kellogg s and apple . hailing from a new england commercial fishing family ben is also a registered u.s. coast guard certified captain . ben is a graduate of union college in new york and holds an mba from babson college s graduate school of entrepreneurship . if he s not at work he s either fishing or taking photos . caleb bushner vice president of strategy speaking in paragraphs carbon fiber everything tofu caleb makes strategies that lead to great outcomes . he s done this for global clients like ebay taco bell kraft and mattel . he s also done it for early and late stage startups with roles ranging from sustainability leadership to vp of marketing . caleb received his mba in sustainable business from pinchot university . he has presented at events ranging from the collaborative economy conference