Personalized and Database Printing: The Complete Guide

Personalized and Database Printing: The Complete Guide

by David Broudy, Frank Romano
     
 
This unique book covers all aspects of direct marketing and on-demand publishing utilizing personalized and database printing. It covers the history, technology and methodologies for reproduction via variable and dynamic printing. It evaluates the major programs for effecting personalized printing and describes their operation, often step-by-step. It includes detailed

Overview

This unique book covers all aspects of direct marketing and on-demand publishing utilizing personalized and database printing. It covers the history, technology and methodologies for reproduction via variable and dynamic printing. It evaluates the major programs for effecting personalized printing and describes their operation, often step-by-step. It includes detailed information to aid design and production professionals as the comprehensive source for information on this important subject.

Product Details

ISBN-13:
9780941845243
Publisher:
Micro Publishing Press, Inc.
Publication date:
12/28/1999
Pages:
308
Product dimensions:
6.03(w) x 8.95(h) x 0.66(d)

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