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Statistical Modeling and Analysis for Database Marketing: Effective Techniques for Mining Big Data
by
Bruce Ratner
Traditional statistical methods are limited in their ability to meet the modern challenge of mining large amounts of data. Data miners, analysts, and statisticians are searching for innovative new data mining techniques with greater predictive power, an attribute critical for reliable models and analyses.
Statistical Modeling and Analysis for Database Marketing: Effective ...more
Statistical Modeling and Analysis for Database Marketing: Effective ...more
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