Shine joined as a senior communicator last summer, roughly four months after the former communications director, Hope Hicks, resigned. As communications director, Shine steered the president towards dozens of friendly interviews, including a high profile interview and campaign appearance during the 2018 midterm elections. Sanders called Shine "a great leader on our team and someone we have all loved working with every day." "He has brought a tremendous amount of talent and expertise to the Administration," Sanders noted. "Bill has become a real friend and his generosity and his passion for our country will be sorely missed. Manager Brad Parscale, who is the campaign manager of the president's reelection campaign, welcomed Shine in a statement boasting the president's shot at reelection "just got stronger." "Bill Shine is an incredible professional and will bring insight and talent as we build a world-class campaign," Parscale wrote. "He is a gifted communicator, strategic thinker and brings a wealth of experience from cable news."