view this website properly . fleishmanhillard skip to content about about fleishmanhillard news & opinions leadership regional leadership iab philosophy milestones expertise practices & sectors products specialty brands work offices careers open positions why fleishmanhillard internships scholarships & fellowships contact true search search navigate to ... about about fleishmanhillard news & opinions leadership regional leadership iab philosophy milestones expertise practices & sectors products specialty brands work offices careers open positions why fleishmanhillard internships scholarships & fellowships contact true search search fh contentworks contact us fh contentworks is a globally connected network of content studios and creators that develop deliver and amplify data driven digital and social content worldwide . working against an always on news and creative cycle our integrated studios help brands fulfill the promise of creating relevant and engaging content for the right audiences and platforms within each market . fact sheet what we do content strategy content strategy includes the research into and activation of stories across paid earned shared and owned media channels to leverage the power of intelligent content and foster engagement conversation and community . by developing programs that create a meaningful two way dialogue with a velocity essential to today s always on world our authentic data driven approach builds authority by delivering strategic and thoughtful content that effectively tell brand stories . platform development with extensive experience in leading and emerging platforms we identify activate and manage platforms to build scalable branded presences on leading social network sites or to build and manage branded community advocacy and social loyalty programs . content governance the success of intelligent content depends on planning . our approach to governance combines strategy with process development to establish a robust infrastructure among different business units and create workflows that maximize content management distribution and performance . global & brand newsrooms global by working across our connected network of studios in major markets worldwide we develop holistic content solutions for digital social and traditional platforms that best suit brand and business goals . working against an always on news and creative cycle our global newsrooms move across multiple time zones to create content tailored to global brand positioning regional messages and localized trends or sensitivities . brand on an ongoing brand campaign and event basis we implement an infrastructure to create distribute and amplify content that aligns with your overall strategy remains agile and responsive to current news and trends and scales to a pace appropriate for both drumbeat and real time engagement opportunities . advertising & activation our strategic approach to paid media accelerates the success of our content programs by identifying key engagement opportunities and assessing message goals with comprehensive research . to increase reach among desired target audiences we activate our media experts and analysts to constantly optimize copy creative and platform priorities and ensure your content is visible discoverable and appropriately amplified to increase staying power . products fh trueiq is a human powered intelligence system making big data small through a one stop destination that integrates media and business data into real time visualizations . the native newsroom powered by linkedin is a complete content marketing service that features trends analytics audience targeting insight driven content and owned earned and paid distribution . view all products resources view fh contentworks studio map who we are emea niki webb most recent by author by date the fleishmanhillard 2015 social health survey ephraim cohen april 7 2015 how people care for themselves and others using social and mobile media which networks people use and how they use them differs greatly depending on age range as well as whether the person is looking for information about their own health or finding information as a caregiver to someone else . the charts below show the ... a closer look at our partnership with storyful ephraim cohen march 10 2015 one of the most exciting areas of fh contentworks is the ability to quickly explore and implement new highly effective approaches to content strategy creation and distribution . today s announcement of our partnership with storyful is a perfect example of bringing our clients content marketing efforts to a new level . we ve always know people connect with ... what you need to know about paid vs. organic brand content on facebook ephraim cohen january 28 2015 also contributing to this analysis patrick garrett & erin husband as of january 1 2015 facebook is now detecting overt commercial messages within its newsfeed content and will prevent such messages from reaching general audiences without a targeted paid social campaign . though a paid push is still important to increase overall reach at the time of ... conversations on content ephraim cohen november 18 2014 i recently had an opportunity to sit down with cision s jay baer as part of his content conversations video series . in the interviews we discuss content from measurement to engagement . measuring the effectiveness of content http youtu.be cjlw6x4oahi reaching