Building and Maintaining a European Direct Marketing Database

See more details below

Available through our Marketplace sellers.

Other sellers (Hardcover)

All (2) from $1.99
Used (2) from $1.99

Page 1 of 1

Showing All

Note: Marketplace items are not eligible for any BN.com coupons and promotions

$1.99

Better World Books

Seller since Sun Jan 01 01:01:01 EST 2006

Feedback rating:

(60347)

Condition:

New — never opened or used in original packaging.

Like New — packaging may have been opened. A "Like New" item is suitable to give as a gift.

Very Good — may have minor signs of wear on packaging but item works perfectly and has no damage.

Good — item is in good condition but packaging may have signs of shelf wear/aging or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Acceptable — item is in working order but may show signs of wear such as scratches or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Used — An item that has been opened and may show signs of wear. All specific defects should be noted in the Comments section associated with each item.

Refurbished — A used item that has been renewed or updated and verified to be in proper working condition. Not necessarily completed by the original manufacturer.

Very Good

Former Library book. Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!

Ships from: Mishawaka, IN

Usually ships in 1-2 business days

•Canadian
•International
•Standard, 48 States
•Standard (AK, HI)
•Express, 48 States
•Express (AK, HI)

$1.99

Better World Books

Seller since Sun Jan 01 01:01:01 EST 2006

Feedback rating:

(60347)

Condition: Like New

Book in almost Brand New condition. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!

Ships from: Mishawaka, IN

Usually ships in 1-2 business days

•Canadian
•International
•Standard, 48 States
•Standard (AK, HI)
•Express, 48 States
•Express (AK, HI)

Page 1 of 1

Showing All

Want to read this on your NOOK? Request as NOOK Book from the publisher

Thank you for requesting this book as a NOOK book from the publisher.

Editorial Reviews

Booknews

A guide to the building and maintenance of a database as well as a handbook to direct marketing information pertaining to 33 European countries. It takes readers through the stages of database management, and warns against common, but potentially expensive, pitfalls. It moves from general principles to the specifics of database management, including deduplication and merge-purge. The second part of the volume includes chapters on each European country and provides data ranging from language information and job title translations, through address structural systems and forms of salutation, to postal code systems and variants of town names. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Product Details

ISBN-13: 9780566074714
Publisher: Ashgate Publishing, Limited
Publication date: 11/28/1994
Pages: 318
Product dimensions: 8.66 (w) x 12.01 (h) x 1.34 (d)

Customer Reviews

Be the first to write a review

( 0 )

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

If you find inappropriate content, please report it to Barnes & Noble