partnerships people collective gs4g contact offices inquires runway glide slope the precise path needed to meet a landing point management advisors focused solely on the business of global sport vision vision glideslope is a team of management advisors focused solely on the business of global sport . by tapping into the social and emotional undercurrents inherent in sport we help our clients advance their business goals and effect change . we are committed to offering unbiased counsel providing a line of sight into the full set of possibilities existing firms often overlook . through a mix of thought leadership global experience analytical rigor and creativity we seize opportunities for growth and address the challenges that matter most to our clients . the company was built on the simple promise that sport has the ability to impact lives and can therefore be leveraged as a business driver . our depth and diversity of experience coupled with our hands on approach delivers compelling results to companies looking to harness that unique power of sport to make a lasting substantial impact . we are collective of interested and interesting people who are passionate about our work clients and culture . areas of focus areas of focus based on the discipline of a global management advisory glideslope considers the crucial analysis and strategy needed to achieve business objectives . whether increasing market revenue engaging executive management strengthening relationships motivating employees or creating cost efficiencies we have the tools and expertise to help our clients stand out on the global sport stage . our approach is decidedly different from other companies involved in sport focused on delivering quality insights and bold ideas rather than activation elements . at glideslope we choose to offer a few core areas of expertise and do so using a neutral objective lens . sport strategy the exploration and development of an authentic ownable sport strategy that is clear cohesive and progressive across all intended product lines and business units and aligned with a company s overall vision and purpose . learn more analytics & insights guided by our client s business priorities a & i supports sport strategy by leveraging primary and secondary research to illuminate business driving insights that shape our clients interaction with sport . learn more operational architecture comprehensive advisement on the mechanics of complex global sports initiatives to help achieve efficient cost effective impactful execution . learn more work clients we are honored to work with partners that share our passion for global sport . our strategic framework is proprietary and confidential . if you would like to learn more about our work with these brands please email info theglideslope.com . partnerships partnerships a ganar glideslope is working with partners of the americas to provide strategic guidance in partnership development and furthering a ganar s impact in the world of sport for development the warsaw sports marketing center a cooperative agreement rooted in academic and applied research for practitioners and brands involved in global sport and sponsorship . new york university a partnership created to proactively engage the world s top sports marketers by creating points of exchange and thought leadership . people people the company was built on people with passion and purpose . we call ourselves the glideslope collective a diverse group of client executives authors lawyers agency folk entrepreneurs creatives olympic games and league experts who believe sport has the power to change the world . we are curious honest interested and interesting . and together we think well work hard and go to great lengths for our clients and each other . collective collective ian cropp jess frieder eric guthoff patrick haas rodrigo lacal kashi madhani nolan mecham dave mingey christine moore rachel prowler owen rankin molly rauhauser jill royster tori stevens yuxing song buddy contact glideslope for good at glideslope we believe companies have an obligation to address societal challenges and make a positive impact in the communities in which they operate . and by doing so these organizations should also find tangible benefits for their shareholders business brand and employees . as the global agenda increasingly includes sport as a part of the conversation glideslope is committed to helping guide some of the world s leading organizations from both the private and the public sectors as they explore efforts to tie the business of sport to the need for social change . sport for development as we define it is this use of sport as a tool to drive social impact goals and address development issues within a society . sometimes this space has been referred to as sport for good or sport for change among other titles . by ingraining sport for development components into activations brands can positively affect societal challenges . just as importantly they can simultaneously enable their sponsorship spends to lift their brand reputation scores vividly promote company values create new dialogue with public sector officials and engage directly with socially and environmentally conscious customers and consumers . this intersection of business and social good is a fundamental part of glideslope s mission brand and people . glideslope for good for brands strategic guidance for brands looking to integrate social good partnerships and initiatives into their sports marketing and sponsorship strategy . learn more for non profits & ngos strategic services for non profits and ngos who are either involved in sport for social good activities and looking to grow their reach or for those looking to break into this sector . learn more for glideslope employees glideslope provides select pro bono projects organized volunteer activities and corporate giving to inspire our current and future employees . learn more nyc headquarters 133 west 19th street 6th floor new york ny 10011 t 1.212.776.1817 general info info theglideslope.com media inquiries press theglideslope.com join our team careers theglideslope.com internships theglideslope.com x for brands assessment analysis of the sport for development landscape and related partnership opportunities internal review of business objectives and assets to determine the most effective area of focus i.e. youth health gender equity