audiences with content http youtu.be 06tktswyto read the full articles on measuring content effectiveness and reaching audiences with content . fleishmanhillard launches linkedin certified content marketing workshops ephraim cohen october 29 2014 we are very pleased to announce that we are formally launching content marketing workshops for linkedin . fleishmanhillard is the first agency certified to conduct content marketing workshops for linkedin a service that is provided to clients as part of fleishmanhillard s native newsroom offering . we developed the offering with linkedin s marketing solutions who trained our professionals as ... here s what the media in social media means ephraim cohen july 15 2014 the facebook discussion recently has centered on our shock and irritation over how hard facebook is making it to secure non paid media . that should be a good thing . facebook is a media property and the best media properties demand the best stories for their users . what facebook s and for that matter google s technology looks for ... how to linkin with b2b ephraim cohen april 30 2014 linkedin has always been the social media channel that s all about business professionals talking to professionals . yet brands have only awakened in the last year or so to the potential of the wide ranging and extended conversations they could be having with linkedin s elite membership beyond the standard search for job candidates . now that they have many ... ephraim cohen april 2015 the fleishmanhillard 2015 social health survey making big data small at sxsw interactive 2015 march 2015 a closer look at our partnership with storyful january 2015 what you need to know about paid vs. organic brand content on facebook november 2014 conversations on content october 2014 fleishmanhillard launches linkedin certified content marketing workshops july 2014 when the research hype drowns out value of social here s what the media in social media means may 2014 the role of hero in this story will not be played by your product april 2014 how to linkin with b2b december 2013 injecting real time into social content strategy march 2012 thoughts from sxsw crowdsourcing lessons from tom sawyer most recent the fleishmanhillard 2015 social health survey ephraim cohen april 7 2015 a closer look at our partnership with storyful ephraim cohen march 10 2015 what you need to know about paid vs. organic brand content on facebook ephraim cohen january 28 2015 conversations on content ephraim cohen november 18 2014 fleishmanhillard launches linkedin certified content marketing workshops ephraim cohen october 29 2014 by author ephraim cohen by date april 2015 the fleishmanhillard 2015 social health survey making big data small at sxsw interactive 2015 march 2015 a closer look at our partnership with storyful january 2015 what you need to know about paid vs. organic brand content on facebook november 2014 conversations on content october 2014 fleishmanhillard launches linkedin certified content marketing workshops july 2014 when the research hype drowns out value of social here s what the media in social media means may 2014 the role of hero in this story will not be played by your product april 2014 how to linkin with b2b december 2013 injecting real time into social content strategy march 2012 thoughts from sxsw crowdsourcing lessons from tom sawyer work client avaya to connect consumers with their refreshed brand avaya ... client league of young voters when it came to voting european young people just didn t. . . client ea sports ea sports fuels gamer rivalries with giferator a tool to ... client ea sports popular millennial celebrities kickoff maddenseason to ... client chevrolet a nationally televised post game presentation went off ... client olay beauty is said to be in the eye of the beholder . but for ... view all work 2016 fleishmanhillard privacy policy general eu privacy policy privacy shield policy employee login practicesbrand marketingcrisis managementdigital & socialmedia relationspublic affairsreputation managementresearch & analyticsstrategic integrationsectorsconsumer products & servicesenergy & utilitiesfinancial & professional servicesfood beverage & agribusinesshealthcaremanufacturing & industrialspublic sectortechnology products specialty brands true issue 12 latest trends and insights from the worlds of communications marketing and media . more fleishmanhillard news & opinions our leadership explore internships recent awards and accolades fleishmanhillard a ten time winner at the pr awards 2016 hong kongfleishmanhillard wins at apac sabre and in2 sabre awards named healthcare consultancy of the yearfleishmanhillard s jake rosen named to innovator 25 2016fleishmanhillard shortlisted in eleven categories for pr awards 2016 hong kong view more awards contact us for immediate crisis assistance . for general inquiries email our corporate headquarters . search 2016 fleishmanhillard privacy policy general eu privacy policy privacy shield policy employee login about about fleishmanhillard news & opinions leadership regional leadership iab philosophy milestones expertise practices & sectors products specialty brands work offices careers open positions why fleishmanhillard internships scholarships & fellowships contact true search search search recommended search results this is a sample result this is a sample result this is a sample result this is a sample result this is a sample result