etc existing sport portfolio analysis for alignment opportunities strategy strategic recommendation on sfd platform ngo non profit partner evaluation negotiation onboarding and oversight development of integrated marketing plan project management customized framework for implementation of strategy including operating structure tracking resources and budgeting . measurement of impact and return kpi and metrics evaluation short term and long term management of ngo nonprofit partnership programming for non profits & ngos assessment market competitor and trend analyses . new market entry recommendations and strategy marketing programing metrics and measurement tools partnership recommendations with for profit entities strategy help design strategic plans based on best practices of the for profit world value proposition development to create win win partnerships with private sector ideation for brand positioning aligned with core values and growth opportunities project management analysis and recommendations on organizational structure resources and project management kpi and metrics definition evaluation short term and long term . for glideslope employees volunteerism annual company wide volunteer day giving back to our local sport communities company support of individual employee volunteer initiatives giving direct financial support to select sfd programs around the world financial support of glideslope employees charitable efforts holiday charity gift exchange business integration company commitment to incorporating philanthropic efforts into strategic planning business development and thought leadership pro bono consulting work for at least 1 non profit ngo per year x sport strategy holistic advisement comprehensive ongoing advisement to ensure effectiveness and consistency of efforts across a global sport initiative . strategy design the development of a validated and structured vision that enables sport to bolster overarching business goals . learning labs immersive best in class workshops that transfer expertise into an organization and explore the business possibilities found in global sport . ideation sessions thought provoking exercises designed to address specific client challenges in sport through inspiration and creativity . analytics & insights executive alignment custom engagement with influential stakeholders around a company s sport initiatives to better understand needs establish clear metrics uncover insights and drive cross company alignment around sport . intelligence a & i intelligence informs our clients on the competitive landscape of the sports industry as well as the intersection between key geographic consumer and category trends within global sport that could impact our client s business . opportunity analysis a & i opportunity looks at a clients existing portfolio as well as new prospects to provide a point of view on which sport property asset or athlete our client should engage with that will most effectively meet business objectives . measurement a & i measurement creates and manages a system to measure a brand s delivery on sport initiatives and sponsorship goals such as revenue generation employee engagement and driving positive brand sentiment . operational architecture project management a customized framework for managing the implementation of a global sport initiative including project tracking tools resource mapping budgeting and prioritization of efforts . stakeholder integration veteran guidance on assembling orienting and leading various stakeholders to collective success from senior executive and day to day management teams to external agencies and vendors . business adaptation ongoing education and insights to ensure a program s operations are best positioned to leverage and comply with critical business functions such as finance procurement logistics and security . x x ian croppmanager sport strategy to me sport is ... an unending journey that elicits a panoply of emotions . sport is me asking a brazilian which football team he follows only to be told he doesn t have a football team he has a religion . sport is high fiving a stranger on the street because we are both wearing a buffalo bills hat . whether it s re watching the miracle on ice or recounting your first varsity goal sport is something that lives beyond the moment and remains firmly etched in our minds and hearts . bio ian joined the glideslope team in 2015 after three years at altis marketing an olympic sponsorship consulting firm . while at altis ian worked extensively in brazil helping companies in their bid to become rio 2016 sponsors . previously ian worked as a journalist covering sports and outdoors in colorado . ian holds a bachelors of arts degree in political science from brown university and an mba from the george washington university and speaks three languages including portuguese . jess frieder coordinator sport strategy to me sport is ... the numbness rushing through my body after making a one on one save in overtime to preserve our first victory of the season . it s watching the seconds run off the clock while my teammates and best friends run toward me with tears in our eyes . sport is leaning on a teammate in pure exhaustion relief and accomplishment after passing a fitness test together . sport is seeing all 32 nfl teams represented by fans around the world descending onto wembley stadium to watch the season s first international series game . sport is a powerful language that connects all demographics and brings together a shared feeling of passion and desire for success in a competitive pastime . sport has the power to make individuals feel a part of something greater than themselves . bio jess joins glideslope as a recent graduate from dartmouth college where her passion for sports played a big role in her undergraduate experience . jess played for the women s lacrosse team for four years and also organized the inaugural memorial challenge an athletic fundraising event for cardiovascular research on athletes . she has previous sports business experience in her internships with the new york mets as well as with the nfl uk where she worked on the international series at wembley stadium . eric guthoff founding partner to me sport is ... a celebration of athletic achievement that is best defined through the emotion felt by athletes and fans alike from a child s first soccer game to the